Event, New Product, プロモーション

Korean Custom Keyring Brand "taag" Holds First POPUP After Flagship Opening @ Laforet Harajuku

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Apr 14, 2026 9:00 PM ・ Updated Jun 15, 2026 3:16 PM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

Korean custom keyring brand "taag", operated in Japan by MXN Japan Inc., will hold a pop-up store at Laforet Harajuku 2F CONTAINER from April 25 to May 6, 2026.
taag, launched in Seoul in 2024, offers a DIY experience for creating original keyrings.
The pop-up will feature a diamond art keyring making experience, purchase novelties (omamori keychains for purchases over ¥1,000, charms for purchases over ¥3,000), a filming booth for the creation process, and an SNS lottery for ¥3,000 vouchers.

Korean custom keyring brand "taag", operated in Japan by MXN Japan Inc., will hold a pop-up store at Laforet Harajuku 2F CONTAINER from April 25 to May 6, 2026. taag, launched in Seoul in 2024, offers a DIY experience for creating original keyrings. The pop-up will feature a diamond art keyring making experience, purchase novelties (omamori keychains for purchases over ¥1,000, charms for purchases over ¥3,000), a filming booth for the creation process, and an SNS lottery for ¥3,000 vouchers. New items including Heart Pendants (¥1,300), Acrylic Keychains (¥500), and Square Tin Cases (¥1,500) will be available.

PRIMARY SOURCE PR TIMES View source Distributor: PR TIMES
Published: Apr 14, 2026

MXN Japan Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative: Han-woo Choi), the official Japanese distributor, announced that the brand "taag" will hold a pop-up store at Laforet Harajuku. taag, founded in 2024 in Seoul, South Korea, is a custom keyring brand known for its experiential approach, allowing customers to create unique keyrings by combining hundreds of parts and charms. The pop-up store will run from April 25 to May 6, 2026, from 11:00 to 20:00 at Laforet Harajuku 2F CONTAINER. Events include a diamond art keyring making experience for customers purchasing photo frame keyrings (while supplies last), purchase novelties (an omamori keychain for purchases over ¥1,000 and Instagram follow, limited to the first 40 daily; a charm for purchases over ¥3,000), a filming booth for the creation process, and an SNS lottery for five ¥3,000 vouchers. New items such as Heart Pendants (¥1,300), Acrylic Keychains (¥500), and Square Tin Cases (¥1,500) will be introduced.

FACT BOX

Source: PR TIMES
Category: Event, New Product, プロモーション

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Apr 14, 2026 9:00 PM — Distributor PR TIMES
Collected　Apr 14, 2026 12:31 PM
AI structured & analyzed　Apr 14, 2026 3:27 PM
Desk-reviewed & published　Apr 14, 2026 9:00 PM

FAQ

What is the custom keyring brand taag known for?

It is known for its experiential approach that allows customers to create unique keyrings by combining hundreds of parts and charms.

Where and when will the taag pop-up store be held?

It will be held at Laforet Harajuku 2F CONTAINER from April 25 to May 6, 2026, between 11:00 and 20:00.

What benefits can customers get if they spend over 1,000 yen and follow the brand on Instagram?

They can receive an omamori keychain, which is limited to the first 40 customers daily.

What new items will be introduced at the pop-up store along with their prices?

The new items include Heart Pendants for 1,300 yen, Acrylic Keychains for 500 yen, and Square Tin Cases for 1,500 yen.

Who is the official Japanese distributor of the brand taag?

The official Japanese distributor is MXN Japan Inc., which is based in Shinagawa-ku, Tokyo.

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Washin AI News Desk“Korean Custom Keyring Brand "taag" Holds First POPUP After Flagship Opening @ Laforet Harajuku”AI News by Washin Village（和心村）, Apr 14, 2026. https://aeo.washinmura.jp/ai/mxn-co-jp/en/news/2026-04-14-korean-custom-keyring-brand-taag-holds-f

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