Monster Energy, Japan's No. 1 energy drink (※), is proud to announce its sponsorship of the major music festivals "WILD BUNCH FEST. 2026" and "MONSTER baSH 2026" this summer, continuing from last year. In addition to booth exhibitions and sampling at the venue on the day of the event, a campaign will be held to win pair tickets to each festival, offering music fans a special festival experience.
※ Estimated by the Beverage Research Institute, Energy Drink Market, January-December 2025 Manufacturer Sales Cases (Japan)
The campaign allows applicants to purchase Monster products at participating stores in the regions of each festival event and upload their receipts to each campaign site. In addition to pair tickets for each festival, prizes include a "Monster Body Bag" and "Monster Can Badges," which are useful not only at the festival venue but also in everyday life, making this a must-see campaign for music fans. On the day of the festival, special experiences that can only be enjoyed here will be offered, such as thrilling FMX performances and venue-exclusive booth plans. Monster Energy will make both festivals as exciting as possible.
The collaborations this time are with "WILD BUNCH FEST. 2026," the largest outdoor music festival in the Chugoku region, held at Yamaguchi Kirara Expo Memorial Park in Yamaguchi Prefecture, and "MONSTER baSH 2026," the largest outdoor rock festival in the Chushikoku region, celebrating its 27th year, held at Sanuki Mannou Park in Kagawa Prefecture. These are major music festivals representing western Japan, which continue to fascinate music fans nationwide every year with their diverse artists and spectacular live performances.
Drink Monster with your friends and get hyped to the max with the best music this summer!
Campaign Overview
KEY FIGURES
Name: "Drink Monster and Go to WILD BUNCH FEST. 2026" Campaign
Period: July 1, 2026 (Wed) - July 31, 2026 (Fri)
Participating Stores:
Izumi (Yume Town, Yume Mart, Sun Life),
Marukyu (Chuo Food / Sun Mart / Marukyu / Arc)
How to Apply:
1. Purchase 2,000 yen or more (tax included) including 6 or more Monster products at participating stores. 2. Upload the purchase receipt to the campaign site to apply.
Campaign Site URL: https://sslcp.jp/monsterwb/
Eligible Products: All Monster products handled
Prizes:
Prize A: Pair Tickets - 10 pairs, 20 people total (5 pairs, 10 people per day)
Prize B: Monster Body Bag - 20 people
Prize C: Gift Card 1000 yen - 100 people
<In-Store First-Come, First-Served Prizes>
Purchase 2 items simultaneously: Monster Can Badge - First 20 people per store
"WILD BUNCH FEST. 2026" Event Overview
Dates: August 21 (Fri), August 22 (Sat), August 23 (Sun)
Location: Yamaguchi Kirara Expo Memorial Park
URL: https://www.wildbunchfest.jp/
This outdoor music festival, the largest in the Chugoku region, has captivated many music fans since its first event in 2013. This year, 81 artists will gather to deliver passionate live performances at Yamaguchi Kirara Expo Memorial Park. Enjoy an extraordinary time at "WILD BUNCH FEST. 2026," which continues to grow with its audience.
Campaign Overview
Name: "Drink Monster and Go to MONSTER baSH 2026" Campaign
Period: July 1, 2026 (Wed) - July 31, 2026 (Fri)
Participating Stores: FUJI Co., Ltd. (FUJI, FUJI GRAND, MAXVALU, MARUNAKA)
How to Apply:
1. Purchase 2,000 yen or more (tax included) including 6 or more Monster products at participating stores. 2. Upload the purchase receipt to the dedicated app's campaign site to apply.
Campaign Site URL:
FUJI / FUJI GRAND:
https://www.the-fuji.com/fujiapp/?utm_source=tool&utm_medium=qr&utm_campaign=fujiapp
MAXVALU / MARUNAKA:
https://iaeon.go.link/4euKt, https://sslcp.jp/monstermbmv26/
Eligible Products: All Monster products handled
Prizes:
<Lottery Course>
Prize A: Pair Tickets - 10 pairs, 20 people total (5 pairs, 10 people per day)
Prize B: Monster Energy Body Bag - 20 people
Prize C: FUJI Gift Certificate 500 yen - 400 people
<In-Store First-Come, First-Served Prizes>
Purchase 2 items simultaneously: Monster Can Badge - First 20 people per store
"MONSTER baSH 2026" Event Overview
Dates: August 22 (Sat), August 23 (Sun)
Location: Sanuki Mannou Park National Government Park
URL: https://www.monsterbash.jp/
"Monbus," or MONSTER baSH, which has been loved by many music fans since its first event in 2000 and boasts a cumulative attendance of over 850,000 people, is the largest outdoor rock festival in the Chushikoku region.
The music echoing from the stage, the cheers filling the venue, the climax welcoming the twilight sky. "MONSTER baSH 2026" is packed with special moments that can only be experienced at a festival. In its 27th year, 63 diverse artists will gather to heat up the summer in Kagawa.
Prize Overview
Monster Energy Body Bag
Monster Energy Can Badge
FACT BOX
- Source: PR TIMES
- Category: キャンペーン
- Organizations: WILD BUNCH FEST. / MONSTER baSH