Diane 'DRY SHAMPOO BAR' Event at Shibuya 109 – Experience Dry Shampoo!

Nature Lab Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) will hold a limited-time event 'DRY SHAMPOO BAR' where visitors can experience the appeal of dry shampoo from the hair care series 'Diane Perfect Beauty'. The event will run for four days from Thursday, June 11, 2026 to Sunday, June 14, 2026 at the SHIBUYA109 Shibuya store's front event space. The venue will feature a large special booth in the brand's iconic vivid yellow. At the experience counter inside the booth, anyone can try dry shampoo freely. It provides a refreshing experience for the scalp and bangs that tend to get sticky with sweat and sebum during early summer. Furthermore, a special photo booth is available for those who follow Diane's official Instagram or X (Twitter). Choose your favorite limited frame and enjoy a special photo with 'smooth fluffy hair' styled with dry shampoo. The photo data can be transferred to your smartphone on the spot, and a print on an event-limited design sheet will be handed to you. After taking photos at the booth, you can also participate in a lottery with no losing entries. Diane dry shampoo offers new hair care habits that fit individual lifestyles, not only for sweat and sebum care after sports or daily life but also for morning styling or refreshing moments when you want to change your mood. ■ 'DRY SHAMPOO BAR' Event Overview [Schedule] Date: Thursday, June 11, 2026 to Sunday, June 14, 2026, 10:00-19:00 *Only on Thursday, June 11: 12:00-19:00 Venue: SHIBUYA109 Shibuya store, front event space (2-29-1 Dogenzaka, Shibuya-ku, Tokyo) Follow Diane's official Instagram or X to take photos. You can style your hair with Diane dry shampoo before shooting. Participation is allowed for individuals or groups of friends. The event-limited design sheet will be printed and handed to you on the spot, making it perfect for creating memories in Shibuya. *Image of limited photo frame After photo shooting, you can join the lottery. This is a luxurious lottery with no losing entries – everyone wins a prize. A Prize: Diane Dry Shampoo (95g) *Choose from 3 types B Prize: Diane Dry Shampoo + BODY Unscented (40g) Participation Prize: 'Hello, Diane! Goodbye' Shampoo & Treatment Trial Set (10mL x 2) ■ Product Lineup Dry Shampoo Medicated Deodorant Dry Spray Quick-Dry Hair Spray Perfect Beauty Line Maegami Stick Color Shampoo Diane Lotus *All prices include tax. What is Diane Perfect Beauty? Diane Perfect Beauty achieved sales of 1 million bottles within just 10 days of its launch*. It contains carefully selected organic argan oil (※1) and beauty keratin (※2) generously, realizing high-quality moisture and beautiful hair care through the fusion of nature and science. Official brand website: https://www.moist-diane.jp *Total shipment volume of Diane Perfect Beauty series from September 1 to September 10, 2017 Nature Lab survey ※1 Argania spinosa kernel oil (moisturizing ingredient) ※2 Repairing ingredient