[April 17] What Makes a 'Selected Store' Different in the AI Era? Latest Trends in Store Attraction Driven by Google Maps x AI
mov inc. will host a free online seminar on April 17, featuring a Google Business Profile Diamond Expert to discuss MEO strategies and the impact of AI/Ask Maps on store marketing.
📋 Article Processing Timeline
- 📰 Published: April 10, 2026 at 00:00
- 🔍 Collected: April 11, 2026 at 00:30 (24h 30m after Published)
- 🤖 AI Analyzed: April 19, 2026 at 22:51 (214h 20m after Collected)
mov inc. (Representative Director: Makoto Watanabe, Headquarters: Shibuya-ku, Tokyo), which operates the industry's largest inbound business media "Honichi Lab" and the unified store marketing platform "Kutikomi Com," will hold an online seminar for store operators on Friday, April 17 from 14:00 to 15:00. Participation is free.
This seminar will explain the latest trends under the theme of "Google Maps x AI."
We have invited Mr. Takuya Nagayama, a Google Business Profile Diamond Product Expert, to break down how AI, particularly centered around Google Maps, evaluates and recommends stores. After unraveling "why stores are not chosen," we will share specific measures that lead to increased sales.
Seminar Highlights
* Understand the characteristics of "stores easily chosen" by AI.
* Learn the necessary information architecture for the Google Maps x AI era.
* Discover concrete AI countermeasure actions you can practice starting tomorrow.
Seminar Content
Mr. Yoshida, General Manager of the Marketing Department at mov inc., will act as the facilitator. Through questions to Mr. Nagayama, we will delve into practical points that can be utilized in the field.
Part 1: Search Behavior and Latest Trends in the AI Era
* How has consumer search behavior changed?
* The evolution of Google Maps and changes brought by "Ask Maps"
* The impact of AI on store selection
Part 2: How AI Evaluates Stores
* What information does AI look at to evaluate a store?
* The basic structure of the evaluation logic
* Why your own company isn't being selected
Part 3: How to Build a Store Chosen by AI
* Designing the balance between self-published and third-party published information
* How to increase information using reviews and UGC
* Specific actions you can take starting tomorrow
Part 4: Q&A Session
Mr. Nagayama, Google Business Profile Diamond Product Expert, will answer questions from the audience.
* Content is subject to change.
This seminar will explain the latest trends under the theme of "Google Maps x AI."
We have invited Mr. Takuya Nagayama, a Google Business Profile Diamond Product Expert, to break down how AI, particularly centered around Google Maps, evaluates and recommends stores. After unraveling "why stores are not chosen," we will share specific measures that lead to increased sales.
Seminar Highlights
* Understand the characteristics of "stores easily chosen" by AI.
* Learn the necessary information architecture for the Google Maps x AI era.
* Discover concrete AI countermeasure actions you can practice starting tomorrow.
Seminar Content
Mr. Yoshida, General Manager of the Marketing Department at mov inc., will act as the facilitator. Through questions to Mr. Nagayama, we will delve into practical points that can be utilized in the field.
Part 1: Search Behavior and Latest Trends in the AI Era
* How has consumer search behavior changed?
* The evolution of Google Maps and changes brought by "Ask Maps"
* The impact of AI on store selection
Part 2: How AI Evaluates Stores
* What information does AI look at to evaluate a store?
* The basic structure of the evaluation logic
* Why your own company isn't being selected
Part 3: How to Build a Store Chosen by AI
* Designing the balance between self-published and third-party published information
* How to increase information using reviews and UGC
* Specific actions you can take starting tomorrow
Part 4: Q&A Session
Mr. Nagayama, Google Business Profile Diamond Product Expert, will answer questions from the audience.
* Content is subject to change.