Ayrton Senna | New Ayrton Senna apparel now available. Featuring a special collaboration collection with TAG Heuer.
Motorimoda Co., Ltd. has released a new collection of Ayrton Senna apparel, featuring a variety of designs including photographic prints. The release also includes a special collaboration collection with TAG Heuer, a brand Senna himself loved, offering various evocative items that celebrate his lasting legacy.
📋 Article Processing Timeline
- 📰 Published: March 28, 2026 at 16:25
- 🔍 Collected: March 28, 2026 at 21:59 (5h 33m after Published)
- 🤖 AI Analyzed: April 15, 2026 at 07:07 (417h 8m after Collected)
Motorimoda Co., Ltd. (Representative Director: Michinori Okabayashi) has launched sales for the new 'Ayrton Senna' apparel line. A wide variety of new arrivals have hit our shelves all at once, featuring photographic prints with his impressive gaze, as well as classic designs.
Furthermore, this time we are introducing special collaboration items with 'TAG Heuer'. Not only do these items pair perfectly with the brand's watch collection—which was favored by Senna, who expanded the possibilities of F1—but they are also deeply evocative items that recall the Senna who remains loved and remembered today.
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■Ayrton Senna × TAG Heuer
Ayrton Senna TAG Heuer Premium Quilted Cap: ¥16,500
Ayrton Senna × TAG Heuer Oversized 'To Win' T-Shirt: ¥17,600
Ayrton Senna × TAG Heuer Oversized Helmet T-Shirt: ¥17,600
Ayrton Senna × TAG Heuer Oversized Racing T-Shirt: ¥17,600
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■Ayrton Senna 2026 Collection
Ayrton Senna 12 Stripe T-Shirt: ¥9,900
Ayrton Senna 12 Pullover Hoodie: ¥18,700
Race T-Shirt: ¥11,000
World Champion T-Shirt: ¥9,900
Ayrton Senna Icon Hoodie: ¥22,000
Ayrton Senna Icon T-Shirt: ¥13,200
Relaxed Fit Logo Hoodie: ¥18,700
Relaxed Fit Logo T-Shirt: ¥9,900
Nacional Pullover Hoodie: ¥19,800
Nacional Ringer T-Shirt: ¥13,200
Formula One T-Shirt: ¥11,000
Seninha Face T-Shirt: ¥11,000
Seninha Face Junior T-Shirt: ¥9,900
Seninha Figure Junior T-Shirt: ¥9,900
F1 Debossed Curved Visor Cap: ¥9,900
Performance Nacional Cap: ¥11,000
Nacional Beanie: ¥9,900
Signature Keychain: ¥3,960
Helmet Keychain: ¥3,960
Stripe Keyring: ¥3,960
Lanyard: ¥3,960
Sticker Pack 2026: ¥2,200
Please enjoy the new Ayrton Senna arrivals at our stores.
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■Retail Locations
・Pole Position by Motorimoda A Pit Shinonome Store
2F, A PIT AUTOBACS SHINONOME, 2-7-20 Shinonome, Koto-ku, Tokyo 135-0062
Hours: 9:00-22:00 TEL: 03-3528-0357
・Official Online Store
https://www.motorimoda.com/
■Planned Retail Locations
・Motorimoda Nagoya Store
2F, SA NAGOYABAY, 9-51 Kiba-cho, Minato-ku, Nagoya-shi, Aichi 455-0021
Hours: 10:00-19:00 TEL: 052-602-5646
Check our official Instagram and Facebook for the latest product arrival information and event details.
Furthermore, this time we are introducing special collaboration items with 'TAG Heuer'. Not only do these items pair perfectly with the brand's watch collection—which was favored by Senna, who expanded the possibilities of F1—but they are also deeply evocative items that recall the Senna who remains loved and remembered today.
---
■Ayrton Senna × TAG Heuer
Ayrton Senna TAG Heuer Premium Quilted Cap: ¥16,500
Ayrton Senna × TAG Heuer Oversized 'To Win' T-Shirt: ¥17,600
Ayrton Senna × TAG Heuer Oversized Helmet T-Shirt: ¥17,600
Ayrton Senna × TAG Heuer Oversized Racing T-Shirt: ¥17,600
---
■Ayrton Senna 2026 Collection
Ayrton Senna 12 Stripe T-Shirt: ¥9,900
Ayrton Senna 12 Pullover Hoodie: ¥18,700
Race T-Shirt: ¥11,000
World Champion T-Shirt: ¥9,900
Ayrton Senna Icon Hoodie: ¥22,000
Ayrton Senna Icon T-Shirt: ¥13,200
Relaxed Fit Logo Hoodie: ¥18,700
Relaxed Fit Logo T-Shirt: ¥9,900
Nacional Pullover Hoodie: ¥19,800
Nacional Ringer T-Shirt: ¥13,200
Formula One T-Shirt: ¥11,000
Seninha Face T-Shirt: ¥11,000
Seninha Face Junior T-Shirt: ¥9,900
Seninha Figure Junior T-Shirt: ¥9,900
F1 Debossed Curved Visor Cap: ¥9,900
Performance Nacional Cap: ¥11,000
Nacional Beanie: ¥9,900
Signature Keychain: ¥3,960
Helmet Keychain: ¥3,960
Stripe Keyring: ¥3,960
Lanyard: ¥3,960
Sticker Pack 2026: ¥2,200
Please enjoy the new Ayrton Senna arrivals at our stores.
---
■Retail Locations
・Pole Position by Motorimoda A Pit Shinonome Store
2F, A PIT AUTOBACS SHINONOME, 2-7-20 Shinonome, Koto-ku, Tokyo 135-0062
Hours: 9:00-22:00 TEL: 03-3528-0357
・Official Online Store
https://www.motorimoda.com/
■Planned Retail Locations
・Motorimoda Nagoya Store
2F, SA NAGOYABAY, 9-51 Kiba-cho, Minato-ku, Nagoya-shi, Aichi 455-0021
Hours: 10:00-19:00 TEL: 052-602-5646
Check our official Instagram and Facebook for the latest product arrival information and event details.