20% of Cross-Border E-commerce Logistics Partners Rated 'Not Satisfied at All'; 'Opaque Pricing' Cited as the Biggest Barrier

A survey on logistics and payment partner selection for cross-border e-commerce revealed that 45% of respondents found 'unclear pricing structures' to be the biggest challenge. Additionally, 20% of respondents expressed total dissatisfaction with their current partners, highlighting that pre-contract information gaps lead to post-implementation issues.
businessNQ 48/100出典:PR Times

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  • 📰 Published: June 1, 2026 at 22:00
  • 🔍 Collected: June 1, 2026 at 13:20
  • 🤖 AI Analyzed: June 1, 2026 at 18:47 (5h 27m after Collected)
Choosing logistics and payment partners is an unavoidable step in cross-border e-commerce. Businesses must compare services, checking fees, coverage areas, and support systems. To understand how to make better choices, NEXER Co., Ltd. and Return Helper, a global return solution provider, conducted a survey among 20 individuals with experience in cross-border e-commerce.

Regarding how they find payment partners, 40% use e-commerce carts or platforms, followed by internet searches (35%) and referrals (20%).

When asked about the biggest challenges in selecting partners, 45% cited 'unclear pricing structures,' followed by 'unclear coverage areas' (30%). These results indicate that difficulty in accessing basic information is a major hurdle.

Regarding the time taken from selection to contract, 45% of businesses spent over a month, suggesting a lengthy decision-making process.

While 80% of respondents are satisfied with their current logistics partners, 20% are 'not satisfied at all.' Common complaints include limited coverage, pricing issues, and lack of flexibility in shipping costs. Furthermore, 60% of respondents felt that they lacked sufficient support or information during the selection process, emphasizing the need for transparent and comparable data.

FAQ

What can Taiwanese e-commerce businesses learn from this survey when expanding to Japan?

The survey highlights the importance of transparent pricing and localized support, which should be key evaluation criteria when selecting logistics partners in the Japanese market.