MTG Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture, Representative Director and President: Tsuyoshi Matsushita)'s beauty brand "ReFa" will launch "ReFa SUNIR SHADE," a BEAUTY parasol that protects hair and skin from light and heat damage caused by strong sunlight, leading to a more comfortable and beautiful time outdoors.

Pre-orders will begin on May 1st at ReFa GINZA, and from mid-May at the MTG Online Shop.

Concept A BEAUTY parasol to protect the beauty of your hair. It's ReFa's new beauty habit that starts with protection. It protects the condition of your hair and skin from the "light and heat" stress caused by intensifying sunlight.

Product Features Equipped with unique BEAUTY technology "SUNIR TECH" A gift to give beauty to your loved ones. It adopts gift-specific packaging that makes you feel special the moment you receive it. It's a new gift proposal that gives the "experience of protecting beauty" itself.

Product Overview ReFa SUNIR SHADE offers three items to choose from according to your lifestyle: Long parasol, 2-stage folding parasol, and 3-stage folding parasol.

### Long Parasol - Product Name: ReFa SUNIR SHADE LONG 50 - Price: 23,650 yen (tax included) - Size: Approx. 715×105×50mm - Weight: Approx. 375g - Release Date: May 25, 2026 (Monday) - Sales: Pre-released at ReFa GINZA. Subsequently, it will be rolled out sequentially at the MTG Online Shop and Nishinomiya Gardens. - Colors: White / Black / Baby Pink / Ivory

### 2-Stage Folding Parasol - Product Name: ReFa SUNIR SHADE MIDDLE 50 - Price: 24,750 yen (tax included) - Size: Main body approx. 415×110×55mm, Pouch approx. 320×110mm - Weight: Approx. 415g (main body 320g + pouch 95g) - Release Date: May 25, 2026 (Monday) - Sales: Pre-released at ReFa GINZA. Subsequently, it will be rolled out sequentially at the MTG Online Shop and Nishinomiya Gardens. - *Comes with a pouch for each color - Colors: White / Black / Baby Pink / Ivory

### 3-Stage Folding Parasol - Product Name: ReFa SUNIR SHADE COMPACT 50 - Price: 24,750 yen (tax included) - Size: Main body approx. 315×88×60mm, Pouch approx. 255×120mm - Weight: Approx. 410g (main body 315g + pouch 95g) - Release Date: May 25, 2026 (Monday) - Sales: Pre-released at ReFa GINZA. Subsequently, it will be rolled out sequentially at the MTG Online Shop and Nishinomiya Gardens. - *Comes with a pouch for each color - Colors: White / Black / Baby Pink / Ivory

ReFa GINZA Exclusive Product

About the ReFa Brand ReFa is a beauty brand that proposes new beauty habits to customers with the theme of "VITAL BEAUTY," going beyond existing frameworks. It discovers unseen joys of beauty and expands possibilities, transcending time, place, and even gender. <ReFa Brand Site> https://www.refa.net/

About MTG Co., Ltd. MTG has a business vision of "VITAL LIFE" and develops brands, products, and services in the BEAUTY and HEALTH domains to realize healthy, beautiful, and vibrant lives for people worldwide. <MTG Corporate Site> https://www.mtg.gr.jp/

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: ReFa
  • Products / services: ReFa SUNIR SHADE LONG 50 / ReFa SUNIR SHADE MIDDLE 50