Narumiya Characters Enter the Colorful and Pop World of Baskin Robbins! Special Collaboration Items to be Released on Saturday, May 16, 2026
Narumiya International Co., Ltd. will release its first-ever collaboration items between Narumiya Characters and Baskin Robbins (Thirty-One Ice Cream) on Saturday, May 16, 2026. This series will feature special art of the characters enjoying their favorite Baskin Robbins ice cream flavors, embodying the brand's colorful and pop world view. The lineup includes 6 types of items, such as plush charms, pouches, and random items, designed to add happiness to daily life. They will be available at Narumiya Characters stores and sequentially on the official online shop "Narumiya Online" from 10 AM on the same day.
📋 Article Processing Timeline
- 📰 Published: May 9, 2026 at 01:00
- 🔍 Collected: May 8, 2026 at 16:32
- 🤖 AI Analyzed: May 8, 2026 at 18:12 (1h 40m after Collected)
Narumiya International Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and Executive Officer: Daisuke Hosaka) will release its first-ever collaboration items between Narumiya Characters and Baskin Robbins (Thirty-One Ice Cream) on Saturday, May 16, 2026.
In this series, the characters appear in special art, each enjoying their favorite ice cream, inspired by popular Baskin Robbins ice cream flavors. It expresses the colorful and pop world view of Baskin Robbins Ice Cream.
A total of 6 types of items, including plush charms, pouches, and random items, designed to add happiness to daily life, will be available.
They will be released from Saturday, May 16, at Narumiya Characters stores, and sequentially from 10 AM on the same day on the official online shop "Narumiya Online" (https://www.narumiya-online.jp/webshop/).
**Baskin Robbins Special Item Lineup**
* **Baskin Robbins x Narumiya Characters Plush Charm**
* (7 types in total) ¥3,080 each (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* Plush charms featuring special art of the characters each enjoying their favorite ice cream.
* You can attach them to your bag and go out together, take photos, and enjoy them in various scenes.
* **Baskin Robbins x Narumiya Characters Square Pouch**
* (1 type in total) ¥2,860 (tax included)
* A square pouch packed with the pop and colorful world view of Baskin Robbins Ice Cream.
* The sparkling material and character art have a strong presence, and the design lifts your spirits just by carrying it. It's recommended not only for cosmetics and small items but also for putting plush toys inside.
* **Baskin Robbins x Narumiya Characters Eco-Bag**
* (3 types in total) ¥1,430 each (tax included)
* *All-over pattern is exclusive to Lumine Est Shinjuku store*
* A convenient eco-bag that can be compactly stored in an inner pocket and is easy to carry around.
* The colorful design is an item that will make your shopping and outing mood happy.
* **Baskin Robbins x Narumiya Characters Sparkling Mirror Charm**
* (4 types in total) ¥1,100 each (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* A slide mirror with a charm specification that can be attached to bags and carried around.
* It is convenient for checking your appearance on the go, and the sparkling material is an item that will lift your spirits.
* **Baskin Robbins x Narumiya Characters Random Acrylic Keyholder**
* (7 types in total) ¥880 (tax included)
* **Baskin Robbins x Narumiya Characters Mimily-chan Acrylic Keyholder**
* (1 type in total) ¥880 (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* Excluding Mimily-chan, others are secret specifications where you don't know who will appear.
* You can attach them to your bag or pouch and enjoy going out with the characters. It is recommended to attach them to pouches or bags you usually use.
* **Baskin Robbins x Narumiya Characters Random Drawstring Pouch**
* (7 types in total) ¥990 (tax included)
* A drawstring pouch with a secret specification where you don't know who will appear.
* It is perfect for organizing small items used in daily life, such as cosmetics and small items. The compact and easy-to-carry size is also a key point.
**Item Release Overview**
**[In-store Release Date]** Saturday, May 16, 2026
**[Participating Stores]**
* NARUMIYA HAPPY PARK Lumine Est Shinjuku Store
* https://www.instagram.com/narumiya_happypark/
* NARUMIYA HAPPY PARK Koshigaya Lake Town Store
* https://www.instagram.com/narumiya_happypark_laketown/
* NARUMIYA CHARACTERS STORE SoLaDo Takeshita Street Store (within PINK-latte)
* https://www.instagram.com/narumiyachara_store_harajuku/
* *To alleviate congestion, some stores may guide customers with numbered tickets. Please check the official Instagram of each store for details.*
**[WEB Release Date]** Saturday, May 16, 2026, 10:00 AM
Official Online Store "NARUMIYA ONLINE"
Product Item List Page
https://www.narumiya-online.jp/shop/goods/search.aspx?goodsbrand=55&s
In this series, the characters appear in special art, each enjoying their favorite ice cream, inspired by popular Baskin Robbins ice cream flavors. It expresses the colorful and pop world view of Baskin Robbins Ice Cream.
A total of 6 types of items, including plush charms, pouches, and random items, designed to add happiness to daily life, will be available.
They will be released from Saturday, May 16, at Narumiya Characters stores, and sequentially from 10 AM on the same day on the official online shop "Narumiya Online" (https://www.narumiya-online.jp/webshop/).
**Baskin Robbins Special Item Lineup**
* **Baskin Robbins x Narumiya Characters Plush Charm**
* (7 types in total) ¥3,080 each (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* Plush charms featuring special art of the characters each enjoying their favorite ice cream.
* You can attach them to your bag and go out together, take photos, and enjoy them in various scenes.
* **Baskin Robbins x Narumiya Characters Square Pouch**
* (1 type in total) ¥2,860 (tax included)
* A square pouch packed with the pop and colorful world view of Baskin Robbins Ice Cream.
* The sparkling material and character art have a strong presence, and the design lifts your spirits just by carrying it. It's recommended not only for cosmetics and small items but also for putting plush toys inside.
* **Baskin Robbins x Narumiya Characters Eco-Bag**
* (3 types in total) ¥1,430 each (tax included)
* *All-over pattern is exclusive to Lumine Est Shinjuku store*
* A convenient eco-bag that can be compactly stored in an inner pocket and is easy to carry around.
* The colorful design is an item that will make your shopping and outing mood happy.
* **Baskin Robbins x Narumiya Characters Sparkling Mirror Charm**
* (4 types in total) ¥1,100 each (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* A slide mirror with a charm specification that can be attached to bags and carried around.
* It is convenient for checking your appearance on the go, and the sparkling material is an item that will lift your spirits.
* **Baskin Robbins x Narumiya Characters Random Acrylic Keyholder**
* (7 types in total) ¥880 (tax included)
* **Baskin Robbins x Narumiya Characters Mimily-chan Acrylic Keyholder**
* (1 type in total) ¥880 (tax included)
* *Mimily-chan is exclusive to Lumine Est Shinjuku store*
* Excluding Mimily-chan, others are secret specifications where you don't know who will appear.
* You can attach them to your bag or pouch and enjoy going out with the characters. It is recommended to attach them to pouches or bags you usually use.
* **Baskin Robbins x Narumiya Characters Random Drawstring Pouch**
* (7 types in total) ¥990 (tax included)
* A drawstring pouch with a secret specification where you don't know who will appear.
* It is perfect for organizing small items used in daily life, such as cosmetics and small items. The compact and easy-to-carry size is also a key point.
**Item Release Overview**
**[In-store Release Date]** Saturday, May 16, 2026
**[Participating Stores]**
* NARUMIYA HAPPY PARK Lumine Est Shinjuku Store
* https://www.instagram.com/narumiya_happypark/
* NARUMIYA HAPPY PARK Koshigaya Lake Town Store
* https://www.instagram.com/narumiya_happypark_laketown/
* NARUMIYA CHARACTERS STORE SoLaDo Takeshita Street Store (within PINK-latte)
* https://www.instagram.com/narumiyachara_store_harajuku/
* *To alleviate congestion, some stores may guide customers with numbered tickets. Please check the official Instagram of each store for details.*
**[WEB Release Date]** Saturday, May 16, 2026, 10:00 AM
Official Online Store "NARUMIYA ONLINE"
Product Item List Page
https://www.narumiya-online.jp/shop/goods/search.aspx?goodsbrand=55&s