Smile Detection Pilot Project Conducted at IG Arena and Meijo Area: Smile Economy PROJECT
Aichi Prefecture and the Aichi Sports Innovation Consortium (AiSIA) conducted a pilot project for the 'Smile Economy PROJECT' from January 19 to 25, 2026, using the 'Smiral' system, which converts smiles into charitable donations.
📋 Article Processing Timeline
- 📰 Published: May 26, 2026 at 04:53
- 🔍 Collected: May 25, 2026 at 20:31
- 🤖 AI Analyzed: May 25, 2026 at 20:34 (2 min after Collected)
Thank you for your continued support of the Nagoya Diamond Dolphins.
In collaboration with Aichi Prefecture and the Aichi Sports Innovation Consortium (AiSIA), we conducted a pilot experiment for the 'Smile Economy PROJECT,' utilizing the 'Smiral' system that converts smiles into donations.
'Smiral' is a system where IT sensor devices, such as security cameras, detect smiles, transforming them into donations at a rate of 1 smile = 1 yen. Based on the concept that 'the happier each individual is, the better society naturally becomes,' the project aims to realize an inclusive society.
Some parts of the experiment were conducted on January 24th (Sat) and 25th (Sun) during the SeaHorses Mikawa game held at IG Arena, utilizing outdoor booths and in-venue video screens. For this pilot, the Smiral system was installed in three areas, including the game venue and nearby facilities.
As a result of the pilot, 17,828 smiles were detected (60% of the target), and the donation amount reached 89,140 yen (297% of the target). These funds were utilized for the Nagoya Diamond Dolphins' social responsibility initiative, 'Dolphins Smile,' to provide cheerleading gear to athletes affiliated with the Aichi FID Basketball Federation.
In collaboration with Aichi Prefecture and the Aichi Sports Innovation Consortium (AiSIA), we conducted a pilot experiment for the 'Smile Economy PROJECT,' utilizing the 'Smiral' system that converts smiles into donations.
'Smiral' is a system where IT sensor devices, such as security cameras, detect smiles, transforming them into donations at a rate of 1 smile = 1 yen. Based on the concept that 'the happier each individual is, the better society naturally becomes,' the project aims to realize an inclusive society.
Some parts of the experiment were conducted on January 24th (Sat) and 25th (Sun) during the SeaHorses Mikawa game held at IG Arena, utilizing outdoor booths and in-venue video screens. For this pilot, the Smiral system was installed in three areas, including the game venue and nearby facilities.
As a result of the pilot, 17,828 smiles were detected (60% of the target), and the donation amount reached 89,140 yen (297% of the target). These funds were utilized for the Nagoya Diamond Dolphins' social responsibility initiative, 'Dolphins Smile,' to provide cheerleading gear to athletes affiliated with the Aichi FID Basketball Federation.
FAQ
Smile Economy PROJECTとはどのような取り組みですか？
ITセンサーデバイスやカメラ機能を用いて参加者の笑顔を検知し、笑顔1回につき1円の寄付を行うことで、ウェルビーイングの促進と社会課題解決を目指すプロジェクトです。
実証実験の結果はどうでしたか？
2026年1月19日から25日の期間中、17,828スマイルが検知され、目標金額を大きく上回る89,140円の寄付が集まりました。
集まった寄付金は何に使われますか？
名古屋ダイヤモンドドルフィンズが実施する社会的責任活動「Dolphins Smile」内での活用として、愛知FIDバスケットボール連盟所属選手への応援グッズプレゼントなどに充てられました。
どのような技術で笑顔を検知していますか？
防犯カメラなどのITセンサーデバイスや、AR技術、アリーナ内のセンターハングビジョンを活用して笑顔を認識しています。
このプロジェクトの目的は何ですか？
一人ひとりの笑顔が寄付に変わる仕組みを通じて、笑顔を可視化・循環させ、楽しみながら社会貢献ができる包摂的な社会の実現を目指しています。