[The Future is from People.] Fostering the ability to think, create, and choose independently, based on the mechanisms of money and society.
Mizuho Pochette Co., Ltd. announced a new utilization method for its financial education app for parents and children, "Pochette Plus," and a roadmap for developing human resources with strong entrepreneurial spirit in finance. The initiative aims to transform homes into "the best learning environments" and foster the ability to happily learn about money and embrace challenges.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 19:00
- 🔍 Collected: April 1, 2026 at 10:15
- 🤖 AI Analyzed: April 22, 2026 at 04:18 (498h 2m after Collected)
Mizuho Pochette Co., Ltd. supports April Dream, which aims to make April 1st a day to share dreams. This press release is the dream of "Mizuho Pochette Co., Ltd."
Today, Mizuho Pochette Co., Ltd. announces its roadmap to accelerate its efforts in "human resource development with a strong entrepreneurial spirit in finance," aiming to teach parents and children nationwide the importance of happily learning about money and taking on challenges.
Every day, difficult problems arise in Japan and around the world. We are living in an increasingly unpredictable era. However, understanding the flow of money deepens our comprehension of the world. We now aspire to cultivate many challenging individuals who can create new values that do not yet exist in society. If one acquires the ability to "analyze, judge, and act on the world independently," it leads to true "survival skills."
Therefore, in conjunction with the start of the new school year, our company proposes a new utilization method for "Pochette Plus," a financial education app for parents and children that transforms the home into "the best learning environment."
Amidst the growing importance of financial literacy education within families, such as the "Kodomo NISA" planned for 2027, we pledge to create an environment where children can joyfully learn: ① "the difficulty of earning money," ② "the basics of business," and ③ "the investor's perspective" from an early age.
## 1. FY2026 Edition: Three Commitments to Lead Japan to Become a "Talent Powerhouse"
- **"Personalization" of the closest, smallest economic sphere: the family**
Through "Pochette Plus," household chores are viewed as "work (value creation)," and pocket money as "rewards/investment capital," creating a practical economic cycle within the family.
- **Early development of "business acumen"**
Children will simulate the mechanism of how prices are determined (pricing) and the process of generating profits within the app, fostering the perspective of a "manager (president)" who is on the opposite side of "buying."
- **Creation of educational opportunities through industry-academia-government collaboration**
We will accelerate the deployment of our original "Financial Entrepreneurship Education Program," which utilizes "Pochette Plus" in collaboration with local communities, universities, and local governments. We will also enhance cooperation with companies to create an environment where learning is more connected to daily life.
## 2. Let's Start from April, the New School Year
- Let's start having money and economy conversations with parents and children for 5 minutes a day, starting today.
This leads to lifelong "judgment skills." April, when daily routines change, is the perfect opportunity to establish new rules. For just 5 minutes a day, parents and children can open "Pochette Plus" to discuss "today's work," "open" their own stores, or observe changes in their pocket money "investment results." This small accumulation will, in the future, enable them to navigate the vast amount of information in the world and find "what suits them." (Text truncated)
Today, Mizuho Pochette Co., Ltd. announces its roadmap to accelerate its efforts in "human resource development with a strong entrepreneurial spirit in finance," aiming to teach parents and children nationwide the importance of happily learning about money and taking on challenges.
Every day, difficult problems arise in Japan and around the world. We are living in an increasingly unpredictable era. However, understanding the flow of money deepens our comprehension of the world. We now aspire to cultivate many challenging individuals who can create new values that do not yet exist in society. If one acquires the ability to "analyze, judge, and act on the world independently," it leads to true "survival skills."
Therefore, in conjunction with the start of the new school year, our company proposes a new utilization method for "Pochette Plus," a financial education app for parents and children that transforms the home into "the best learning environment."
Amidst the growing importance of financial literacy education within families, such as the "Kodomo NISA" planned for 2027, we pledge to create an environment where children can joyfully learn: ① "the difficulty of earning money," ② "the basics of business," and ③ "the investor's perspective" from an early age.
## 1. FY2026 Edition: Three Commitments to Lead Japan to Become a "Talent Powerhouse"
- **"Personalization" of the closest, smallest economic sphere: the family**
Through "Pochette Plus," household chores are viewed as "work (value creation)," and pocket money as "rewards/investment capital," creating a practical economic cycle within the family.
- **Early development of "business acumen"**
Children will simulate the mechanism of how prices are determined (pricing) and the process of generating profits within the app, fostering the perspective of a "manager (president)" who is on the opposite side of "buying."
- **Creation of educational opportunities through industry-academia-government collaboration**
We will accelerate the deployment of our original "Financial Entrepreneurship Education Program," which utilizes "Pochette Plus" in collaboration with local communities, universities, and local governments. We will also enhance cooperation with companies to create an environment where learning is more connected to daily life.
## 2. Let's Start from April, the New School Year
- Let's start having money and economy conversations with parents and children for 5 minutes a day, starting today.
This leads to lifelong "judgment skills." April, when daily routines change, is the perfect opportunity to establish new rules. For just 5 minutes a day, parents and children can open "Pochette Plus" to discuss "today's work," "open" their own stores, or observe changes in their pocket money "investment results." This small accumulation will, in the future, enable them to navigate the vast amount of information in the world and find "what suits them." (Text truncated)