About 93% Answered 'I Want to Stick to Safe and Secure Materials' When Choosing Baby Products! How to Choose Baby Gifts that Convey Your Feelings for the Baby?

A survey conducted by NEXER and CAV in collaboration with Organically reveals that approximately 93% of people prioritize safe materials for baby products. The results emphasize the importance of material safety when choosing baby gifts.
調査NQ 62/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: March 30, 2026 at 19:00
  • 🔍 Collected: March 30, 2026 at 22:56 (3h 56m after Published)
  • 🤖 AI Analyzed: April 22, 2026 at 07:01 (536h 5m after Collected)
■ How much do you care about the materials and safety of baby products?
When a baby is born, the opportunities to choose items that directly touch their skin, such as underwear, swaddles, and towels, increase dramatically. Because a baby's skin is more delicate than an adult's, many people want to choose products with consideration for materials and safety.

Therefore, in collaboration with Organically, we conducted a questionnaire survey on 'awareness of materials and safety of baby products' targeting 400 men and women nationwide who answered 'I have children or have given a baby gift' in a preliminary survey.

* When quoting the contents of this press release, please take the following actions:
- State that the source is a 'Survey by NEXER Inc. and CAV Inc.'
- Provide a link to Organically (https://organically.jp/)
- Provide a link to the relevant article (https://organically.jp/user_data/column/syussaniwai/questionnaire03)

'Questionnaire on Awareness of Materials and Safety of Baby Products' Survey Overview
Survey method: Internet questionnaire
Survey period: March 3 to March 11, 2026
Survey respondents: Men and women nationwide who answered 'I have children or have given a baby gift' in a preliminary survey
Valid responses: 400 samples
Questions:
Question 1: Do you care about the material (cotton, organic, synthetic fiber, etc.) when choosing baby products?
Question 2: Please tell us the reason.
Question 3: Do you think 'safe and secure materials' are better for things that touch a baby's skin?
Question 4: Would you choose it even if the price is high for a safe and secure material?
Question 5: Have you ever consciously chosen materials and safety when giving a baby gift?
Question 6: Please tell us the reason.
Question 7: Do you think being 'Made in Japan' or 'Domestically produced' is important when choosing baby products?
Question 8: Please tell us the reason.

FAQ

What is the most important factor when choosing baby products?

According to survey results, about 93% of people prioritize 'safe and secure materials' to protect babies' delicate skin.

What materials are popular for baby shower gifts?

Materials that guarantee quality and safety, such as organic cotton and Japanese-made products, are highly valued as gifts.

Who were the subjects of this survey?

The survey was conducted online targeting 400 men and women nationwide who have children or have given birth gifts.