MiYO ORGANIC's Ethical Hotel Amenities Introduced at Sheraton Grand Hiroshima Hotel
Key facts
- MiYO ORGANIC's Ethical Hotel Amenities Introduced at Sheraton Grand Hiroshima Hotel
- MiYO ORGANIC Co., Ltd. has announced the introduction of its eco-friendly amenities in all guest rooms at the Sheraton Grand Hiroshima Hotel. The bamboo-based amenities, designed to reduce plastic usage, were adopted based on Marriott's sustainability guidelines.
- Source: PR Times
- Date: June 4, 2026
Direct answer
MiYO ORGANIC Co., Ltd. has announced the introduction of its eco-friendly amenities in all guest rooms at the Sheraton Grand Hiroshima Hotel. The bamboo-based amenities, designed to reduce plastic usage, were adopted based on Marriott's sustainability guidelines.
- Citation
- MiYO ORGANIC's Ethical Hotel Amenities Introduced at Sheraton Grand Hiroshima Hotel (June 4, 2026), PR Times
- Source
- PR Times
- Date
- June 4, 2026
MiYO ORGANIC Co., Ltd. has announced the introduction of its eco-friendly amenities in all guest rooms at the Sheraton Grand Hiroshima Hotel. The bamboo-based amenities, designed to reduce plastic usage, were adopted based on Marriott's sustainability guidelines.
📋 Article Processing Timeline
- 📰 Published: June 4, 2026 at 10:00
- 🔍 Collected: June 4, 2026 at 10:34 (34 min after Published)
- 🤖 AI Analyzed: June 6, 2026 at 23:40 (61h 6m after Collected)
MiYO ORGANIC Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture; Representative Director: Miyo Yamamoto; hereinafter 'MiYO ORGANIC') announces that eco-friendly amenities aimed at reducing plastic usage have been introduced in all guest rooms at the Sheraton Grand Hiroshima Hotel (Location: 12-1 Wakakusa-cho, Higashi-ku, Hiroshima City, Hiroshima Prefecture; General Manager: Hiroyuki Yamamoto).
Background of Introduction
Based on Marriott International's sustainability guideline 'Serve 360: Doing Good In Every Direction,' the Sheraton Grand Hiroshima Hotel is promoting plastic-free initiatives in all guest rooms. As part of this effort, amenities from MiYO ORGANIC, which has pursued 'the balance of ethical manufacturing and comfort' since its founding in 2020, have been adopted as the hotel's standard. The hotel proposes a sophisticated moment connected to the future in a high-quality space where guests can feel the city of Hiroshima and the breeze of the Seto Inland Sea.
About the Introduced Amenities
To balance environmental impact reduction with a high-quality guest experience, toothbrushes and hair combs made from bamboo, a circular material, have been adopted, and FSC-certified paper is used for packaging. While being sustainably designed, the amenities pursue a dignified texture and functional beauty that further deepens the exceptional lodging experience provided by the Sheraton Grand. These amenities, which allow guests to feel the warmth of nature every time they touch them, transcend disposability and serve as a 'valuable gift' that guests will want to take home into their daily lives, providing a stay that resonates with guests' hearts.
About Sheraton Grand Hiroshima Hotel
Directly connected to JR Hiroshima Station, a 1-minute walk away. It boasts a convenient location accessible without getting wet from the station ticket gate. It is an ideal location for using Shinkansen or airport limousine buses, as well as for sightseeing and shopping in various parts of the city. It offers guest rooms of 35㎡ or more, four restaurants including Japanese cuisine, buffet, cafe, and bar, activities such as a pool and fitness center, banquet halls with a total area exceeding 930㎡, and other extensive facilities and meticulous services. It delivers a fulfilling stay where guests can experience many attractions.
Sheraton Grand Hiroshima Hotel Official Website: https://www.marriott.com/ja/hotels/hijsi-sheraton-grand-hiroshima-hotel/overview/
▼Sheraton Grand Hiroshima Hotel Overview
Address: 12-1 Wakakusa-cho, Higashi-ku, Hiroshima City, Hiroshima Prefecture
Number of Guest Rooms: 238
Year Opened: March 28, 2011
About MiYO ORGANIC
MiYO ORGANIC is a sustainable brand originating from Japan that realizes an environmentally conscious lifestyle. Centered on its self-developed organic bamboo toothbrushes, it develops eco-friendly hotel amenities such as bamboo cotton swabs and bamboo hair combs. Pursuing a comfortable feel that balances luxury and sustainability, it won the Good Design Award in 2022. It develops amenities that serve as gifts for customers rather than disposable items. To date, it has sold over 2.5 million units and reduced plastic usage by over 25 tons. It is also challenging itself with upcycling initiatives that transform discarded amenities into value-added products. It aims to create a system that produces no waste, provide an opportunity to think about consumption patterns, and build a society that can leave a 'beautiful Earth for the next generation.' In 2025, it obtained B Corp certification, an international certification system granted only to companies that meet certain standards in socially and environmentally conscious business activities.
https://miyo-organic.com/
Company Overview
Company Name: MiYO ORGANIC Co., Ltd.
Location: 〒466-0064 STATION Ai, 1-2-32 Tsurumai, Showa-ku, Nagoya City, Aichi Prefecture
MiYO ORGANIC: https://miyo-organic.com/
Trash to Treasure Official Website: https://www.trash2treasure-upcycle.com/
Contact: https://x.gd/FdVLu
Background of Introduction
Based on Marriott International's sustainability guideline 'Serve 360: Doing Good In Every Direction,' the Sheraton Grand Hiroshima Hotel is promoting plastic-free initiatives in all guest rooms. As part of this effort, amenities from MiYO ORGANIC, which has pursued 'the balance of ethical manufacturing and comfort' since its founding in 2020, have been adopted as the hotel's standard. The hotel proposes a sophisticated moment connected to the future in a high-quality space where guests can feel the city of Hiroshima and the breeze of the Seto Inland Sea.
About the Introduced Amenities
To balance environmental impact reduction with a high-quality guest experience, toothbrushes and hair combs made from bamboo, a circular material, have been adopted, and FSC-certified paper is used for packaging. While being sustainably designed, the amenities pursue a dignified texture and functional beauty that further deepens the exceptional lodging experience provided by the Sheraton Grand. These amenities, which allow guests to feel the warmth of nature every time they touch them, transcend disposability and serve as a 'valuable gift' that guests will want to take home into their daily lives, providing a stay that resonates with guests' hearts.
About Sheraton Grand Hiroshima Hotel
Directly connected to JR Hiroshima Station, a 1-minute walk away. It boasts a convenient location accessible without getting wet from the station ticket gate. It is an ideal location for using Shinkansen or airport limousine buses, as well as for sightseeing and shopping in various parts of the city. It offers guest rooms of 35㎡ or more, four restaurants including Japanese cuisine, buffet, cafe, and bar, activities such as a pool and fitness center, banquet halls with a total area exceeding 930㎡, and other extensive facilities and meticulous services. It delivers a fulfilling stay where guests can experience many attractions.
Sheraton Grand Hiroshima Hotel Official Website: https://www.marriott.com/ja/hotels/hijsi-sheraton-grand-hiroshima-hotel/overview/
▼Sheraton Grand Hiroshima Hotel Overview
Address: 12-1 Wakakusa-cho, Higashi-ku, Hiroshima City, Hiroshima Prefecture
Number of Guest Rooms: 238
Year Opened: March 28, 2011
About MiYO ORGANIC
MiYO ORGANIC is a sustainable brand originating from Japan that realizes an environmentally conscious lifestyle. Centered on its self-developed organic bamboo toothbrushes, it develops eco-friendly hotel amenities such as bamboo cotton swabs and bamboo hair combs. Pursuing a comfortable feel that balances luxury and sustainability, it won the Good Design Award in 2022. It develops amenities that serve as gifts for customers rather than disposable items. To date, it has sold over 2.5 million units and reduced plastic usage by over 25 tons. It is also challenging itself with upcycling initiatives that transform discarded amenities into value-added products. It aims to create a system that produces no waste, provide an opportunity to think about consumption patterns, and build a society that can leave a 'beautiful Earth for the next generation.' In 2025, it obtained B Corp certification, an international certification system granted only to companies that meet certain standards in socially and environmentally conscious business activities.
https://miyo-organic.com/
Company Overview
Company Name: MiYO ORGANIC Co., Ltd.
Location: 〒466-0064 STATION Ai, 1-2-32 Tsurumai, Showa-ku, Nagoya City, Aichi Prefecture
MiYO ORGANIC: https://miyo-organic.com/
Trash to Treasure Official Website: https://www.trash2treasure-upcycle.com/
Contact: https://x.gd/FdVLu
FAQ
Where are these amenities manufactured?
The article does not specify the manufacturing location.
What is the unit price of the introduced amenities?
The article does not mention any pricing.
Are there plans to introduce them at other hotels?
The article does not mention specific introduction plans.