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Fukushima Nissan Launches New Brand 'CHARGEUR' to Enrich EV Lifestyle, Starting Gourmet Experience Program for LEAF Owners

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 30, 2026 7:00 PM ・ Updated Jun 13, 2026 11:48 PM ・ 4 min read ・ Source: PR TIMES

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⚡ Key Points

Fukushima Nissan has launched 'CHARGEUR,' a new brand designed to enrich the EV ownership experience.
Starting in May 2026, it will offer a special program for new LEAF customers that combines EV driving with gourmet dining using seasonal ingredients from Fukushima.

Fukushima Nissan has launched 'CHARGEUR,' a new brand designed to enrich the EV ownership experience. Starting in May 2026, it will offer a special program for new LEAF customers that combines EV driving with gourmet dining using seasonal ingredients from Fukushima.

PRIMARY SOURCE PR TIMES View source Distributor: PR TIMES
Published: May 30, 2026

Fukushima Nissan Motor Co., Ltd. has launched 'CHARGEUR,' a proprietary brand designed to add new value to customers' daily lives and create fulfilling moments through EV ownership.

As the first initiative, starting in May 2026, the company will begin a special experience program for customers who order the new LEAF, allowing them to savor the seasonal flavors of Fukushima with all five senses. Held at the restaurant 'Tuttino Kitchen' in Kitamachi, Fukushima City, this program offers an unprecedented ownership experience that merges the silence of EVs with local gourmet cuisine.

Background of 'CHARGEUR'

The brand name 'CHARGEUR' is French for 'one who charges.' It was born from Fukushima Nissan's desire to provide an experience that 'charges' not only the car but also the owner's heart and life. Using the keywords 'EV x Food x Space,' it redefines the value of travel itself and proposes new ways to enjoy car ownership.

About the Special Experience Program 'Anko Soei'

'Anko Soei' is a special course meal experience produced by Fukushima Nissan. The name comes from a classic Chinese poem, meaning 'faint scent and sparse shadows.' It embodies the 'EV x Food x Space' world view through cuisine that highlights the natural flavors of ingredients, a serene space of light and shadow, and the quiet movement provided by the EV.

- Unleashing the five senses: Elevating the experience from 'eating' to 'feeling.' - Stage for the experience: 2nd floor of EV GARDEN Fukushima. - Rediscovering Fukushima: Carefully unravelling the rich ingredients and the turning of seasons.

Service and Campaign Overview

- Eligibility: Customers who contract a new LEAF from May 2026. - Benefits: Two pairs invited per month via lottery to 'Anko Soei' (approx. 30,000 yen value). - Double Chance: All those who do not win will receive a 10,000 yen voucher for 'Tuttino Kitchen'. - Announcement: Winners will be contacted by their car life advisor.

Tuttino Kitchen

A partner that embodies 'special moments in daily life' proposed by Fukushima Nissan, operated by EV GARDEN Co., Ltd. (a member of the KANEYO Group).

FACT BOX

Source: PR TIMES
Category: New Product
Products / services: Tuttino Kitchen

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 30, 2026 7:00 PM — Distributor PR TIMES
Collected　May 30, 2026 7:12 PM
AI structured & analyzed　May 30, 2026 7:13 PM
Desk-reviewed & published　May 30, 2026 7:00 PM

FAQ

「シャルジュール（CHARGEUR）」とはどのようなブランドですか？

福島日産自動車が立ち上げた、EVの所有を通じて日常に新しい価値と満たされる時間を設計する独自ブランドです。キーワードに「EV × 食 × 余白」を掲げています。

特別体験プログラム「暗香疎影」の参加対象者は？

2026年5月以降に新型リーフをご成約いただいたお客様が対象です。

プログラムの具体的な内容は？

福島市北町のレストラン「Tuttino Kitchen」を舞台に、EV移動の静寂と、香辛料に頼らず素材本来の力を引き出した福島産の美食を組み合わせたコース体験を提供します。

特典にはどのようなものがありますか？

毎月抽選で2組を「暗香疎影」にペア招待（約30,000円相当）するほか、外れた方にも「Tuttino Kitchen」で利用可能な10,000円分の商品券が贈呈されます。

Tuttino Kitchenについて教えてください。

福島日産が運営する「EV GARDEN ふくしま」内にあり、地産地消を大切にするレストランです。運営はKANEYOグループの株式会社EV GARDENが担っています。

Cite this article — HOW TO CITE

Washin AI News Desk“Fukushima Nissan Launches New Brand 'CHARGEUR' to Enrich EV Lifestyle, Starting Gourmet Experience Program for LEAF Owners”AI News by Washin Village（和心村）, May 30, 2026. https://aeo.washinmura.jp/ai/ni-fukushima-nissan-dealer-jp/en/news/2026-05-30-%E7%A6%8F%E5%B3%B6%E6%97%A5%E7%94%A3-ev%E3%83%A9%E3%82%A4%E3%83%95%E3%82%92%E5%BD%A9%E3%82%8B%E6%96%B0%E3%83%96%E3%83%A9%E3%83%B3%E3%83%89-%E3%82%B7%E3%83%A3%E3%83%AB%E3%82%B8%E3%83%A5%E3%83%BC%E3%83%AB-chargeur-%E3%82%92%E5%A7%8B%E5%8B%95

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