Monthly income increased 20x with Lgram introduction! A case study of a side-job influencer acquiring projects

We interviewed Leo, a user of Lgram, an Instagram automation system developed and provided by Mishona Co., Ltd. (Headquarters: Fukuoka City, Fukuoka Prefecture, Representative Director: Takahiro Suzuki). We will introduce part of the interview content, including the decisive factors for introducing Lgram and usage examples.

Introduction to Leo

Leo is a creator who works as a salesperson in his third year as a working adult, while posting on Instagram about mileage techniques and smart travel tips that can be started with a "take-home pay of 190,000 yen."

Operation style centered on a single smartphone and Reel videos Creating familiarity with Kansai dialect narration Maintaining a beginner's perspective and gaining support from the family demographic in their 30s to 40s

Background and issues before introduction

Before introducing Lgram, Leo faced the following issues:

About 8 months after starting operation, the number of followers stagnated at under 1,000 No mechanism for spreading, so even his best Reels did not gain recognition Manual DM replies consumed commuting time, leaving no time for content creation

In particular, the contradictory situation of "the more a post spreads, the more DM replies are needed" became a major burden for continuing his activities.

Decisive factors for introduction

The main reasons Leo chose Lgram were the following three points:

The developer and operator are clear, so he could use it with peace of mind The official website was carefully crafted, giving him a sense of reliability The manuals were substantial, giving him confidence that he could master it himself

How Leo uses Lgram

We introduce two success stories using Lgram's automatic DM sending.

Case 1: A Reel that achieved approximately 1,700 new followers from a single post

In a Reel posted in May 2025 titled "New common sense: Accumulating miles with LCCs (low-cost carriers)," he built a system combining comment prompts and automatic replies.

He had viewers comment with specific keywords, and in response, automatically sent DMs with concrete strategies for earning miles and site URLs with invitation codes. At the same time, he displayed captions in the Reel encouraging "likes" and "saves," maximizing initial engagement.

[Results of the post] Views: approximately 195,000 Likes: approximately 7,000 Comments: approximately 7,500 Saves: approximately 1,800 New followers: approximately 1,700

Case 2: Improving satisfaction through automated distribution of video content

In a Reel titled "Expo of Secret Techniques," he built a mechanism to automatically distribute a video explaining the purchase procedure for discounted tickets triggered by comments.

Lgram supports DM delivery of rich content such as images, audio, and video, not just text. Complex procedures that are difficult to convey in text can be delivered visually and clearly, leading to increased follower satisfaction.

Changes after introduction

The following results were achieved after introducing Lgram:

Number of followers: from less than 1,000 to approximately 22,000 (as of May 2026) Monthly revenue: from approximately 5,000 yen to approximately 100,000 yen (about 20 times) DM reply work: from manual copy-paste to full automation Freed-up time is used for creating new posts and PR planning

Also, the frequency of appearing at the top of hashtag searches increased, leading to more PR project requests from companies. What was once a "hobby" scaled into a "business."

What is Lgram?

Lgram is an Instagram marketing tool that uses Meta's official API.

As of November 2024, it has exceeded 20,000 installations and is used by a wide range of industries, from sole proprietors to large corporations.

▼ Main functions

Automatic response to comments on posts and live broadcasts Automatic DM replies and bulk distribution Creation and execution of surveys Product sales and payment

▼ Pricing plans

You can start with a free plan with no initial or monthly fees. The standard plan at 11,000 yen per month removes restrictions on distribution, forms, menus, etc., and also supports reservations, payments, product sales, multi-account management, and staff management.

Interview with Leo's case study

For details of the interview, please check the page below.

https://lgram.jp/manual/interview17/

Lgram official website

Lgram is available at the following link.

https://lgram.jp/?prtimes