IVS2026 to Establish 'CRYPTO ZONE' in Partnership with Leading Web3 Media 'NADA NEWS'

IVS2026, one of Japan's largest startup conferences, is pleased to announce the establishment of "IVS2026 CRYPTO ZONE Powered by NADA NEWS," a special zone dedicated to crypto themes such as crypto assets and stablecoins. This initiative is in partnership with N.Avenue Inc. (Headquarters: Minato-ku, Tokyo; CEO: Yuki Kamimoto), the operator of the leading Web3 media outlet "NADA NEWS" (formerly CoinDesk JAPAN).

■ Background and Purpose

With recent developments such as the advancement of crypto asset ETFs, the widespread adoption of stablecoins, and the tokenization of RWA (Real World Assets), the Web3 sector is shifting globally from "speculation" to "practical use and financial infrastructure." This trend is no exception in Japan. The domestic business environment is rapidly maturing, supported by the evolution of crypto assets alongside legal developments, the launch of Japanese yen-denominated stablecoins, and progress toward tax reform—a long-standing challenge. Against this backdrop, we are teaming up with NADA NEWS (rebranded from CoinDesk JAPAN at the end of 2025) to share global trends and showcase Japan's accelerating momentum within the global landscape of financial and technological innovation through the IVS2026 CRYPTO ZONE.

■ Key Features of 'IVS2026 CRYPTO ZONE Powered by NADA NEWS'

This zone will support the social implementation of blockchain and digital assets through the following content:

1. Crypto-Specialized Stage: Featuring special sessions produced by the NADA NEWS editorial team. We will invite domestic and international experts and industry leaders to delve deep into topics ranging from regulatory trends to the latest technological developments and business models.

2. Crypto/Web3 Startup Exhibition: Startups from Japan and abroad that are driving the next generation of finance—including those in crypto assets, DeFi, payment infrastructure, and security—will exhibit their booths to facilitate business matching with investors and corporations.

3. Networking Opportunities: Leveraging IVS's strength as a high-energy community, we will provide opportunities for entrepreneurs and investors in the crypto space to connect with new business development managers from companies participating in IVS.

【IVS2026 Event Overview】

● Official Name: IVS2026

● Dates: July 1 (Wed) – July 3 (Fri), 2026

● Venue: Miyako Messe, ROHM Theatre Kyoto, Hotel Okra Kyoto, and others

● Organizer: IVS KYOTO Executive Committee (Headline Japan / Kyoto Prefecture / Kyoto City)

● Official Website: https://www.ivs.events/

● Official SNS: https://x.com/IVS_Official

■ Call for Sponsors