Reiwa Travel Establishes Basic Policy on AI Utilization: "AI Policy"

Reiwa Travel Inc. (Head Office: Shibuya-ku, Tokyo; Representative Director: Takaya Shinozuka), operator of the smart and affordable travel app "NEWT," is pleased to announce the establishment of its basic policy on AI utilization, the "AI Policy," effective April 1, 2026.

◆AI Policy: https://www.reiwatravel.co.jp/ai-policy

■ Background of AI Policy Formulation

Under our mission "New Travel, for Everyone," we have been committed to innovating the travel experience through technology. In recent years, with the advancement of AI technologies, including generative AI, the potential applications in the travel industry—such as personalized recommendations, sophisticated customer support, and operational efficiency—have been expanding.

We position AI as an "indispensable partner that expands human creativity and expertise, and accelerates customer success." Recognizing the importance of appropriate risk management and governance alongside promoting its utilization, we have formulated this policy. Moving forward, we will strive for AI utilization that earns the trust of all stakeholders, including our customers.

■ AI Policy Overview

Our AI Policy is built upon the following seven principles:

1. Customer-First

2. Human Oversight

3. Transparency & Integrity

　・Explicit Disclosure

　・Measures against Misinformation

4. Safety & Privacy

　・Privacy Protection

　・Continuous Security Improvement

5. Fairness & Rights

　・Elimination of Bias

　・Respect for Third-Party Rights

6. Governance System

7. Adaptability

◆AI Policy: https://www.reiwatravel.co.jp/ai-policy

◆Smart, Cost-Effective Travel App "NEWT"

Web Version Overseas Tours https://newt.net/　

Accommodation/Hotels https://newt.net/hotel