Nittoh Tea Launches First Chilled Paper Carton 'Apple Tea' in 25 Years, Exclusive to FamilyMart in Kanto

Mitsui Norin Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Hiroshi Fujii; hereinafter 'the Company'), which operates the Nittoh Tea brand, will pre-release 'Nittoh Tea Apple Tea' as a chilled paper carton product for the first time in about 25 years at FamilyMart stores in the Kanto region starting Tuesday, May 26, 2026.

■ Features of 'Nittoh Tea Apple Tea'

- It uses tea extract consistently processed from tea leaf extraction to manufacturing at the company's own factory, resulting in a highly aromatic and refreshing taste.

- The harmony of apple aroma and black tea creates a flavor that makes you look forward to the next sip.

- It will be available in four different packaging designs to choose from according to your mood.

■ The Thoughts Behind the Launch of a Chilled Product After About 25 Years! 'Nittoh Tea Apple Tea'

Japan's first domestic black tea brand 'Mitsui Tea' (later 'Nittoh Tea') was born in 1927 and will celebrate its 100th anniversary in 2027. Leading up to this milestone, the Company is preparing various projects and contents to convey the appeal of Nittoh Tea to more customers. As part of these efforts, we are launching a chilled product as Nittoh Tea for the first time in about 25 years.

We started developing a chilled tea product that can be enjoyed immediately, with the desire for younger generations who do not know Nittoh Tea to easily pick it up. While utilizing the experience and technology cultivated over 100 years of history, we paid special attention to flavor design, packaging, and size that suit modern lifestyles, creating a taste that allows you to feel the 'present' of Nittoh Tea in a single sip.

Please enjoy it as a companion in various scenes, such as between study or work, relaxing with friends, or enjoying music or videos.

Towards the 100th anniversary, we will foster new encounters with this 'Nittoh Tea Apple Tea' as the first step to create the 'next 100 years'.

Whether it's your first time or you've always loved us, Nittoh Tea will continue to explore the 'more' of TEA and deliver excitement.

■ Product Overview

[Product Name] Nittoh Tea Apple Tea
[Volume] 500ml
[Packaging] 20 cartons
[Suggested Retail Price] 130 yen (excluding tax)
[JAN Code] 4902831720170
[Sales Area] Pre-release at FamilyMart stores in the Kanto region
*Images are for illustrative purposes only.
*Some products may not be available in certain areas or stores.

■ About Nittoh Tea

'Let's create the "more" of TEA.'

Nittoh Tea, the main brand operated by Mitsui Norin Co., Ltd., was born in 1927 as Japan's first domestic tea brand, 'Mitsui Tea'. After renaming it to 'Nittoh Tea', we have strived to popularize black tea in Japan with the desire to 'convey the deliciousness of black tea to more people' and 'deliver safe quality at a more affordable price'. Currently, adapting to changing times, we continue to launch new lineups by leveraging the diversity of 'TEA' beyond just black tea.

Towards Nittoh Tea's 100th anniversary in 2027, with excitement in our hearts and TEA in hand, we are preparing various projects and contents to meet many people.

Nittoh Tea Official Website: https://www.nittoh-tea.com/

■ About Mitsui Norin

'Life Innovators ~ Standing by your everyday life, continuously challenging with sincerity for a future that is "more" exciting ~'

Originating from the Forestry Division (later Agricultural and Forestry Division) of 'Mitsui Gomei Kaisha', Japan's first holding company established in 1909, we have continued our business of providing tea products for many years. Currently, in our food business, we manufacture and sell tea products for home use such as black and green tea, supply products to hotel and restaurant chains and cup vendors (vending machines), and supply raw materials for various tea-based beverages. In our functional materials business, we research and develop tea extracts/catechins, supply raw materials, and sell products. We have factories in Fujieda City, Shizuoka Prefecture, and Hokuto City, Yamanashi Prefecture, and a Comprehensive Food Research Institute in Fujieda City, Shizuoka Prefecture.

Mitsui Norin Co., Ltd. Official Website: https://www.mitsui-norin.co.jp/