MIXI Launches "MEDIAMIXI," a Comprehensive Web-Centric Media Project Featuring Text-to-Speech Functionality

MIXI is launching "MEDIAMIXI," a comprehensive media project linking Web news, YouTube, and radio. The project features DeNA's Tomoko Namba as "1-day Chairman of MIXI" on YouTube and TBS's Kentaro Fujii as the first guest on the interfm radio show.
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  • 📰 Published: April 2, 2026 at 00:00
MIXI, Inc. (Shibuya-ku, Tokyo; Representative Director, President, Senior Executive Officer, CEO: Koki Kimura) will launch the comprehensive media project "MEDIAMIXI" starting Wednesday, April 1st of this year. Through "MEDIAMIXI," we will deliver content that captures "what is happening now" and "the society of the future" from multiple angles. This will be achieved through Web news that broadcasts the latest information from entertainment to technology, a YouTube channel handling a rich variety of subjects, and a radio program welcoming various key persons from business, entertainment, politics, and more. As the first project to commemorate the launch, Tomoko Namba, Representative Director and Chairman of DeNA Co., Ltd., will hold a dialogue on the YouTube channel "MIXI Sub-channel" under the concept of becoming the "1-day Chairman of MIXI." Furthermore, this will be simultaneously released on the WEB news media "MEDIAMIXI." In addition, in the radio program "MEDIAMIXI with interfm" (broadcasting starts April 7), which will begin broadcasting on interfm, Kentaro Fujii, who directs many popular programs including "Wednesday's Downtown" at TBS, will appear as the first guest. On the WEB news media, we will deliver on-site reports of overseas conferences such as SXSW and interview articles from New York. Background of the Project Launch Under the purpose of "Expanding rich communication and wrapping the world in happy surprises," MIXI provides places and opportunities for people's "hearts to connect" in the fields of sports, lifestyle, and digital entertainment. This time, leveraging the knowledge of communication creation we have cultivated, we have started the comprehensive media project "MEDIAMIXI" as a new base to generate closer and more passionate dialogue with society. In this project, we will build close communication with society through deep insights in text, visual presentations in videos, and intimate dialogues on the radio. Each media will cooperate with each other, proposing a new form of "rich communication" by creating new experiences through a media mix, such as delving deeper into the excitement of radio through text, or delivering the same subject from completely different perspectives through articles and videos. Details of Each Media URL: https://mediamixi.jp/ [Concept] It is a news site that cuts into information of various genres, such as entertainment, IT, and the latest technology, from a unique perspective. Based on the concept of "talking seriously about interesting things," we will disseminate various information not only from Japan but from all over the world every day, including daily updated news and MEDIAMIXI original features. [Features] - Covers diverse categories from entertainment to technology: Introduces various latest topics such as SNS, OTT services, AI, movies, music, and games. - Equipped with an article text-to-speech function: You can also enjoy news of interest through audio. It is possible to input new knowledge while on the move, even under a busy daily environment. URL: http://youtube.jp/@mixi_sub [Concept] While valuing approachable, life-sized communication for viewers, we will disseminate MIXI's initiatives and appeal from multiple angles. We will deliver original content unique to this channel, such as dialogue projects with people active in various fields and behind-the-scenes of products. In addition, we will tackle playful projects that are not bound by conventional corporate transmissions, providing viewers with new discoveries and enjoyment. [Concept] A linked program with the new Web media "MEDIAMIXI" starting in April. Welcoming key persons from various fields such as business, entertainment, and politics, we will decipher "what is happening now" and "the society of the future" from multiple angles. Through the latest and notable topics in entertainment and technology, we will deliver new perspectives and hints while knowing the "present." [Program Overview] - Program Name: "MEDIAMIXI with interfm" - Broadcasting Station: interfm - Broadcast Date and Time: Every Tuesday 22:00-23:00 - Broadcast Start Date: April 7, 2026 - First Guest: Director Kentaro Fujii (TBS) - Navigator: Takehito Masui (MIXI Fellow) - Program HP: http://interfm.co.jp/MEDIAMIXI *After the broadcast ends, archive distribution will also be deployed on major platforms such as "JFN Pods", Spotify, Amazon Music, and Apple Podcast.

FAQ

What kind of project is MEDIAMIXI?

It is a new comprehensive media project operated by MIXI that links Web news, YouTube, and radio programs.

What content can I enjoy on MEDIAMIXI?

It distributes the latest entertainment and technology news from multiple angles, as well as interviews with prominent entrepreneurs and creators.

What is the feature of the Web news 'MEDIAMIXI'?

In addition to articles across various genres, it features a text-to-speech function, allowing you to enjoy news by listening while on the go.