Nacht x Geniee Co-host "Winning Influencer Marketing" Seminar to Accelerate D2C Sales on May 20
Nacht and Geniee will co-host an offline seminar on May 20, 2026, for D2C businesses and advertising agencies. The seminar will feature Yusaku Kurose, CEO of Oxxx Inc., which operates the frozen baby food delivery service "Mogumo." It will detail Nacht's "winning influencer marketing" strategy that led to sales expansion and maximized LTV, aiming to address challenges in SNS advertising and influencer marketing.
📋 Article Processing Timeline
- 📰 Published: May 11, 2026 at 20:00
- 🔍 Collected: May 11, 2026 at 11:31
- 🤖 AI Analyzed: May 11, 2026 at 12:44 (1h 12m after Collected)
Nacht Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Yuki Adachi; hereinafter "Nacht") and Geniee Inc. (Headquarters: Shinjuku-ku, Tokyo; Representative Director: Tomoaki Kudo; hereinafter "Geniee") are pleased to announce that they will co-host an offline seminar for D2C businesses and advertising agencies on Wednesday, May 20, 2026.
This event will feature Yusaku Kurose, Representative Director of Oxxx Inc., which operates the frozen baby food delivery service "Mogumo." It will provide a detailed look behind the scenes of Nacht's "winning influencer marketing" strategy, which was provided to expand sales and maximize LTV.
Background and Purpose of This Event
In today's D2C market, SNS-based measures such as SNS advertising and influencer marketing are indispensable for achieving brand recognition and sales growth. However, many companies face challenges such as "influencers with many followers but no sales conversion" and "soaring CPA (customer acquisition cost) that does not align with LTV (customer lifetime value)."
Therefore, this event is co-hosted by Nacht, which has grown numerous D2C brands through influencer marketing by utilizing insight data from over 300,000 accounts, and Geniee, which specializes in CVR improvement through chatbots. They will thoroughly explain the "winning" logic for growing D2C brands via the shortest route.
In addition, the growth story of "Mogumo," provided by Oxxx Inc., a rapidly growing frozen baby food delivery service for children, will be revealed. It will deeply explore the specific processes and success factors of how Nacht's strategic influencer marketing was utilized to achieve sales expansion and LTV maximization.
Event Outline and Application Method
Date: Wednesday, May 20, 2026, 18:00 - 21:00
Venue: Geniee Inc. 6F Lounge, Sumitomo Fudosan Shinjuku Oak Tower, 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-6006
4-minute walk from Nishi-Shinjuku Station on the Marunouchi Line subway
Capacity: 50 people
Participation Fee: Free
Application Method: https://forms.gle/jwCpVxxxXuSK1mkn9 (First-come, first-served)
Speakers
Geniee Inc.
Marketing Department, Marketing DX 1 Group, CVG Marketing Team Leader
Natsuki Tani
Joined Geniee Inc. in 2023. After being responsible for the introduction and operation of GENIEE ENGAGE in the Customer Success Department, she transferred to the Marketing Department. Currently, she is in charge of marketing for products that support CVR improvement for websites, including GENIEE CHAT and GENIEE ENGAGE. She is involved in planning and operating a wide range of measures, both online and offline, from event planning, operation, and speaking to SEO and web advertising.
Oxxx Inc. (Mogumo)
Representative Director
Yusaku Kurose
Based in Fukuoka, he currently operates four brands, primarily the frozen baby food brand "Mogumo."
After experiencing sales at his first company, he transferred to a group company and gained experience supporting EC businesses. He then worked at a beauty startup before founding his own company in 2021.
Nacht Inc.
IF department, Strategy Planning Office Unit Manager
Eiji Tosa
Joined Nacht at its founding. For five years, he was involved in building operations at the forefront of influencer marketing and now serves as the overall strategy officer for the influencer business. He oversees an organization of 100 people and updated record-high sales in the 8th fiscal year. By integrating highly detailed insights gained on-site with a management perspective, he drives both the provision of essential value to clients and business growth.
Nacht Inc.
IF department, IF Planner Unit Deputy Manager
Naoto Aoyama
Armed with unique analytical know-how cultivated as a site manager, after transitioning to a planner, he repeatedly achieved overwhelming results, exceeding client targets by over 200%. In the 8th fiscal year, he led the department as Deputy Manager and greatly contributed to achieving the company's record-high sales. Currently, as the head of the influencer planning organization, he advocates for "marketing support that sells" beyond mere PR measures and leads the advancement of the entire planner organization.
About Geniee Inc.
Geniee operates under two Purposes (corporate raison d'être): "Creating a world where everyone can succeed in marketing" and "Becoming a global technology company originating from Japan and contributing to Japan and Asia." It is a marketing technology company that develops and provides solutions to solve various challenges such as increasing corporate revenue and improving productivity.
[Company Overview]
Company Name: Geniee Inc.
Representative: Tomoaki Kudo, Representative Director and President
Head Office: 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Keywords:
This event will feature Yusaku Kurose, Representative Director of Oxxx Inc., which operates the frozen baby food delivery service "Mogumo." It will provide a detailed look behind the scenes of Nacht's "winning influencer marketing" strategy, which was provided to expand sales and maximize LTV.
Background and Purpose of This Event
In today's D2C market, SNS-based measures such as SNS advertising and influencer marketing are indispensable for achieving brand recognition and sales growth. However, many companies face challenges such as "influencers with many followers but no sales conversion" and "soaring CPA (customer acquisition cost) that does not align with LTV (customer lifetime value)."
Therefore, this event is co-hosted by Nacht, which has grown numerous D2C brands through influencer marketing by utilizing insight data from over 300,000 accounts, and Geniee, which specializes in CVR improvement through chatbots. They will thoroughly explain the "winning" logic for growing D2C brands via the shortest route.
In addition, the growth story of "Mogumo," provided by Oxxx Inc., a rapidly growing frozen baby food delivery service for children, will be revealed. It will deeply explore the specific processes and success factors of how Nacht's strategic influencer marketing was utilized to achieve sales expansion and LTV maximization.
Event Outline and Application Method
Date: Wednesday, May 20, 2026, 18:00 - 21:00
Venue: Geniee Inc. 6F Lounge, Sumitomo Fudosan Shinjuku Oak Tower, 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-6006
4-minute walk from Nishi-Shinjuku Station on the Marunouchi Line subway
Capacity: 50 people
Participation Fee: Free
Application Method: https://forms.gle/jwCpVxxxXuSK1mkn9 (First-come, first-served)
Speakers
Geniee Inc.
Marketing Department, Marketing DX 1 Group, CVG Marketing Team Leader
Natsuki Tani
Joined Geniee Inc. in 2023. After being responsible for the introduction and operation of GENIEE ENGAGE in the Customer Success Department, she transferred to the Marketing Department. Currently, she is in charge of marketing for products that support CVR improvement for websites, including GENIEE CHAT and GENIEE ENGAGE. She is involved in planning and operating a wide range of measures, both online and offline, from event planning, operation, and speaking to SEO and web advertising.
Oxxx Inc. (Mogumo)
Representative Director
Yusaku Kurose
Based in Fukuoka, he currently operates four brands, primarily the frozen baby food brand "Mogumo."
After experiencing sales at his first company, he transferred to a group company and gained experience supporting EC businesses. He then worked at a beauty startup before founding his own company in 2021.
Nacht Inc.
IF department, Strategy Planning Office Unit Manager
Eiji Tosa
Joined Nacht at its founding. For five years, he was involved in building operations at the forefront of influencer marketing and now serves as the overall strategy officer for the influencer business. He oversees an organization of 100 people and updated record-high sales in the 8th fiscal year. By integrating highly detailed insights gained on-site with a management perspective, he drives both the provision of essential value to clients and business growth.
Nacht Inc.
IF department, IF Planner Unit Deputy Manager
Naoto Aoyama
Armed with unique analytical know-how cultivated as a site manager, after transitioning to a planner, he repeatedly achieved overwhelming results, exceeding client targets by over 200%. In the 8th fiscal year, he led the department as Deputy Manager and greatly contributed to achieving the company's record-high sales. Currently, as the head of the influencer planning organization, he advocates for "marketing support that sells" beyond mere PR measures and leads the advancement of the entire planner organization.
About Geniee Inc.
Geniee operates under two Purposes (corporate raison d'être): "Creating a world where everyone can succeed in marketing" and "Becoming a global technology company originating from Japan and contributing to Japan and Asia." It is a marketing technology company that develops and provides solutions to solve various challenges such as increasing corporate revenue and improving productivity.
[Company Overview]
Company Name: Geniee Inc.
Representative: Tomoaki Kudo, Representative Director and President
Head Office: 6-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo
Keywords: