Hokkaido's Owned Forests Connected to the City: Sustainability Project "EMA WISH PROJECT ~Connecting Forests and Cities with Wishes~" Held

Key Points of this Initiative ■ Approximately 700 people, including elementary school students, local residents, and celebrities, will write their wishes for the future on ema (votive tablets) made from timber from the Mitsui Fudosan Group's owned forests. This initiative aims to experientially communicate the value of forest circulation. ■ Ema will be displayed for approximately 84m, the same height as the wooden rental office building "Nihonbashi Honcho Mitsui Building &forest," challenging the world record for "Longest line of custom-made ema." ■ By utilizing the Mitsui Fudosan Group's owned forests in the city and connecting people's wishes through ema, the project aims to contribute to urban development towards realizing a sustainable society. Mitsui Fudosan Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and CEO: Shun Ueda; hereinafter "the Company") will hold the sustainability project "EMA WISH PROJECT ~Connecting Forests and Cities with Wishes~," which utilizes its owned forests in Hokkaido, as part of the Mitsui Fudosan Group's ongoing "Never-ending Forests" creation initiative. In this project, ema made from timber from the Mitsui Fudosan Group's owned forests will feature illustrations drawn by children from Asahikawa Municipal Nagayama Minami Elementary School in Asahikawa City, Hokkaido, where the forests are located. Approximately 700 people, including elementary school students, local residents, and Mitsui Fudosan employees, as well as celebrities and athletes such as actress Suzu Hirose, also known as "Mitsui no Suzu-chan," will write their wishes for the future. These ema will be displayed for a total length of approximately 84 meters in the Nihonbashi area, challenging the world record for "Longest line of custom-made ema." This approximately 84-meter length is equivalent to the height of "Nihonbashi Honcho Mitsui Building &forest," Japan's largest and tallest wooden rental office building scheduled for completion in 2027, making this initiative an iconic project linked to the building. Based on the Mitsui Fudosan Group's concept of "Never-ending Forests" creation, which involves "planting, growing, and using," we will contribute to urban development towards realizing a sustainable society by utilizing timber grown in forests in urban areas and connecting people's wishes through ema. Furthermore, the completed ema will be publicly exhibited in the Nihonbashi area on May 21st (Thursday) and 22nd (Friday), providing many people with the opportunity to see this initiative. https://www.mitsuifudosan.co.jp/business/development/earth/mokuzai/emawishproject/ "EMA WISH PROJECT ~Connecting Forests and Cities with Wishes~" Key Visual ■ Event Outline (Planned) Event Name EMA WISH PROJECT ~Connecting Forests and Cities with Wishes~ Overview Against the backdrop of the Mitsui Fudosan Group's "Never-ending Forests" creation cycle (planting, growing, using) and the idea that living with wood means living with wood, ema were produced from the same Hokkaido owned forest timber used for the "Nihonbashi Honcho Mitsui Building &forest" wooden rental office building. On these ema, elementary school students, who will lead the next generation, drew their own tree illustrations, which were then printed. Elementary school students, celebrities, athletes, construction workers, visitors to the city, and Mitsui Fudosan employees then wrote their wishes for the future. These ema will be displayed at a special venue on Nihonbashi Edosakura Dori, near the construction site, aiming to achieve a world record by lining up 84m worth (approximately 700 ema) corresponding to the height of the building. This initiative aims to allow participants to experience the circulating story of wood grown in forests being transported to the city, receiving people's thoughts, and spreading as new value to society. It will also involve a wide range of participants, including local residents and visitors, expanding as a co-creation type initiative across the entire Nihonbashi area. Event Period (1) Ema Writing Experience Event for General Visitors: May 19th (Tuesday) 10:00-19:00 (tentative) This is an experiential event where visitors can participate in the project by writing wishes on ema made from timber from Hokkaido's owned forests. Participation fee: Free. (2) World Record Announcement Event for Media: May 21st (Thursday) 10:30-11:30 The ema will be displayed for approximately 84 meters, and media companies will be invited to witness the moment the world record is achieved. (3) On-site Tour of "Nihonbashi Honcho Mitsui Building &forest" for Media: May 21st (Thursday) 12:00-13:00 Media companies will be guided through the construction site, where they can report on the exterior adorned with wood and the interior of the standard floors utilizing wood in columns and beams. (4) General Exhibition: May 21st (Thursday) 15:00-19:00 / May 22nd (Friday) 10:00-19:00 (tentative) The lined-up ema will be publicly exhibited, allowing many people to view the space where numerous wishes have gathered and become visible.