Korean Custom Keyring Brand "taag" Holds First POPUP After Flagship Opening @ Laforet Harajuku
Korean custom keyring brand "taag", operated in Japan by MXN Japan Inc., will hold a pop-up store at Laforet Harajuku 2F CONTAINER from April 25 to May 6, 2026. taag, launched in Seoul in 2024, offers a DIY experience for creating original keyrings. The pop-up will feature a diamond art keyring making experience, purchase novelties (omamori keychains for purchases over ¥1,000, charms for purchases over ¥3,000), a filming booth for the creation process, and an SNS lottery for ¥3,000 vouchers. New items including Heart Pendants (¥1,300), Acrylic Keychains (¥500), and Square Tin Cases (¥1,500) will be available.
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- 📰 Published: April 14, 2026 at 21:00
- 🔍 Collected: April 14, 2026 at 12:31
- 🤖 AI Analyzed: April 14, 2026 at 15:27 (2h 55m after Collected)
MXN Japan Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative: Han-woo Choi), the official Japanese distributor, announced that the brand "taag" will hold a pop-up store at Laforet Harajuku. taag, founded in 2024 in Seoul, South Korea, is a custom keyring brand known for its experiential approach, allowing customers to create unique keyrings by combining hundreds of parts and charms. The pop-up store will run from April 25 to May 6, 2026, from 11:00 to 20:00 at Laforet Harajuku 2F CONTAINER. Events include a diamond art keyring making experience for customers purchasing photo frame keyrings (while supplies last), purchase novelties (an omamori keychain for purchases over ¥1,000 and Instagram follow, limited to the first 40 daily; a charm for purchases over ¥3,000), a filming booth for the creation process, and an SNS lottery for five ¥3,000 vouchers. New items such as Heart Pendants (¥1,300), Acrylic Keychains (¥500), and Square Tin Cases (¥1,500) will be introduced.