Custom Home Survey: 2 in 3 Choose 'Full Order' Design; 34.8% Prioritize Housework/Life Flow in Floor Plans
A survey by NEXER and IROHA CRAFT revealed that 66.7% of people who built custom homes opted for 'Full Order' designs. While 42.2% led the planning process with family requests, 'housework and life flow' emerged as the top priority for 34.8% of respondents.
📋 Article Processing Timeline
- 📰 Published: May 21, 2026 at 19:00
- 🔍 Collected: May 21, 2026 at 10:31
- 🤖 AI Analyzed: May 28, 2026 at 14:22 (171h 50m after Collected)
■ Survey on Decisions Regarding 'Floor Plans and Proposals' for Custom-Built Homes
Building a custom home is a rare life experience. Consequently, the decisions regarding floor plans and layout strongly reflect the values and preferences of the residents. While full-order homes offer the highest degree of flexibility, semi-order homes, which allow for customization of pre-set templates, are also on the rise.
NEXER Inc., in collaboration with 'IROHA CRAFT,' a renovation and custom home brand in Yamanashi, conducted a survey among 135 individuals nationwide who have experience building custom homes.
Survey Overview:
- Period: May 8 – May 15, 2026
- Valid Responses: 135 samples
■ 66.7% Responded with 'Full-Order (Custom) Design'
When asked whether they chose 'Full-Order Design' or 'Semi-Order Design,' the majority (66.7%) chose the former. 'Semi-Order Design' followed at 29.6%.
Reasons for choosing 'Full-Order' included: "I wanted to live in a house that matched my taste," "I had an ideal layout in mind," and "I needed a custom design to fit a small lot." On the other hand, those who chose 'Semi-Order' valued convenience, stating, "It was easier to choose from pre-set options" and "I felt safer picking a type vetted by professionals."
■ 42.2% Based Decisions on 'Requests Thought Out by the Family'
Regarding the planning process, 42.2% of respondents primarily moved forward based on family requests. This was followed by 24.4% who combined family requests with professional suggestions and 21.5% who relied mainly on professional proposals.
■ 'Housework and Life Flow' Ranked as the Most Important Factor
The survey found that 34.8% of respondents prioritized 'housework flow and life flow' above all else when deciding on a floor plan. This indicates that designing for daily efficiency is a paramount concern in modern home building.
Building a custom home is a rare life experience. Consequently, the decisions regarding floor plans and layout strongly reflect the values and preferences of the residents. While full-order homes offer the highest degree of flexibility, semi-order homes, which allow for customization of pre-set templates, are also on the rise.
NEXER Inc., in collaboration with 'IROHA CRAFT,' a renovation and custom home brand in Yamanashi, conducted a survey among 135 individuals nationwide who have experience building custom homes.
Survey Overview:
- Period: May 8 – May 15, 2026
- Valid Responses: 135 samples
■ 66.7% Responded with 'Full-Order (Custom) Design'
When asked whether they chose 'Full-Order Design' or 'Semi-Order Design,' the majority (66.7%) chose the former. 'Semi-Order Design' followed at 29.6%.
Reasons for choosing 'Full-Order' included: "I wanted to live in a house that matched my taste," "I had an ideal layout in mind," and "I needed a custom design to fit a small lot." On the other hand, those who chose 'Semi-Order' valued convenience, stating, "It was easier to choose from pre-set options" and "I felt safer picking a type vetted by professionals."
■ 42.2% Based Decisions on 'Requests Thought Out by the Family'
Regarding the planning process, 42.2% of respondents primarily moved forward based on family requests. This was followed by 24.4% who combined family requests with professional suggestions and 21.5% who relied mainly on professional proposals.
■ 'Housework and Life Flow' Ranked as the Most Important Factor
The survey found that 34.8% of respondents prioritized 'housework flow and life flow' above all else when deciding on a floor plan. This indicates that designing for daily efficiency is a paramount concern in modern home building.
FAQ
注文住宅で「完全自由設計（フルオーダー）」を選んだ人の割合はどのくらいですか？
調査対象者の66.7％（約3人に2人）が「完全自由設計（フルオーダー）」を選択したと回答しています。
フルオーダーの注文住宅を選んだ主な理由は何ですか？
「自分の好みの家に住みたかった」「理想の間取りがあった」といったこだわりのほか、「狭小地などの敷地条件に合わせるため」といった実用的な理由も挙げられています。
間取りや仕様を決める際、どのような進め方が最も一般的でしたか？
「自分たち家族で考えた要望をベースに進めた」が42.2％で最も多く、次いで「要望とプロの提案を組み合わせた（24.4％）」、「プロの提案をベースにした（21.5％）」と続きます。
間取りを決める上で最も重視されたポイントは何ですか？
「家事動線・生活動線」が34.8％で最も多く、日々の暮らしやすさを重視する傾向が顕著です。
この調査は誰が、いつ実施したものですか？
株式会社NEXERとIROHA CRAFT（イロハクラフト）が共同で、2026年5月8日から5月15日にかけてインターネットアンケートを実施しました。