Started Handling Swiss Motorcycle Apparel Brands ROKKER & RIDING CULTURE
Motorimoda Co., Ltd. has begun handling Swiss premium motorcycle apparel brands 'ROKKER' and 'RIDING CULTURE', featuring highly durable jeans.
📋 Article Processing Timeline
- 📰 Published: April 3, 2026 at 23:04
- 🔍 Collected: April 3, 2026 at 18:04
- 🤖 AI Analyzed: April 21, 2026 at 02:51 (416h 46m after Collected)
We are pleased to announce that Motorimoda Co., Ltd. (Representative Director: Michinori Okabayashi) has started handling motorcycle apparel from 'ROKKER' and 'RIDING CULTURE'.
## ROKKER
The story begins with two motorcycle enthusiasts searching for riding jeans that combined style and protection. Realizing that existing products could not meet their uncompromising standards in terms of quality, comfort, looks, and safety, they decided to shape their ideal with their own hands.
Then, after exhaustive research and the production of countless prototypes, the 'ORIGINAL ROKKER' motorcycle jeans, featuring an innovative two-layer structure adopting Schoeller® fabric, were born.
In 2007, 'THE ROKKER COMPANY AG' was established, and full-scale production and sales kicked off.
From such 'ROKKER' products, Motorimoda offers 3 types of motorcycle jeans.
The jeans, with their authentic silhouette and coloring, contrary to their casual and simple appearance, boast durability far stronger than general denim fabric, demonstrating ruggedness capable of passing a test of being dragged for a distance of 25m a total of 4 times.
As a riding apparel brand offering reliable motorcycle jeans that protect you in emergencies daily, 'ROKKER' fascinates riders around the world.
## ROKKER
The story begins with two motorcycle enthusiasts searching for riding jeans that combined style and protection. Realizing that existing products could not meet their uncompromising standards in terms of quality, comfort, looks, and safety, they decided to shape their ideal with their own hands.
Then, after exhaustive research and the production of countless prototypes, the 'ORIGINAL ROKKER' motorcycle jeans, featuring an innovative two-layer structure adopting Schoeller® fabric, were born.
In 2007, 'THE ROKKER COMPANY AG' was established, and full-scale production and sales kicked off.
From such 'ROKKER' products, Motorimoda offers 3 types of motorcycle jeans.
The jeans, with their authentic silhouette and coloring, contrary to their casual and simple appearance, boast durability far stronger than general denim fabric, demonstrating ruggedness capable of passing a test of being dragged for a distance of 25m a total of 4 times.
As a riding apparel brand offering reliable motorcycle jeans that protect you in emergencies daily, 'ROKKER' fascinates riders around the world.