Central Japan Railway Company (JR Central) will launch the fifth round of its "Oinai sa, Ise" campaign, developed together with Angerme leader Suzuran Ise, from Friday, July 10, 2026, to Sunday, November 1, 2026.
The campaign features a variety of initiatives, including exclusive content available only on the Tokaido Shinkansen, travel benefits, and special experiences available in Ise.
Additionally, the music video for Angerme's song "Oinai sa, Ise" will be released on Thursday, July 9, 2026.
We encourage you to take this opportunity to travel to Ise via the Tokaido Shinkansen.
"Oinai sa, Ise" Campaign – Fifth Round
Campaign Period
July 10, 2026 (Fri) – November 1, 2026 (Sun)
Campaign Visual (Image)
Campaign Overview
1 Exclusive Tokaido Shinkansen In-Train Content
・Limited voice messages from Suzuran Ise, available only during travel on the Tokaido Shinkansen (three different versions released throughout the campaign period).
Enjoy behind-the-scenes stories from Suzuran Ise and other Angerme members about the filming of the "Oinai sa, Ise" music video.
・Exclusive advance screening of the making-of video for the "Oinai sa, Ise" music video, available only inside Tokaido Shinkansen train cars.
・By viewing the exclusive in-train content, passengers can receive one of three original smartphone wallpapers (different versions released periodically).
・After viewing the in-train content, passengers who visit the Ise City Station Tourist Information Center will receive an "Oinai sa, Ise" sticker.
※To access the exclusive content, passengers must board the Tokaido Shinkansen and visit the campaign website.
※One benefit per person per day. Benefits are limited and available while supplies last.
2 Exclusive Novelty: Receive an Original Sticker!
・During the campaign period, customers who purchase designated products via "EX Travel Reservation" will receive a random limited-edition Ise travel sticker at the Ise City Station Tourist Information Center (four types in total).
└ Eligible Products: Ise Jingu Naiku Front Area Full Enjoyment Coupon
Geku Omotesando & Futami Hospitality Coupon
※Registration as a member of "Express Reservation" or "Smart EX" is required to make a reservation via "EX Travel Reservation." For details, please visit the official website (https://jr-central.co.jp/ex/).
3 Life-Size Panels & On-Site Welcome Voice Messages
・Life-size panels of Suzuran Ise will be installed at Sionokuniya and the Ise City History Museum—both locations featured in the campaign and offering convenient access to local coupons. Special on-site welcome voice messages will also be available. Please visit Ise to experience them in person.
※To access the welcome voice messages, visitors must access the campaign website at either Sionokuniya or the Ise City History Museum.
JR Central × Angerme Collaborative Song "Oinai sa, Ise"
The campaign song "Oinai sa, Ise" was produced by Angerme in collaboration with Suzuran Ise, as part of the ongoing "Oinai sa, Ise" campaign.
For the music video production, all Angerme members traveled to Ise City and filmed on location.
The music video will be released on Thursday, July 9, 2026.
We invite you to listen to "Oinai sa, Ise" and visit Ise.
Music Video (Image)
※For full details, please visit the official "Oinai sa, Ise" Campaign Fifth Round website: (https://recommend.jr-central.co.jp/mie-tabi/oinaisaise5th/)
※All images are for illustrative purposes only.
※This campaign is organized by Central Japan Railway Company. Please refrain from contacting participating facilities directly regarding campaign details.
※Campaign details are subject to change or cancellation without prior notice.
※All promotional items are limited and available while supplies last.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン