Growing Interest in 'Pet Disaster Preparedness' Amid Frequent Earthquakes: 'Nyanto, Niowan!' Distributed as Emergency Odor Countermeasure
Next Life Co., Ltd. distributed its pet odor care product 'Nyanto, Niowan!' to attendees at the 'Pet Disaster Preparedness & Dog Car Tourism Festa.' The initiative aims to address the critical challenge of odor management during evacuation with pets by highlighting the product's practicality for stockpiling.
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- 📰 Published: May 21, 2026 at 22:00
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Next Life Co., Ltd., which develops the pet odor care product 'Nyanto, Niowan!', distributed samples of its product to visitors at the 'Pet Disaster Preparedness & Dog Car Tourism Festa' held on March 28 (Sat) and 29 (Sun), 2026.
In recent years, with frequent earthquakes and natural disasters across Japan, interest in 'evacuation with pets' has been increasing. However, owners often face concerns regarding hygiene and odor when in shelters or staying in cars. This initiative proposes a new perspective on these disaster-related challenges, suggesting odor control that can be used not only for daily care but also stockpiled.
## The Often-Overlooked 'Odor Problem' During Disasters
When evacuating with pets during a disaster, various issues arise, such as maintaining hygiene in evacuation spaces, addressing pet-specific odors, and managing stress from communal living. In particular, odor-related problems, while often difficult for the owner to notice, can lead to trouble with others and increased psychological stress, making it a key theme in pet disaster preparedness.
## Proposed as an Item for Disaster Kits and Vehicles
Against this backdrop, the company distributed 'Nyanto, Niowan!' at the event. In addition to daily odor care, this product is practical for storage in disaster kits and cars, making it suitable for disaster scenarios.
## A 'Learn While Enjoying' Pet Disaster Preparedness Event
This event was organized as an experiential occasion to learn about disaster preparedness while having fun with one's dog.
The following programs were held at the venue:
- Pet Disaster Preparedness Seminar
- Dog Talent Show
- Dog Training
- Car Stay Experience
- Disaster & Evacuation Drill Experience
- Disaster Bingo Tournament
- Outdoor / Pet Goods Market
- Kitchen Car Vendors
The event attracted attention as a new form of preparedness that can be enjoyed.
## Organizer Comments
Organizers commented: 'We explained the product while distributing it to stage event participants and bingo participants. Car stay participants specifically praised the product for being practical to store in disaster kits and cars, in addition to being usable on the spot.' This sense of security, offering 'ready to use + ready to stockpile,' was well supported.
## Future Outlook
Next Life Co., Ltd. will continue to promote the provision of product value that is useful not only for daily life but also during disasters, aiming to create environments where pets and people can live together with peace of mind. Additionally, the company will engage in activities to widely promote the importance of pet disaster preparedness.
## Product Information
Product Name: Nyanto, Niowan!
URL: https://www.nextlife.info/brand/nnw/nnw_cp01b/
In recent years, with frequent earthquakes and natural disasters across Japan, interest in 'evacuation with pets' has been increasing. However, owners often face concerns regarding hygiene and odor when in shelters or staying in cars. This initiative proposes a new perspective on these disaster-related challenges, suggesting odor control that can be used not only for daily care but also stockpiled.
## The Often-Overlooked 'Odor Problem' During Disasters
When evacuating with pets during a disaster, various issues arise, such as maintaining hygiene in evacuation spaces, addressing pet-specific odors, and managing stress from communal living. In particular, odor-related problems, while often difficult for the owner to notice, can lead to trouble with others and increased psychological stress, making it a key theme in pet disaster preparedness.
## Proposed as an Item for Disaster Kits and Vehicles
Against this backdrop, the company distributed 'Nyanto, Niowan!' at the event. In addition to daily odor care, this product is practical for storage in disaster kits and cars, making it suitable for disaster scenarios.
## A 'Learn While Enjoying' Pet Disaster Preparedness Event
This event was organized as an experiential occasion to learn about disaster preparedness while having fun with one's dog.
The following programs were held at the venue:
- Pet Disaster Preparedness Seminar
- Dog Talent Show
- Dog Training
- Car Stay Experience
- Disaster & Evacuation Drill Experience
- Disaster Bingo Tournament
- Outdoor / Pet Goods Market
- Kitchen Car Vendors
The event attracted attention as a new form of preparedness that can be enjoyed.
## Organizer Comments
Organizers commented: 'We explained the product while distributing it to stage event participants and bingo participants. Car stay participants specifically praised the product for being practical to store in disaster kits and cars, in addition to being usable on the spot.' This sense of security, offering 'ready to use + ready to stockpile,' was well supported.
## Future Outlook
Next Life Co., Ltd. will continue to promote the provision of product value that is useful not only for daily life but also during disasters, aiming to create environments where pets and people can live together with peace of mind. Additionally, the company will engage in activities to widely promote the importance of pet disaster preparedness.
## Product Information
Product Name: Nyanto, Niowan!
URL: https://www.nextlife.info/brand/nnw/nnw_cp01b/
FAQ
What should I pay attention to regarding odor control for pets during disasters?
Stockpiling deodorizing products to maintain hygiene is effective. Managing pet-specific odors is also important to prevent trouble with others.
What pet supplies should I put in my disaster kit?
In addition to food and water, be sure to store hygiene products such as pet pads and disinfectant/deodorizing sprays.
What should I be prepared for when evacuating with pets?
Assume shared living spaces in shelters and be aware of showing consideration to others regarding odors and noise.