New Limited Release from TAICHIRO MORINAGA: 'Yofukashi Cookie,' a Premium Biscuit for Relaxing Adult Nights, Launching April 27!
Morinaga & Co. launches 'Yofukashi Cookie' under its premium brand TAICHIRO MORINAGA on April 27 via its online store. Targeting the 'late-night reward' scene, these cookies feature gourmet ingredients like truffle salt, cognac, and cheese to create a sophisticated, dish-like flavor experience.
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- 📰 Published: April 27, 2026 at 19:00
- 🔍 Collected: April 27, 2026 at 10:31
- 🤖 AI Analyzed: April 28, 2026 at 02:52 (16h 20m after Collected)
Morinaga & Co., Ltd. (Minato-ku, Tokyo; President and COO Shinya Mori) will release 'TAICHIRO MORINAGA Yofukashi Cookie' through the Morinaga Direct Store (online shop) starting Monday, April 27, for a limited time and quantity. The brand 'TAICHIRO MORINAGA' is based on the concept of 'an experience beyond sweets.'
'Yofukashi Cookie' was born from the desire to propose a new consumption scene as a cookie that enhances a 'rewarding time for adults'—a special moment late at night when the day's bustle ends and one can finally relax. It aims to deliver an 'extraordinary' feeling for those quiet hours spent just for oneself.
Focusing on the richness of flour and butter, the brand skillfully combines luxury ingredients such as nuts, cheese, fruit, and cognac to create a world akin to tasting a fine dish. The assortment includes three types: 'Fruit & Cheese,' 'Butter & Cognac,' and 'Nuts & Truffle Salt.'
Product Features:
- An assortment of three types (18 cookies per box: 6 of each kind).
- Uses 100% French wheat flour for a light, crispy texture that enhances the ingredients.
- Features fermented butter made from 100% Hokkaido milk for deep richness and aroma.
- Flavors:
- : Fruit-rich dough complemented by the mellow richness of Camembert and Emmental cheese with a hint of salt.
- : A luxurious cookie highlighting butter and wheat, with the elegant aroma of cognac and a touch of Guérande salt (less than 0.1% alcohol).
- : Generously packed with macadamias, pistachios, cashews, and walnuts, offering a savory adult taste with the lingering scent of truffle.
About TAICHIRO MORINAGA:
Launched in 2016, this concept brand bears the name of Morinaga & Co.'s founder, Taichiro Morinaga. Just as he surprised people in 1899 by introducing caramels to Japan for the first time, this brand aims to provide new surprises and 'Wokashi' (beautiful, impressive, or charming) experiences using techniques refined over 120 years.
Product Summary:
- Name: TAICHIRO MORINAGA 'Yofukashi Cookie'
- Content: 18 cookies per box
- Reference Price: 2,592 yen (tax included)
- Order Acceptance: Monday, April 27, 2026
- Scheduled Delivery: Starting June 13, 2026
- Sales Channel: Morinaga Direct Store.