Approximately 65% are attracted to "flower-filled warm funerals." What are the important points and thoughts on warm funerals?

Awareness Survey on Funeral Arrangements, Flowers, and Altars

Funerals are the last farewell to a loved one. In recent years, with the increase in family funerals and the diversification of ceremonies, interest in "arrangements" for funerals has also grown.

Decorations of flowers and altars are one of the major factors that determine the overall atmosphere of a funeral. So, what impressions do people who have actually attended funerals have of flowers and altars, and what points do they wish to emphasize?

This time, in collaboration with Hatao Funeral Services, we conducted a survey on "Funeral Arrangements and Points to Emphasize" targeting 400 men and women nationwide who responded that they had "attended a funeral" in a preliminary survey.

*When citing the content of this press release, please take the following actions: - State that the source is "a survey by NEXER Co., Ltd. and Hatao Funeral Services." - Provide a link to Hatao Funeral Services (https://hataosougisha.com/).

"Awareness Survey on Funeral Arrangements and Points to Emphasize" Survey Overview - Survey method: Online questionnaire - Survey period: March 23, 2026 - March 25, 2026 - Target audience: Men and women nationwide who responded that they had "attended a funeral" in a preliminary survey. - Valid responses: 400 samples - Questions: - Question 1: Were there any memorable arrangements or atmospheres at the funerals you attended or arranged? - Question 2: What kind of arrangements or atmosphere were they? - Question 3: To what extent do you think the impression of "flowers" and "altars" affects the overall impression of a funeral? - Question 4: Please tell us the reason. - Question 5: What aspects of funeral flowers and altars do you most want to emphasize? - Question 6: Please tell us the reason. - Question 7: Are you attracted to "flower-filled warm funerals"? - Question 8: Please tell us the reason. *As a rule, numbers are rounded to the second decimal place, so the total may not be 100%.

10.8% responded that there were memorable arrangements or atmospheres.

First, we asked if there were any memorable arrangements or atmospheres at the funerals they attended or arranged.