<KCON JAPAN 2026> Lee Chae-min of 'Chef of the Tyrant' and Park Seo-ham of 'Giving You the Universe' confirmed to appear! Highlights of the 'FESTIVAL GROUNDS,' where you can enjoy K-Culture with all five senses, revealed!

• Lee Chae-min of 'Chef of the Tyrant' and Park Seo-ham of 'Giving You the Universe' confirmed to appear! • The 'OLIVE YOUNG FESTA,' held for the first time at KCON, will offer exclusive luxury gifts available only at the KCON venue. • A newly established booth will feature CJ 4DPLEX's immersive technology, the 3-sided wide-view theater 'SCREENX,' screening clips from popular dramas and the latest films.

CJ ENM has announced that actors Park Seo-ham and Lee Chae-min will appear at the newly established 'K-STORY ZONE' during 'KCON JAPAN 2026,' the world's No. 1 K-Lifestyle Festival taking place in May 2026. The company also announced the provision of an expanded K-content experience, ranging from K-stories to K-beauty.

'KCON JAPAN 2026,' to be held for three days from May 8th to 10th at Makuhari Messe, is one of the world's largest K-lifestyle festivals where visitors can enjoy the latest K-trends that have captivated global fans, including K-POP and the latest K-lifestyle, all in one stop. As anticipation grows with the announcement of the artist lineup, the 'FESTIVAL GROUNDS,' one of KCON's highlights, will feature a variety of content, including newly established experiential booths this year.

'FESTIVAL GROUNDS' is an area where visitors can experience various aspects of 'K-Culture,' such as K-POP, K-beauty, K-food, and K-stories. This year, in addition to the new 'K-STORY ZONE,' the 'K-BEAUTY ZONE' will also be expanded in scale. Through collaborations with industry leaders such as 'OLIVE YOUNG' and 'CJ 4DPLEX,' the area will be reborn with even more evolved experiential content.

First, in the 'K-BEAUTY ZONE,' the 'OLIVE YOUNG FEST World Tour,' presented by Korea's leading health and beauty store 'OLIVE YOUNG,' will be held at KCON for the first time. Not only will the latest items carefully selected by the world-leading OLIVE YOUNG be gathered for visitors to experience K-beauty, but expert advice and beauty know-how will also be provided. In addition to seamless beauty shopping that connects the global app to the venue, gift bags filled with luxury benefits available only at the KCON venue are also being prepared.

Furthermore, the 'K-STORY ZONE,' themed around dramas and movies—which, along with K-POP, are pillars of Korean culture—will be newly created. Actors Park Seo-ham, who has gained global popularity through works such as 'Giving You the Universe,' and Lee Chae-min, who is attracting attention as a next-generation rising star in 'Chef of the Tyrant,' have been confirmed to appear in this zone.

Inside the 'K-STORY ZONE,' 'SCREENX' will be implemented to provide an immersive experience as if visiting a movie theater. With CJ 4DPLEX's 3-sided wide-view theater 'SCREENX,' you can enjoy the visual immersion unique to movie theaters at the KCON venue. The venue will screen popular dramas produced by Studio Dragon and clips from the latest films that have incorporated AI technology into their production processes. It is highly anticipated as a space where visitors can fully enjoy both classic and modern K-storyline content. Further details will be released sequentially in the future.

KCON was first held in Irvine, USA, in 2012, and has since been held in various locations around the world, establishing a festival model that covers all aspects of Korean culture, including K-beauty, K-food, and K-content, with music at its core. It has been held in 14 regions worldwide, including Asia, the Middle East, Europe, and the United States, with a cumulative offline attendance of approximately 2.23 million people. Through digital platforms, tens of millions of global fans have built fandoms that transcend language barriers and national borders. KCON continues to increase its presence as a global K-POP festival, serving as a platform that helps artists and brands expand overseas.

KCON JAPAN 2026 Ticket Purchase Page: https://l-tike.com/concert/kconjapan/

[Mnet Japan Official SNS] ■ X (formerly Twitter): https://x.com/MnetJP_Ch ■ Instagram: https://www.instagram.com/mnetsmart/ ■ TikTok: https://www.tiktok.com/@mnetjapan ■ YouTube: https://www.youtube.com/@MNETJAPAN

[Mnet Channel Information] https://mnetjp.com/ A CS broadcasting station featuring 100% Korean entertainment. We deliver popular content across various genres, including not only the latest K-POP and Korean dramas but also variety shows and travel programs. Available on SKY PerfecTV!, cable television nationwide, and more.

[Mnet Smart+] https://smart.mnetjp.com/ An online video streaming service where you can enjoy the latest Korean entertainment and various K-POP idol content all in one place. In addition to real-time viewing of Mnet Korea and Mnet Japan Live TV, there is a vast archive of programs. You can watch online on any internet device, whenever and wherever you like.