Monster Energy & Fukuoka SoftBank Hawks Co-sponsored Game "Monster Energy DAY" to be Held!

Monster Energy, the No. 1 energy drink in Japan (※), will hold a co-sponsored game "Monster Energy DAY" on Saturday, May 2, 2026, at "Mizuho PayPay Dome Fukuoka," the home stadium of the Fukuoka SoftBank Hawks.

※Beverage Research Institute estimate, energy drink market, January-December 2025, manufacturer sales volume (Japan)

To commemorate the "Monster Energy DAY" event, a campaign titled "Monster Energy & Fukuoka SoftBank Hawks: Get Your VIP Experience" will be held at Direx stores nationwide from Wednesday, April 1 to Tuesday, April 21. Multiple prizes are available, depending on the number of Monster products purchased.

By purchasing 6 Monster products, you can enter a lottery for "VIP Experience Pair Tickets." In addition to a pair of game tickets, the luxurious prize includes a "Commemorative Gift Presentation to Players" on the field just before the game, and a "Game Ball Present," making it a must-see for Hawks fans. With a purchase of 4 products, you can apply for a lottery to win a "Monster Energy Baseball Shirt" signed by Yuki Yanagita, a Monster Energy BASEBALL athlete. Furthermore, if you purchase 2 products simultaneously in-store, you will receive a "Limited Sticker" on the spot. Two types are available: a simple design featuring the Monster Energy and Fukuoka SoftBank Hawks logos, and a limited design featuring Yuki Yanagita's signature full swing. These exclusive stickers, sure to rekindle the passion of Hawks fans, are only available through this campaign.

Monster Energy and Fukuoka SoftBank Hawks team up for a special one-day "Monster Energy DAY." Get your Monster Energy BASEBALL experience that can only be obtained here!

Campaign Overview

Name: "Monster Energy & Fukuoka SoftBank Hawks: Get Your VIP Experience" Campaign

Campaign Period: Wednesday, April 1, 2026 – Tuesday, April 21, 2026

※VIP Ticket Application Deadline: Thursday, April 16

※Other Prizes Application Deadline: Wednesday, April 22

Eligible Stores: Direx stores only

How to Apply: Purchase Monster products at eligible stores, upload your receipt to the campaign website, and apply.

Campaign Website URL: https://sslcp.jp/monstersh/

Eligible Products: All SKUs handled

Prizes:

＜Lottery Course＞

Apply with 6 purchases: VIP Pair Tickets – 1 pair (2 people)

※Eligible Date: May 2 (Sat) Fukuoka SoftBank Hawks vs. Tohoku Rakuten Golden Eagles

※Location: Mizuho PayPay Dome Fukuoka

※Game Time: 14:00-

Apply with 4 purchases: Yuki Yanagita signed Monster Energy Baseball Shirt - 5 winners

Apply with 1 purchase: Eraberu Pay 500 yen - 400 winners

＜In-store First-come, First-served Course＞

Purchase 2 simultaneously: Limited Sticker - 20 stickers per store

Prize Overview

VIP Experience Pair Tickets

Yuki Yanagita signed Monster Energy Baseball Shirt

Limited Stickers

About Monster Energy DAY

Monster Energy BASEBALL will hold its first co-sponsored game, "Monster Energy DAY."

We have prepared new initiatives such as a campaign to win game tickets and fan-participation events where you can enjoy a special stadium experience. Drink Monster Energy and cheer!

Game Date: Saturday, May 2, 2026

Game Start: 14:00

Opponent: Tohoku Rakuten Golden Eagles

Stadium: Mizuho PayPay Dome Fukuoka

About Monster Energy BASEBALL Athlete

Yuki Yanagita Player Profile

◆Date of Birth: October 9, 1988

◆Hometown: Hiroshima Prefecture

◆Affiliation: Fukuoka SoftBank Hawks (2011-)

◆Jersey Number: 9

2015

・Achieved "Triple Three"

(.300 batting average, 30 home runs, 30 stolen bases)

・Received Pacific League MVP Award

2020

・Won MVP again,

contributing significantly to the team's Japan Series championship.

・Received Best Nine 8 times in total,

Golden Glove Award 6 times

(as of end of 2024 season)

A slugger with exceptional batting technique and destructive power.

He boasts a wide defensive range and a strong arm, demonstrating an overwhelming presence both offensively and defensively, making him a star player representing Japanese baseball.