Mitsubishi HC Capital Co., Ltd. (President and CEO: Daiki KUI; hereinafter referred to as Mitsubishi HC Capital) has introduced the "Reborn VAIO®"*1 refurbished PCs with manufacturer warranty from VAIO Co., Ltd. (President: Ken ITOOKA; hereinafter referred to as VAIO) to Nagano Parceiro Athletic Club Co., Ltd. (President: Yasuhiro SHIBUYA; hereinafter referred to as AC Nagano Parceiro) (hereinafter referred to as this initiative).

As a J.League Climate Action Partner since July 1, 2025, Mitsubishi HC Capital is promoting initiatives in collaboration with the J.League and J. Clubs to realize a decarbonized society*2.

As part of this initiative, Mitsubishi HC Capital procured Reborn VAIO® from VAIO and sold it to AC Nagano Parceiro. It is estimated that this initiative will reduce greenhouse gas (GHG) emissions by 137kg-CO2 per PC throughout the lifecycle from the introduction of Reborn VAIO® to its final disposal*3.

Both AC Nagano Parceiro and VAIO are based in Nagano Prefecture, and this initiative also contributes to the creation of environmental value through regional collaboration.

This initiative falls under "Sustainable Procurement," one of the evaluation indicators in "Sports Positive Leagues"*4, in which the J.League participates, and contributes to the league's climate action.

Image of Reborn VAIO® product

In the future, Mitsubishi HC Capital and VAIO aim to make Reborn VAIO® a resource-circulating model (hereinafter referred to as this model). In this model, Mitsubishi HC Capital will procure PCs (new) from VAIO and provide them to users as a carbon offset PC-LCM (Life Cycle Management) service*5. After use, they will be collected and resold to VAIO, and VAIO will refurbish and regenerate them into Reborn VAIO® to be provided to AC Nagano Parceiro and partner companies, thereby promoting the circulation of PC resources.

Starting with the initiative at AC Nagano Parceiro, we will expand this initiative to other J. Clubs in the future, contributing to the realization of zero carbon in J. Club home towns and promoting the circular economy.

*1 PCs that the manufacturer has repurchased from customers after the lease period has ended, which are then repaired and refurbished at VAIO's certified maintenance factory, regenerated to strict VAIO proprietary standards, and come with a one-year manufacturer warranty. Unlike regular used products, these undergo inspection, cleaning, and parts replacement as necessary.

https://store.vaio.com/ec/feature/reborn/

*2 News release dated July 1, 2025, "Agreement Signed as J.League Climate Action Partner"

https://www.mitsubishi-hc-capital.com/news/assets/pdf/20250770101.pdf

*3 Calculated based on VAIO LCA (Life Cycle Assessment). Comparing a new VAIO Pro PK (VJPK21) with a certified refurbished PC (VJPK21), it corresponds to approximately a 59.8% reduction compared to a new product.

*4 J.League News Release dated April 22, 2025, "Decision to Participate in Sport Positive Leagues (SPL), the First in Asia"

https://www.jleague.jp/news/article/30781/

*5 A service that provides total support from PC procurement to introduction, operation, disposal, and IT asset management.

About Mitsubishi HC Capital Group

The Mitsubishi HC Capital Group has over 8,000 employees worldwide and operates leasing and finance businesses in over 20 countries, primarily for corporate clients, covering a wide range of equipment, facilities, vehicles, aircraft, marine containers, and railway cars. The Group is also expanding its business domains to include real estate regeneration and renewable energy businesses. Through these businesses, we create new social value together with our customers and partners, contributing to the resolution of social issues and the realization of a sustainable and prosperous future.

For more information, please visit the Mitsubishi HC Capital website.

https://www.mitsubishi-hc-capital.com/

About AC Nagano Parceiro

Nagano Parceiro Athletic Club Co., Ltd. was incorporated on January 15, 2007, with its predecessor being "Nagano Elsa SC" founded in 1990. It is a community-based professional sports club management company whose home towns are 16 municipalities centered around Nagano City, Nagano Prefecture. Currently, it operates both the men's J3 League team "AC Nagano Parceiro" and the women's WE League team "AC Nagano Parceiro Ladies," serving as the foundation for a comprehensive regional sports club, which is rare nationwide. As its company name, meaning "partner" in Portuguese, suggests, the club walks together with the region, aiming to revitalize NAGANO through the power of sports. It is restructuring its competitive, business, and social aspects, aiming for further regional revitalization and promotion to the J2 League.

Nagano Parceiro Athletic Club Co., Ltd. Official Website: https://parceiro.co.jp/

About VAIO

VAIO Corporation was established on July 1, 2014, inheriting the PC business from Sony Corporation. Based on manufacturing at its head office factory in Azumino City, Nagano Prefecture, as one of the few domestic PC-exclusive manufacturers, it consistently handles the planning, development, manufacturing, sales, and support of PCs and related products and services.

Reborn VAIO® are refurbished PCs that VAIO itself collects used VAIO® PCs, disassembles, maintains, and replaces parts at its Azumino head office factory, regenerating them to like-new quality. This initiative promotes the effective use of resources through product reuse and also contributes to reducing environmental impact, such as by reducing CO2 emissions compared to new product manufacturing.

VAIO Corporation Corporate Website: https://vaio.com/

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  • Source: PR TIMES
  • Category: ビジネス
  • Organizations: VAIO