Sleep Brand 'nanadecor' Launches Exclusive Embroidery Customization Service at Omotesando Flagship Store
nanadecor has launched an embroidery customization service for items like its Suzuran series dresses and eye masks at its Omotesando flagship store, aiming to help customers personalize their sleep rituals.
📋 Article Processing Timeline
- 📰 Published: May 26, 2026 at 19:00
- 🔍 Collected: May 26, 2026 at 10:31
- 🤖 AI Analyzed: May 27, 2026 at 14:06 (27h 34m after Collected)
■ For those whose minds won't stop
Many modern women find their brains overstimulated by daily information, unable to unwind from the stress of work or household chores at night. To address this "overarousal of the brain," Juliette Co., Ltd., the company behind the sleep brand "nanadecor," proposes a "personal sleep ritual" to soothe the senses and switch the mind into deep relaxation.
nanadecor’s signature Suzuran series is known for its gently melting texture. The company is now launching an embroidery customization service for its long-selling Suzuran dresses and eye masks, available exclusively at its Omotesando flagship store, "Salon de nanadecor."
*Price: From 1,650 JPY (tax included) / Completion time: Approx. 2 weeks
■ Resetting the brain with a simple touch
nanadecor eye masks are more than just light-blocking accessories. Made of carefully selected, soft layers of organic cotton, they gently envelop the skin, stimulating the tactile nerves to forcibly switch off brain tension, essentially serving as a "rest-dedicated device."
In this custom order service, customers can have beautiful motifs by embroidery artist Ayumi Taguchi or personal initials stitched on by hand. The process of creating a one-of-a-kind sleep experience elevates the end of the day into a "mindful ritual" of self-care, leading to deep, euphoric sleep.
■ Beyond sleep tech: Habits that loosen the brain
The reason nanadecor products are supported lies in their science-based approach to "loosening the brain." The organic cotton stimulates "C-tactile fibers" on the skin, promoting the secretion of the relaxation hormone oxytocin, leading to a deep sleep known as "mindful sleep" that technology alone cannot reach.
Whether as an investment for yourself or an initialed gift for someone special, adding a unique touch to dresses and innerwear transforms sleep time into a richer, more personal time to rediscover oneself.
■ A cycle of happiness starting from a single seed
Through the "Seed to Future" project, involving in-house cotton cultivation in Okuizumo, Shimane Prefecture, nanadecor pursues highly transparent manufacturing that minimizes the burden of defoliants and human rights issues. Choosing items where the creator, location, and intentions are clear, and engraving one's own mark on them, creates quiet space and a happy cycle in daily life.
Many modern women find their brains overstimulated by daily information, unable to unwind from the stress of work or household chores at night. To address this "overarousal of the brain," Juliette Co., Ltd., the company behind the sleep brand "nanadecor," proposes a "personal sleep ritual" to soothe the senses and switch the mind into deep relaxation.
nanadecor’s signature Suzuran series is known for its gently melting texture. The company is now launching an embroidery customization service for its long-selling Suzuran dresses and eye masks, available exclusively at its Omotesando flagship store, "Salon de nanadecor."
*Price: From 1,650 JPY (tax included) / Completion time: Approx. 2 weeks
■ Resetting the brain with a simple touch
nanadecor eye masks are more than just light-blocking accessories. Made of carefully selected, soft layers of organic cotton, they gently envelop the skin, stimulating the tactile nerves to forcibly switch off brain tension, essentially serving as a "rest-dedicated device."
In this custom order service, customers can have beautiful motifs by embroidery artist Ayumi Taguchi or personal initials stitched on by hand. The process of creating a one-of-a-kind sleep experience elevates the end of the day into a "mindful ritual" of self-care, leading to deep, euphoric sleep.
■ Beyond sleep tech: Habits that loosen the brain
The reason nanadecor products are supported lies in their science-based approach to "loosening the brain." The organic cotton stimulates "C-tactile fibers" on the skin, promoting the secretion of the relaxation hormone oxytocin, leading to a deep sleep known as "mindful sleep" that technology alone cannot reach.
Whether as an investment for yourself or an initialed gift for someone special, adding a unique touch to dresses and innerwear transforms sleep time into a richer, more personal time to rediscover oneself.
■ A cycle of happiness starting from a single seed
Through the "Seed to Future" project, involving in-house cotton cultivation in Okuizumo, Shimane Prefecture, nanadecor pursues highly transparent manufacturing that minimizes the burden of defoliants and human rights issues. Choosing items where the creator, location, and intentions are clear, and engraving one's own mark on them, creates quiet space and a happy cycle in daily life.
FAQ
nanadecorが開始した新サービスは何ですか？
表参道本店限定のロングセラーのスズランドレスやアイマスクなどに対する刺繍カスタムオーダーサービスです。
刺繍カスタムオーダーにはどのような特徴がありますか？
刺繍作家・田口あゆみ氏による美しいモチーフや、自分や大切な方のイニシャルを一針ずつ施すことが可能です。
価格や納期はどのようになっていますか？
価格は税込1,650円からで、仕上がりまでの期間は約2週間です。
nanadecorが提供するアイマスクの役割は何ですか？
単なる遮光アイテムではなく、厳選されたオーガニックコットンが触覚神経を刺激し、脳の緊張をオフにする「休息専用デバイス」としての役割を果たします。
有限会社Julietteが取り組んでいる環境プロジェクトは何ですか？
島根県奥出雲での自社コットン栽培プロジェクト「Seed to Future -眠りの種まき-」に取り組んでいます。