Tsukemen Specialty Shop 'Sharin' to Open Higashi-Nihon Bakurocho Location on May 1st
Matsufuji Food will open its new 'Sharin' tsukemen outlet in Tokyo's Nihonbashi district on May 1, 2026. The brand, a sister to the famous 'Rokurinsha', offers high-quality yet affordable 'daily staple' tsukemen for business professionals.
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Image: Special Tsukemen. Sharin's signature dish, rich in ingredients and satisfying.
Matsufuji Food Co., Ltd., operator of the tsukemen specialty shop 'Sharin', will open its newest location, 'Sharin Higashi-Nihon Bakurocho Store', in Nihonbashi, Chuo-ku, Tokyo, on Friday, May 1, 2026.
Sharin is synonymous with tsukemen. It was born as a sister brand to 'Rokurinsha', the pioneer of the tsukemen boom known for its rich soup and extra-thick noodles. Sharin's specialty is its 'semi-rich' (chuno) soup. By slowly simmering animal-based ingredients like chicken and pork along with aromatic vegetables, the shop extracts deep umami, then adds multiple spices to achieve a clean aftertaste and perfect balance.
The noodles are custom-made straight medium-thick noodles that allow you to taste the flavor of the wheat. They pair perfectly with the semi-rich soup, ensuring enjoyment until the very last bite. With a generous serving size, Sharin's tsukemen is truly a Japanese 'daily staple.' Based on the concept of 'Delicious, Cheap, and Full Stomach,' we deliver a bowl you'll want to eat every day.
■ Sharin Higashi-Nihon Bakurocho Store
Providing a 'Bowl of Bliss' that business professionals will want to visit every day.
For our new stage, we have chosen Nihonbashi-Yokoyamacho, a business hub with a history as a wholesaler district dating back to the Edo period, now home to many corporate headquarters.
The interior features a clean and sophisticated design, aiming to create a space where solo diners and female office workers can feel comfortable stopping by during lunch or after work. We will continue to strive for brand value improvement through community-rooted store development.
- Location: 1-1-1 Nihonbashi-Yokoyamacho, Chuo-ku, Tokyo
- Opening Date: Friday, May 1, 2026
- Hours: Weekdays 11:00–22:00 (LO 22:00), Weekends/Holidays 11:00–21:00 (LO 21:00)
* Brand Site: https://tsukemen-sharin.com/
■ About Matsufuji Food Co., Ltd.
[Company Name] Matsufuji Food Co., Ltd.
[Location] Kosei Bldg 7F, 2-2-5 Uchikanda, Chiyoda-ku, Tokyo
[President] Kazutoshi Kawarabuki
[Founding] April 18, 2005
[Establishment] November 2008
[Business] 1. Restaurant operation 2. Food manufacturing and sales
[Brands] Rokurinsha / Sharin / Kurin / Junk Garage / Tonari / Jinenjo
[Corporate Site] https://www.mtfj.co.jp/
[Online Store] https://rokurinsha-onlineshop.com/
Contact: https://mtfj.co.jp/inquiry/
Matsufuji Food Co., Ltd., operator of the tsukemen specialty shop 'Sharin', will open its newest location, 'Sharin Higashi-Nihon Bakurocho Store', in Nihonbashi, Chuo-ku, Tokyo, on Friday, May 1, 2026.
Sharin is synonymous with tsukemen. It was born as a sister brand to 'Rokurinsha', the pioneer of the tsukemen boom known for its rich soup and extra-thick noodles. Sharin's specialty is its 'semi-rich' (chuno) soup. By slowly simmering animal-based ingredients like chicken and pork along with aromatic vegetables, the shop extracts deep umami, then adds multiple spices to achieve a clean aftertaste and perfect balance.
The noodles are custom-made straight medium-thick noodles that allow you to taste the flavor of the wheat. They pair perfectly with the semi-rich soup, ensuring enjoyment until the very last bite. With a generous serving size, Sharin's tsukemen is truly a Japanese 'daily staple.' Based on the concept of 'Delicious, Cheap, and Full Stomach,' we deliver a bowl you'll want to eat every day.
■ Sharin Higashi-Nihon Bakurocho Store
Providing a 'Bowl of Bliss' that business professionals will want to visit every day.
For our new stage, we have chosen Nihonbashi-Yokoyamacho, a business hub with a history as a wholesaler district dating back to the Edo period, now home to many corporate headquarters.
The interior features a clean and sophisticated design, aiming to create a space where solo diners and female office workers can feel comfortable stopping by during lunch or after work. We will continue to strive for brand value improvement through community-rooted store development.
- Location: 1-1-1 Nihonbashi-Yokoyamacho, Chuo-ku, Tokyo
- Opening Date: Friday, May 1, 2026
- Hours: Weekdays 11:00–22:00 (LO 22:00), Weekends/Holidays 11:00–21:00 (LO 21:00)
* Brand Site: https://tsukemen-sharin.com/
■ About Matsufuji Food Co., Ltd.
[Company Name] Matsufuji Food Co., Ltd.
[Location] Kosei Bldg 7F, 2-2-5 Uchikanda, Chiyoda-ku, Tokyo
[President] Kazutoshi Kawarabuki
[Founding] April 18, 2005
[Establishment] November 2008
[Business] 1. Restaurant operation 2. Food manufacturing and sales
[Brands] Rokurinsha / Sharin / Kurin / Junk Garage / Tonari / Jinenjo
[Corporate Site] https://www.mtfj.co.jp/
[Online Store] https://rokurinsha-onlineshop.com/
Contact: https://mtfj.co.jp/inquiry/