Natural Smile Pizza Supports New Lifestyles Amidst Rising Food Prices in April with Special Spring Initiatives

Natural Smile Co., Ltd. (Representative Director: Daisuke Hama, Head Office: 2-48-8 Nakayama, Kagoshima City, Kagoshima Prefecture), which operates the pizza takeout specialty store "Natural Smile Pizza," is launching special spring initiatives in April to support the household budgets and dining tables of local customers starting new lives, amidst ongoing food price increases. In response to this situation, Natural Smile Pizza will promote store operations that are easy for everyday use through the ongoing "Spring Smile Campaign," a new lifestyle support initiative limited to April, and double points days on the 8th, 9th, and 0th of every month.

Natural Smile Pizza is a pizza takeout specialty store operating at the Nakayama Main Store and Takeoka Store in Kagoshima City, and the Ijuin Store in Hioki City. It supports in-store orders, phone orders, and mobile orders, operating as a "pizza store for everyday use" that supports local dining tables.

Spring Initiatives to Support "Everyday Dining" Amidst Continued Food Price Hikes in April

April, coinciding with the start of the new fiscal year, is often a time when expenses for daily necessities and food tend to accumulate. Natural Smile Pizza hopes to be a convenient option for family dinners, weekend gatherings, and get-togethers with friends during this period, and thus is launching its special spring initiatives.

The Spring Smile Campaign offers 7 eligible items at special prices.

Natural Smile Pizza has been running the "Spring Smile Campaign" since March 1, 2026. Seven eligible items are sold at special prices, starting from 980 yen for M size and 1,480 yen for L size. The eligible items are "Smile BEST4," "Smile Kids Burg," "White Sauce with Plenty of Cheese," "Margherita," "Salami & Sausage," "Salmon & Shrimp," and "Charcoal-grilled Chicken Harami." No coupon is required, and it is available for in-store, phone, and mobile orders.

April-limited New Lifestyle Support Initiative: 3% OFF for cash payments when presenting a LINE coupon.

From April 1st (Wednesday) to April 30th (Thursday), 2026, a "New Lifestyle Support Initiative" will be implemented. During this period, customers presenting a LINE coupon will receive a 3% discount on cash payments. This applies to phone orders and in-store orders, but mobile orders are not eligible. The number of LINE official account friends is 9,713 (as of March 31, 2026, according to your company's count), and by utilizing LINE, which has been cultivated as a point of contact with local customers, Natural Smile Pizza will strengthen information dissemination and来店促進 (customer visit promotion) for new lifestyle support in April.

Double Points Days on the 8th, 9th, and 0th of Every Month

Natural Smile Pizza holds double points days on the 8th, 9th, and 0th of every month. The common point card for 4 stores can be used at 3 Natural Smile Pizza stores and Maho no Pasta Ijuin store, with 1 point awarded for every 1,000 yen (tax included). The eligible dates in April are April 8th, 9th, 10th, 18th, 19th, 20th, 28th, 29th, and 30th. By combining one-time discount measures with mechanisms that encourage continuous use, the company is promoting store operations that are easy for everyday use.

Promoting Community-Based, Everyday-Use Store Operations

This special spring initiative combines the Spring Smile Campaign, the April-limited New Lifestyle Support Initiative, and double points days on the 8th, 9th, and 0th of every month to support the household budgets and dining tables of local customers. Even amidst rising prices, we aim to be a store chosen not only for "special occasions" but also for "everyday dining," by meeting the demand for family meals and busy day takeouts.

Participating Stores

Natural Smile Pizza Nakayama Main Store
〒891-0108 2-48-8 Nakayama, Kagoshima City, Kagoshima Prefecture
TEL: 099-263-5777

Natural Smile Pizza Takeoka Store
〒890-0031 1F, 3-2-7 Takeoka, Kagoshima City, Kagoshima Prefecture
TEL: 099-284-8776

Natural Smile Pizza Ijuin Store
〒899-2505 1-10-13 Inoshikakura, Ijuin-cho, Hioki City, Kagoshima Prefecture
TEL: 099-202-3517

Company Profile

Company Name: Natural Smile Co., Ltd.
Representative: Representative Director Daisuke Hama
Head Office Location: 〒891-0108 2-48-8 Nakayama, Kagoshima City, Kagoshima Prefecture
Business Activities: Operation of pizza takeout specialty store "Natural Smile Pizza" and operation of "Maho no Pasta Ijuin Store" (FC加盟店 - FC加盟店 is a franchisee store, so it should be translated as "franchisee store")