When people think of Father’s Day gifts, alcohol or neckties may be among the first ideas that come to mind. But how do fathers actually enjoy drinking at home, and what kinds of gifts do they find genuinely pleasing? NEXER, together with FOURGRACE, an online store offering stylish tableware for every season, conducted a survey on “Father’s Day and drinking at home” among 250 men who had answered in a preliminary survey that they have children. The survey was conducted online from April 24 to May 7, 2026. The respondents were men who said they have children, and the number of valid responses was 250. First, respondents were asked how often they drink alcohol at home. The most common answer was “almost every day,” at 33.2%. This was followed by “hardly ever,” at 31.6%, “about two to three days a week,” at 12.4%, and “about four to five days a week,” at 12.0%. The shares of those who drink almost every day and those who hardly drink at all were close, showing large individual differences in home drinking habits. Among those who do drink, however, many appear to enjoy drinking at home as part of daily life. Next, respondents who drink at home were asked whether they care about drinking vessels that make beer or sake taste better. A total of 20.4% said they are particular about such vessels, including 2.9% who said they are “very particular” and 17.5% who said they are “somewhat particular.” Meanwhile, 39.8% said they are “not very particular,” and another 39.8% said they are “not particular at all,” meaning 79.6% said they have no particular preference. While about 80% do not place special importance on drinking vessels, one in five do have some preference, suggesting that a certain number of people notice differences in taste or drinking comfort depending on the shape or material of the vessel. When asked who they usually drink with at home in the evening, the most common answer was “mostly alone,” at 69.0%. This was followed by “mostly with my wife,” at 23.4%, and “while spending time with family, including children,” at 4.1%. For many respondents, evening drinks seem to be regarded less as something to enjoy with family or others and more as time to relax alone. Drinking at home freely and at one’s own pace appears to be the dominant style. Respondents who drink at home were also asked whether they would like to have evening drinks with their wife or children. A total of 47.4% said they would like to, including 12.3% who said “very much” and 35.1% who said “somewhat.” On the other hand, 35.7% said “not very much,” and 17.0% said “not at all,” bringing negative responses to 52.7%. Reasons for wanting to drink with a wife or children included: “Because it is important time,” “It seems like it would make meals lively, cheerful, and enjoyable,” “I want to drink with my child,” “It feels more enjoyable than drinking alone,” “It increases family togetherness,” and “It lets me feel my child’s growth.” Reasons for not wanting to do so included: “I want to enjoy time alone,” “I want to relax and drink slowly by myself,” “My wife and children do not seem to view alcohol very positively,” “I want to drink freely,” “I want to drink at my own pace,” and “My wife cannot drink alcohol.” These responses show that some people see evening drinks as an opportunity for conversation and connection with family, while many others value them as private time to unwind. Family circumstances, such as whether a spouse or children drink alcohol or how they feel about alcohol, also affect attitudes. Finally, respondents who drink at home were asked whether they would be happy to receive an item for Father’s Day that makes drinking at home feel a little more special. A total of 78.4% said they would be happy, including 19.9% who said “very happy” and 58.5% who said “somewhat happy.” Meanwhile, 11.1% said they would be “not very happy,” and 10.5% said “not happy at all.” Although about 80% had said they are not particular about drinking vessels, about 80% also said they would be happy to receive a home-drinking item as a gift. Even items they might not actively choose for themselves can create a sense of specialness and joy when given as presents. Reasons for being happy to receive such items included: “It changes the atmosphere,” “I feel like the taste changes,” “It makes me feel like I am special,” “It seems like drinking at home would become more enjoyable,” “Vessels often lift my mood,” and “I would not buy it for myself.” These comments suggest that respondents value not only the practicality of the item itself, but also the special feeling it brings to the time they spend drinking at home. The survey found that about 70% of men with children who drink at home usually drink alone in the evening. At the same time, about half would like to drink with their wife or children, suggesting a desire to value time with family. In addition, about 80% said they would be happy to receive an item that makes drinking at home a little more special for Father’s Day. Even fathers who normally enjoy casual drinks alone at home seem to feel a special kind of happiness from gifts given by their family. When choosing a Father’s Day gift, it may be important to consider something that gently fits into a father’s everyday life. A drinking vessel or item that makes his usual home-drinking time a little richer could be a gift he truly appreciates.
FACT BOX
- Source: PR TIMES
- Category: News