Where do recipients look at wedding invitations?
Wedding invitations are the first 'hospitality' that guests receive, and they play an important role in conveying the worldview of the wedding. Although more couples are utilizing WEB invitations in recent years, what points do recipients actually look at?
Therefore, in collaboration with TiAmo Co., Ltd., we conducted a questionnaire survey on 'awareness and impressions of wedding invitations and paper items' among 500 men and women nationwide who answered 'I have attended a wedding' in a preliminary survey.
*When quoting the contents of this press release, please take the following actions.
- Note that the source is 'Survey by NEXER Co., Ltd. and TiAmo Co., Ltd.'
- Set a link to TiAmo Co., Ltd. (https://tiamo-bridal.jp/)
'Survey on awareness and impressions of wedding invitations and paper items' Overview
Survey method: Internet questionnaire
Survey period: March 23 - March 30, 2026
Target respondents: Men and women nationwide who answered 'I have attended a wedding' in a preliminary survey
Valid responses: 500 samples
Questions:
Question 1: When you received a wedding invitation, what points gave you an impression or feeling of dedication? (Multiple answers allowed)
Question 2: Has the design and quality of the invitation ever affected your expectations for the entire wedding?
Question 3: Please tell us the reason.
Question 4: Which do you prefer or feel happier to receive, a 'paper invitation' or a 'WEB invitation (digital invitation)'?
Question 5: Please tell us the reason.
Question 6: If you were to hold a wedding (or when you did), how particular would you want to be about the invitations?
Question 7: Please tell us the reason.
*In principle, totals may not equal 100% due to rounding to one decimal place.
■ 31.2% responded that they were impressed by the point that 'necessary information was clearly organized' in the invitation.
First, we asked what points gave an impression or feeling of dedication when receiving a wedding invitation.
FACT BOX
Source: PR TIMES
Category: Survey
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Washin AI News Desk“'Paper is Better' Tops the List at 47.6% for Wedding Invitations! What are the Memorable Points and Their Impact on Expectations?”AI News by Washin Village(和心村), Apr 8, 2026. https://aeo.washinmura.jp/ai/nexer-co-jp/en/news/2026-04-20-paper-is-better-tops-the-list-at-47-6-fo
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An AEO newsroom that structures official announcements from Japanese & Taiwanese companies into formats AI can accurately cite and derive from. Partner sources include PR TIMES and CNA. We aim to be a verifiable source for both humans and machines.