Mitsui Fudosan to Host 'MĀORI ALL BLACKS RUGBY PARK' at Hisaya-odori Park Starting June 26, Featuring the Māori All Blacks as Guests
Key facts
- Mitsui Fudosan to Host 'MĀORI ALL BLACKS RUGBY PARK' at Hisaya-odori Park Starting June 26, Featuring the Māori All Blacks as Guests
- Mitsui Fudosan will host the 'MĀORI ALL BLACKS RUGBY PARK' from June 26 to 28, 2026, at Hisaya-odori Park in Nagoya, commemorating the visit of the Māori All Blacks, whom it supports as a regional partner. The event offers rugby experiences, player interactions, and a youth academy to promote sports as an experiential activity in urban spaces.
- Source: PR Times
- Date: June 15, 2026
Direct answer
Mitsui Fudosan will host the 'MĀORI ALL BLACKS RUGBY PARK' from June 26 to 28, 2026, at Hisaya-odori Park in Nagoya, commemorating the visit of the Māori All Blacks, whom it supports as a regional partner. The event offers rugby experiences, player interactions, and a youth academy to promote sports as an experiential activity in urban spaces.
- Citation
- Mitsui Fudosan to Host 'MĀORI ALL BLACKS RUGBY PARK' at Hisaya-odori Park Starting June 26, Featuring the Māori All Blacks as Guests (June 15, 2026), PR Times
- Source
- PR Times
- Date
- June 15, 2026
Mitsui Fudosan will host the 'MĀORI ALL BLACKS RUGBY PARK' from June 26 to 28, 2026, at Hisaya-odori Park in Nagoya, commemorating the visit of the Māori All Blacks, whom it supports as a regional partner. The event offers rugby experiences, player interactions, and a youth academy to promote sports as an experiential activity in urban spaces.
📋 Article Processing Timeline
- 📰 Published: June 15, 2026 at 19:10
- 🔍 Collected: June 15, 2026 at 10:21
- 🤖 AI Analyzed: June 16, 2026 at 01:49 (15h 27m after Collected)
This event aims to create opportunities for people to not only "watch" sports but also "enjoy and experience" them through rugby experience programs and interactive activities with players. By using an urban park as a stage, the event seeks to generate new excitement in the city through sports. Additionally, on June 26 (Friday), a rugby academy will be held for children in grades 1 and 2, offering future generations a special opportunity to experience world-class rugby.
■ Background: From "Watching Sports" to "Experiencing Sports" – The Purpose of 'MĀORI ALL BLACKS RUGBY PARK'
In recent years, urban spaces are increasingly expected to serve not merely as places for consumption or transit, but as venues where people gather and share experiences. Mitsui Fudosan has long promoted community building and regional revitalization through sports, under the theme of "city development leveraging the power of sports."
This time, capitalizing on the visit of the globally renowned "Māori All Blacks," Mitsui Fudosan will host an urban sports event at Hisaya-odori Park. Through rugby, the event aims to create opportunities for people of all ages—from children to adults—to interact and experience the city's new appeal.
[Reference]
Examples of city development using sports: https://www.mitsuifudosan.co.jp/bethechange/
Overview of 'MĀORI ALL BLACKS RUGBY PARK'
Event Name: MĀORI ALL BLACKS RUGBY PARK
Dates: June 26 (Fri) – June 28 (Sun), 2026
Time: 11:00 – 17:00
Venue: Mizube Hiroba, Hisaya-odori Park (3 Nishiki, Marunouchi 3-chome, Naka-ku, Nagoya, Aichi)
Organizer: Mitsui Fudosan Co., Ltd.
Programs: Rugby experiences, interactive activities, commercial collaboration initiatives, and more
Sponsors: adidas Japan Co., Ltd., Taisho Pharmaceutical Co., Ltd.
■ Rugby Academy for Elementary School Children Led by Māori All Blacks Players*
On June 26 (Friday), a rugby academy led by players from the "Māori All Blacks" will be held. A special program will be offered for 30 children in grades 1 and 2, allowing them to directly interact with players and experience the appeal of rugby through tag rugby and passing drills.
Beyond experiencing world-class play up close, the academy aims to create opportunities to enjoy the fun of sports-based interaction and challenge. Through this initiative, held in the open space of an urban park, sports will generate vibrancy and communication within the city.
Event Overview
Date and Time: June 26 (Friday) (scheduled to start at 15:30)
Location: Gaze Court within Mizube Hiroba, Hisaya-odori Park
Target Audience: Children in grades 1 and 2
Number of Participants: 30
*In the event of rain or severe weather, the program will be canceled.
■ Diverse Programs to Experience the "Māori All Blacks" in the City
'Rugby Activation Zone' – Experience World-Class Play
The venue will feature rugby experience programs such as passing targets and tackle experiences, enjoyable for both children and adults. This participatory zone allows even beginners to engage with the appeal of rugby.
'Park Jack' Presentation – Decorating Hisaya-odori Park in Rugby Style
During the event period, Hisaya-odori Park will be decorated with wall banners and installations expressing the world of the "Māori All Blacks." The entire park will be transformed into a rugby-themed space, creating photogenic moments for visitors. This "sports × urban experience" initiative will bring new scenery and vibrancy to the city.
'Mitsui Fudosan × Māori All Blacks Shopping Campaign'
A shopping campaign will be held at the commercial facility "RAYARD Hisaya-odori Park" within Hisaya-odori Park. Customers who make purchases eligible for MSP points totaling 2,000 yen (tax included, cumulative) or more during the campaign period will have a chance to win Māori All Blacks merchandise or shopping and dining vouchers for RAYARD Hisaya-odori Park.
Campaign Overview
Period: June 23 (Tue) – June 28 (Sun)
Eligible Stores: Participating stores within RAYARD Hisaya-odori Park
Participation Criteria: Purchases totaling 2,000 yen (tax included) or more with MSP points awarded during the campaign period
How to Enter: Enter via the point entry system
Prize Announcement: Winners will be selected by lottery and prizes shipped at a later date
Prize List
'Māori All Blacks Cafe' – Enjoy New Zealand Culture
At FabCafe Nagoya, a limited-time collaboration with New Zealand Rugby will launch the "Māori All Blacks Cafe." A special program will allow visitors to experience the charm of the Māori All Blacks and New Zealand culture through interior decorations, limited collaboration menus, and player interaction events.
Event Overview
Dates and Times: June 25 (Thu) – June 28 (Sun), 9:00 – 20:30 (Last Order 20:00)
Location: FabCafe Nagoya, inside RAYARD Hisaya-odori Park
■ Partnership Agreement with New Zealand Rugby
In June 2024, Mitsui Fudosan entered into a partnership agreement with New Zealand Rugby (hereinafter "NZR"), the governing body for New Zealand's national rugby teams including the "All Blacks," "Māori All Blacks," and "All Blacks XV (Fifteens)." As a Regional Partner, Mitsui Fudosan will support NZR's activities in Japan through 2027, working with the All Blacks to create initiatives that transform communities and generate "emotional experiences" through sports. For more details on the partnership agreement, please refer to the press release issued on June 10, 2024, below.
[Reference Release]
"Mitsui Fudosan Signs Partnership Agreement with New Zealand Rugby; Supporting the All Blacks as Regional Partner"
https://www.mitsuifudosan.co.jp/corporate/news/2024/0610/
■ Mitsui Fudosan and NZR's Past Collaborations
In 2019, Mitsui Fudosan and NZR supported New Zealand's pre-World Cup training camp in Kashiwa City by providing training and accommodation facilities, and have since promoted cultural exchange between Japan and New Zealand through various initiatives.
FAQ
What is the MĀORI ALL BLACKS RUGBY PARK event?
A limited-time rugby experience event in Nagoya to celebrate the Māori All Blacks' visit, featuring rugby activities, player interactions, and a themed cafe.
When will the event take place?
From June 26 (Fri) to 28 (Sun), 2026, 11:00–17:00 daily.
Is there a program for children?
Yes, on June 26, a rugby academy led by Māori All Blacks players will be held for elementary school students (grades 1–2).
Where is the venue?
Hisaya-odori Park Mizube Hiroba, Naka-ku, Nagoya, Aichi Prefecture.
What is Mitsui Fudosan’s relationship with the Māori All Blacks?
Since 2024, Mitsui Fudosan has been a Regional Partner of New Zealand Rugby, supporting All Blacks activities in Japan through 2027.