[Nakano Seiyaku Co., Ltd.] 'BEAUTY IS ART 2026' Event Announced to Unleash the Potential and Creativity of Hairstylists

Nakano Seiyaku Co., Ltd. (Headquarters: Kyoto; President: Takaya Nakano) will host 'BEAUTY IS ART 2026,' an event designed to maximize the skills and creativity of hairstylists, on Tuesday, June 30, 2026, at TFT Hall 500 in Tokyo Big Sight (Ariake, Koto-ku, Tokyo).

What is 'BEAUTY IS ART'?
Launched in 2021, this event aims to 'maximize the potential of hairstylists' by honing the skills and sensibilities necessary to survive in an uncertain era.
'BEAUTY IS ART 2026' will be held under the theme 'Hair Art Awakens' and will feature two main segments.

Two Contents of 'BEAUTY IS ART 2026'
Part 1: [Creation Stage]
Soichiro Uchida of LECO will take the stage. He will unravel his unique perspectives and ideas on design, including his thought processes and sources of inspiration, through live design demonstrations. He will present new insights by intersecting design and life philosophy, focusing on why pursuing creation is essential for hairstylists.

Part 2: [Hair Show]
Under the common theme of 'Awakening,' four salons will showcase hair shows that transcend existing boundaries through their unique techniques and ideas. Experience the excitement and creativity of performances that stimulate both vision and sensibility.
*The production is supported by 'HAIRCAMP,' a pioneer in online education platforms for the beauty industry, delivering a new experience to hairstylists worldwide through an evolved hybrid format of real and online content.

'BEAUTY IS ART 2026' Creation Workshop
On Tuesday, July 21, 2026, a workshop will be held at the Nakano Seiyaku Shinjuku Studio, allowing hairstylists to apply the inspiration gained from the event to their own work. This small-group workshop, led by Soichiro Uchida, will cover the mindset, design skills, and expressive power required for creation.

Event Overview
Date: Tuesday, June 30, 2026
Time: Doors open 12:45 / Start 13:30 - End 16:30 (Scheduled)
Venue: TFT Hall 500, 3-4-10 Ariake, Koto-ku, Tokyo
Fee: Free
Details: https://haircamp.jp/seminars/lives/bia_2026

About Nakano Seiyaku Co., Ltd.
Nakano Seiyaku is a Kyoto-based manufacturer and distributor of hair cosmetics for professionals and consumers, as well as an ODM provider. Since its establishment in 1959, the company has been dedicated to delivering beauty to all stakeholders with a passion for creating honest products.