[Held on 2026/8/7] Inbound Conference "THE INBOUND DAY 2026" Decided to Be Held! Hosted by Honyachi Lab
mov Inc., which operates the inbound business media "Honyachi Lab," will host "THE INBOUND DAY 2026" on August 7, 2026, at TODA Hall & Conference Tokyo. This large-scale conference aims to foster synergy and address the challenges and future direction of Japan's inbound tourism market, which is at a critical juncture despite record growth. The event will feature key industry figures discussing strategies and solutions, with hybrid online and offline participation options.
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- 📰 Published: April 15, 2026 at 19:00
- 🔍 Collected: April 15, 2026 at 10:31
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mov Inc. (CEO: Makoto Watanabe, Headquarters: Shibuya-ku, Tokyo), which operates multiple businesses in the inbound tourism sector, announces that the large-scale conference "THE INBOUND DAY 2026 - The Current State of Inbound -", organized by "Honyachi Lab," its leading inbound business media, will be held on Friday, August 7, 2026, at TODA Hall & Conference Tokyo (Chuo-ku, Tokyo).
Official Website Here
We will host lectures and sessions that can only be realized by "Honyachi Lab," the largest inbound business media in the industry. We aim to create synergy that supports the advancement of the inbound industry.
◾️What is THE INBOUND DAY
THE INBOUND DAY is a venue where all companies, organizations, local governments, and individuals involved in inbound tourism gather to explore and discuss new market perspectives and strategic approaches.
mov's mission is to "maximize Japan's potential," and we are facing the inbound market at the forefront. While the market is rapidly expanding, many structural challenges remain on the ground. Several major hurdles exist for Japan to continue to be chosen by the world as a true "leading tourism nation."
With the sentiment, "We don't want to give up on Japan," THE INBOUND DAY is held not just for information sharing, but aims to be a starting point for discussions to solve challenges, powerfully accelerating the progress of the entire inbound industry.
Leveraging the network cultivated by "Honyachi Lab," the industry's largest inbound media, we invite key figures from each domain as speakers to engage in discussions that delve deeply into the industry's essential questions. It will be held in a hybrid format with the possibility of online participation, allowing participation from anywhere in Japan.
◾️This Year's Theme is "The Current State of Inbound"
Japan's inbound market is at an unprecedented turning point. In 2025, both the number of foreign visitors and their consumption are expected to reach record highs. While achieving record growth, looking domestically, we face serious structural challenges such as overtourism, recruitment of inbound personnel, improving on-site literacy, and the limits of developing acceptance environments. Despite being a market full of potential, it is currently unable to fully leverage that potential.
In this era where potential and challenges coexist in complex ways, how should we navigate this market?
Including changes in external factors, we need to accurately grasp this highly uncertain market once again.
At THE INBOUND DAY 2026, we have set the theme "The Current State of Inbound" to accurately grasp the "present moment" in the inbound market and discuss the future direction we should aim for.
We will create a discussion forum that serves as a coordinate axis for participants to understand their current position in the inbound market and take the next step towards solving challenges.
◾️Event Overview
Date & Time: Friday, August 7, 2026, 10:30 AM - 5:30 PM (Reception starts 10:00 AM)
6:00 PM - 7:30 PM Networking Reception (Offline/Lottery system)
Venue: TODA Hall & Conference Tokyo (Chuo-ku, Tokyo) / Held concurrently online
Application: Starts mid-May on the special website.
It will be a day that leads to the acceleration of your business. We would be grateful if you could secure your time on that day.
◾️Sponsorship Partner Recruitment for THE INBOUND DAY 2026 Begins
"THE INBOUND DAY 2026 - The Current State of Inbound -" has begun recruiting sponsoring companies that agree with the purpose of this conference and will shape the future of inbound Japan together.
This conference is a valuable opportunity for industry decision-makers, from accommodation, food and beverage, and retail to the latest technology, to gather. We offer a variety of plans to support high-quality lead acquisition and increased presence through booth exhibitions and brand exposure. Please feel free to inquire below for plan details and to request information.
Inquiries regarding sponsorship for this conference
mov Inc.
Sponsorship Contact: Conference Secretariat
Email: theinboundday@mov.am
What is "Honyachi Lab," the industry's largest inbound business media?
Honyachi Lab is the industry's largest inbound business media, delivering daily news and data on inbound visitors to Japan for inbound and inbound marketing managers.
It distributes various inbound-related data, such as the number of visitors by nationality, route information for entry and exit, and inbound situations by prefecture. Simultaneously, daily news articles cover a wide range of topics, including "government policies and trends," "information on inbound subsidies," and "know-how for inbound measures."
Furthermore, it offers extensive member-exclusive content. It features content useful for people in a wide range of industries, including participation in seminars for practical learning, video distribution, document downloads, and textbook content.
About mov Inc.
mov Inc. operates under the mission of "maximizing Japan's potential" and develops multiple businesses in the inbound tourism sector.
In its inbound support business, it assists companies and local governments by operating "Honyachi Lab," the industry's largest inbound business media, and providing consulting services specialized in inbound tourism.
In its store support business, the customer review consolidation platform "Kuchikomi Com" not only provides MEO (Map Engine Optimization) services but also leverages its extensive inbound knowledge to support multilingual store information management and review analysis across international media.
By utilizing data and technology in corporate inbound measures, we contribute to the growth of a wide range of businesses.
◾️Company Profile
Company Name: mov Inc. (Corporate Website)
Address: Shibuya Property Tower 10F, 1-32-12 Higashi, Shibuya-ku, Tokyo
Representative: Makoto Watanabe
Established: September 2015
Business Activities:
- Operation of "Kuchikomi Com," a customer review consolidation platform for stores
- Operation of "Honyachi Lab," the industry's largest inbound business media
- Operation of "Honyachi Lab Solution Store," a website for requesting information specialized in inbound measures
◾️Inquiries
Media Inquiries for this Conference
mov Inc.
Public Relations Contact: Niihara
Email: pr@mov.am
Tel: 03-6823-8069
Sponsorship Inquiries for this Conference
mov Inc.
Sponsorship Contact: Conference Secretariat
Email: theinboundday@mov.am
Official Website Here
We will host lectures and sessions that can only be realized by "Honyachi Lab," the largest inbound business media in the industry. We aim to create synergy that supports the advancement of the inbound industry.
◾️What is THE INBOUND DAY
THE INBOUND DAY is a venue where all companies, organizations, local governments, and individuals involved in inbound tourism gather to explore and discuss new market perspectives and strategic approaches.
mov's mission is to "maximize Japan's potential," and we are facing the inbound market at the forefront. While the market is rapidly expanding, many structural challenges remain on the ground. Several major hurdles exist for Japan to continue to be chosen by the world as a true "leading tourism nation."
With the sentiment, "We don't want to give up on Japan," THE INBOUND DAY is held not just for information sharing, but aims to be a starting point for discussions to solve challenges, powerfully accelerating the progress of the entire inbound industry.
Leveraging the network cultivated by "Honyachi Lab," the industry's largest inbound media, we invite key figures from each domain as speakers to engage in discussions that delve deeply into the industry's essential questions. It will be held in a hybrid format with the possibility of online participation, allowing participation from anywhere in Japan.
◾️This Year's Theme is "The Current State of Inbound"
Japan's inbound market is at an unprecedented turning point. In 2025, both the number of foreign visitors and their consumption are expected to reach record highs. While achieving record growth, looking domestically, we face serious structural challenges such as overtourism, recruitment of inbound personnel, improving on-site literacy, and the limits of developing acceptance environments. Despite being a market full of potential, it is currently unable to fully leverage that potential.
In this era where potential and challenges coexist in complex ways, how should we navigate this market?
Including changes in external factors, we need to accurately grasp this highly uncertain market once again.
At THE INBOUND DAY 2026, we have set the theme "The Current State of Inbound" to accurately grasp the "present moment" in the inbound market and discuss the future direction we should aim for.
We will create a discussion forum that serves as a coordinate axis for participants to understand their current position in the inbound market and take the next step towards solving challenges.
◾️Event Overview
Date & Time: Friday, August 7, 2026, 10:30 AM - 5:30 PM (Reception starts 10:00 AM)
6:00 PM - 7:30 PM Networking Reception (Offline/Lottery system)
Venue: TODA Hall & Conference Tokyo (Chuo-ku, Tokyo) / Held concurrently online
Application: Starts mid-May on the special website.
It will be a day that leads to the acceleration of your business. We would be grateful if you could secure your time on that day.
◾️Sponsorship Partner Recruitment for THE INBOUND DAY 2026 Begins
"THE INBOUND DAY 2026 - The Current State of Inbound -" has begun recruiting sponsoring companies that agree with the purpose of this conference and will shape the future of inbound Japan together.
This conference is a valuable opportunity for industry decision-makers, from accommodation, food and beverage, and retail to the latest technology, to gather. We offer a variety of plans to support high-quality lead acquisition and increased presence through booth exhibitions and brand exposure. Please feel free to inquire below for plan details and to request information.
Inquiries regarding sponsorship for this conference
mov Inc.
Sponsorship Contact: Conference Secretariat
Email: theinboundday@mov.am
What is "Honyachi Lab," the industry's largest inbound business media?
Honyachi Lab is the industry's largest inbound business media, delivering daily news and data on inbound visitors to Japan for inbound and inbound marketing managers.
It distributes various inbound-related data, such as the number of visitors by nationality, route information for entry and exit, and inbound situations by prefecture. Simultaneously, daily news articles cover a wide range of topics, including "government policies and trends," "information on inbound subsidies," and "know-how for inbound measures."
Furthermore, it offers extensive member-exclusive content. It features content useful for people in a wide range of industries, including participation in seminars for practical learning, video distribution, document downloads, and textbook content.
About mov Inc.
mov Inc. operates under the mission of "maximizing Japan's potential" and develops multiple businesses in the inbound tourism sector.
In its inbound support business, it assists companies and local governments by operating "Honyachi Lab," the industry's largest inbound business media, and providing consulting services specialized in inbound tourism.
In its store support business, the customer review consolidation platform "Kuchikomi Com" not only provides MEO (Map Engine Optimization) services but also leverages its extensive inbound knowledge to support multilingual store information management and review analysis across international media.
By utilizing data and technology in corporate inbound measures, we contribute to the growth of a wide range of businesses.
◾️Company Profile
Company Name: mov Inc. (Corporate Website)
Address: Shibuya Property Tower 10F, 1-32-12 Higashi, Shibuya-ku, Tokyo
Representative: Makoto Watanabe
Established: September 2015
Business Activities:
- Operation of "Kuchikomi Com," a customer review consolidation platform for stores
- Operation of "Honyachi Lab," the industry's largest inbound business media
- Operation of "Honyachi Lab Solution Store," a website for requesting information specialized in inbound measures
◾️Inquiries
Media Inquiries for this Conference
mov Inc.
Public Relations Contact: Niihara
Email: pr@mov.am
Tel: 03-6823-8069
Sponsorship Inquiries for this Conference
mov Inc.
Sponsorship Contact: Conference Secretariat
Email: theinboundday@mov.am