NAC Co., Ltd. Holds 2026 Creclal Chain National Convention
NAC Co., Ltd. held its 2026 Creclal Chain National Convention in Kyoto on April 17, 2026, gathering 306 participants from 193 franchisees nationwide. The event recognized 2025 achievements, shared 2026 activity policies, and outlined strategies to "refresh brand communication" and "strengthen CRM."
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## NAC Co., Ltd. Holds 2026 Creclal Chain National Convention
NAC Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director and President: Hiroshi Yoshimura) announced that its safe, secure, and delicious home delivery water service "Creclal" (Creclal Business Company Representative: Shuji Otsuki) held the "2026 Creclal Chain National Convention" on Friday, April 17, 2026.
The venue for the annual event changes each year, and this time it was held at "Hotel Granvia Kyoto" in Kyoto City, Kyoto Prefecture. On the day of the event, 306 participants from 193 franchisees and other related parties gathered from all over the country to honor the achievements of each franchisee in FY2025 and share the activity policies for FY2026. Furthermore, during the social gathering held after the convention, participants deepened their camaraderie while sharing knowledge from their respective companies.
### Event Outline
- **Date & Time**: Friday, April 17, 2026
- Creclal Chain National Convention: 13:00-17:00
- Social Gathering: 18:00-20:00
- **Venue**: Hotel Granvia Kyoto
- **Organizer**: NAC Co., Ltd. Creclal Business Company
- **Participants**: 193 companies / 306 people
### Top Message (Hiroshi Yoshimura, Representative Director and President, NAC Co., Ltd.)
Thank you very much for your tremendous support. In 2026, AI agents, which rapidly accelerated last year, have begun to become widespread. AI is transforming from a tool awaiting instructions into an autonomous partner.
The deepening talent shortage is also one of society's challenges, and companies are successively implementing measures to enhance employee engagement. We perceive such societal changes as opportunities for growth and have updated the structure of the Creclal Headquarters. We look forward to working with all of you to further develop Creclal.
### Message from the Creclal Business Company Representative (Shuji Otsuki, New Company Representative)
My name is Otsuki, and I have been appointed as the Representative of the Creclal Business Company this April. I have been involved with Creclal since its inception, and in recent years, I have been responsible for managing the entire business as General Manager. I aim to build upon the strengths of previous representatives while also bringing my own individuality to effect changes for Creclal's growth, so that as many franchisees as possible can say, "It was good to be a Creclal franchisee." Although I am still young, I humbly ask for your continued support.
### Creclal's FY2026 Strategy (Masanori Miyazaki, General Manager of Creclal Sales Headquarters)
Creclal's strategy for this fiscal year focuses on "Refreshing the Brand Communication Strategy" and "Strengthening CRM."
The value Creclal provides lies in products and services that accompany daily life, are simple, safe, and sustainable for a long time. We aim to clearly convey the brand's philosophy behind these values, and we want customers to choose Creclal as a lifelong partner. We look forward to collaborating with franchisees nationwide and the headquarters to elevate Creclal to "number one" in every aspect.
### Scenes from the Creclal Chain National Convention
- **Presentations by Creclal San-in and Creclal Higashiosaka Franchisees**
On the day, Hisato Mochida, Representative Director of Creclal San-in (TAMAYA Co., Ltd.), and Masatsugu Fujii, Representative Director of Creclal Higashiosaka (JUST Co., Ltd.), represented the franchisees and shared their knowledge as Creclal franchisees. Their discussions on Creclal's strengths, various initiatives, and how these led to concrete results further boosted the morale of the entire Creclal chain.
- **Cross-talk by Top 3 Creclal Dedicated Delivery Staff from Shuttle Contest**
An awards ceremony and cross-talk session were held for the top three winners of the "Shuttle Contest 2025" (held in January 2026), which determines the No. 1 dedicated delivery staff for customers. During the cross-talk, the winners discussed what they usually keep in mind when interacting with customers and how their contest experience is applied to their work, sharing their skills and mindset as dedicated delivery staff. The awards ceremony for the Shuttle Contest (held in January 2026) was conducted. From left: Mr. Sato (3rd place), Mr. Mizuta (2nd place), Mr. Aizu (1st place). Knowledge useful for training was shared during the cross-talk.
- **Exhibition Booths**
Exhibition booths showcasing the initiatives and efforts of the Creclal headquarters were set up at the venue. Many franchisees visited before the start of the national convention and during breaks, listening intently to the explanations provided by the staff.
Various CRM initiatives were displayed, including the membership magazine launched in October 2025, and a new server (planned) was exhibited.
### Supplementary Information
- **About NAC Co., Ltd.** https://www.nacoo.com/
Since its establishment in 1971 as a franchise member of DUSKIN Co., Ltd., our company has developed its business with "helping daily life" as its keyword.
NAC Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director and President: Hiroshi Yoshimura) announced that its safe, secure, and delicious home delivery water service "Creclal" (Creclal Business Company Representative: Shuji Otsuki) held the "2026 Creclal Chain National Convention" on Friday, April 17, 2026.
The venue for the annual event changes each year, and this time it was held at "Hotel Granvia Kyoto" in Kyoto City, Kyoto Prefecture. On the day of the event, 306 participants from 193 franchisees and other related parties gathered from all over the country to honor the achievements of each franchisee in FY2025 and share the activity policies for FY2026. Furthermore, during the social gathering held after the convention, participants deepened their camaraderie while sharing knowledge from their respective companies.
### Event Outline
- **Date & Time**: Friday, April 17, 2026
- Creclal Chain National Convention: 13:00-17:00
- Social Gathering: 18:00-20:00
- **Venue**: Hotel Granvia Kyoto
- **Organizer**: NAC Co., Ltd. Creclal Business Company
- **Participants**: 193 companies / 306 people
### Top Message (Hiroshi Yoshimura, Representative Director and President, NAC Co., Ltd.)
Thank you very much for your tremendous support. In 2026, AI agents, which rapidly accelerated last year, have begun to become widespread. AI is transforming from a tool awaiting instructions into an autonomous partner.
The deepening talent shortage is also one of society's challenges, and companies are successively implementing measures to enhance employee engagement. We perceive such societal changes as opportunities for growth and have updated the structure of the Creclal Headquarters. We look forward to working with all of you to further develop Creclal.
### Message from the Creclal Business Company Representative (Shuji Otsuki, New Company Representative)
My name is Otsuki, and I have been appointed as the Representative of the Creclal Business Company this April. I have been involved with Creclal since its inception, and in recent years, I have been responsible for managing the entire business as General Manager. I aim to build upon the strengths of previous representatives while also bringing my own individuality to effect changes for Creclal's growth, so that as many franchisees as possible can say, "It was good to be a Creclal franchisee." Although I am still young, I humbly ask for your continued support.
### Creclal's FY2026 Strategy (Masanori Miyazaki, General Manager of Creclal Sales Headquarters)
Creclal's strategy for this fiscal year focuses on "Refreshing the Brand Communication Strategy" and "Strengthening CRM."
The value Creclal provides lies in products and services that accompany daily life, are simple, safe, and sustainable for a long time. We aim to clearly convey the brand's philosophy behind these values, and we want customers to choose Creclal as a lifelong partner. We look forward to collaborating with franchisees nationwide and the headquarters to elevate Creclal to "number one" in every aspect.
### Scenes from the Creclal Chain National Convention
- **Presentations by Creclal San-in and Creclal Higashiosaka Franchisees**
On the day, Hisato Mochida, Representative Director of Creclal San-in (TAMAYA Co., Ltd.), and Masatsugu Fujii, Representative Director of Creclal Higashiosaka (JUST Co., Ltd.), represented the franchisees and shared their knowledge as Creclal franchisees. Their discussions on Creclal's strengths, various initiatives, and how these led to concrete results further boosted the morale of the entire Creclal chain.
- **Cross-talk by Top 3 Creclal Dedicated Delivery Staff from Shuttle Contest**
An awards ceremony and cross-talk session were held for the top three winners of the "Shuttle Contest 2025" (held in January 2026), which determines the No. 1 dedicated delivery staff for customers. During the cross-talk, the winners discussed what they usually keep in mind when interacting with customers and how their contest experience is applied to their work, sharing their skills and mindset as dedicated delivery staff. The awards ceremony for the Shuttle Contest (held in January 2026) was conducted. From left: Mr. Sato (3rd place), Mr. Mizuta (2nd place), Mr. Aizu (1st place). Knowledge useful for training was shared during the cross-talk.
- **Exhibition Booths**
Exhibition booths showcasing the initiatives and efforts of the Creclal headquarters were set up at the venue. Many franchisees visited before the start of the national convention and during breaks, listening intently to the explanations provided by the staff.
Various CRM initiatives were displayed, including the membership magazine launched in October 2025, and a new server (planned) was exhibited.
### Supplementary Information
- **About NAC Co., Ltd.** https://www.nacoo.com/
Since its establishment in 1971 as a franchise member of DUSKIN Co., Ltd., our company has developed its business with "helping daily life" as its keyword.