Long-selling for 22 years. Renewing the vanilla flavor and packaging! 'Morinaga Ajiwai Soft Vanilla' and 'Morinaga Ajiwai Soft Vanilla & Chocolate' to be re-released nationwide from April 20th (Monday).

Morinaga Milk Industry will renew and release the "Morinaga Ajiwai Soft Vanilla" and "Morinaga Ajiwai Soft Vanilla & Chocolate" nationwide from April 20th (Monday), featuring their first package change in 22 years and a flavor renewal after 11 years, making them even more delicious. Although prices continue to rise in the cone ice cream market, demand for daily ice cream that can be enjoyed routinely remains robust. Against the backdrop of recent price hikes, traditional, affordable products are once again attracting attention and gaining widespread support. The "Morinaga Ajiwai Soft" series is a soft-serve cone ice cream that offers the classic taste and smooth melt-in-your-mouth texture of soft-serve ice cream. In this renewal, we have changed to a more customer-friendly, highly visible package and refreshed the ice cream's flavor. We have enhanced the vanilla sensation so that customers can feel the deliciousness from the first bite, and by devising a cleaner aftertaste that lasts until the end, customers can enjoy the 160ml volume entirely. Amidst the rising prices of various goods, please enjoy the "Morinaga Ajiwai Soft" series, a soft-serve ice cream that offers the classic soft-serve taste and a high cost-performance despite its affordable price. ## 1. Product Features ### - This soft-serve ice cream allows you to enjoy the classic soft-serve taste and smooth melt-in-your-mouth texture. - A basic vanilla flavor. We have enhanced the vanilla sensation so you can feel the deliciousness from the first bite. - It features a new, friendly cow illustration design, typical of a dairy manufacturer. ### - This soft-serve ice cream allows you to enjoy the classic soft-serve taste and smooth melt-in-your-mouth texture. - A basic vanilla and chocolate flavor. - We have enhanced the vanilla sensation so you can feel the deliciousness from the first bite. - It features a new, friendly cow illustration design, typical of a dairy manufacturer. ## 2. Product Overview