Harerunare, a provider of support for education and school businesses, joins as an L Message agency

On March 10, 2026 (Tuesday), 'Harerunare,' a company that provides operational efficiency and automation support for the school industry, joined as a new agency for the LINE official account extension tool 'L Message.'

Below, we introduce an interview regarding their passion for L Message and the services they provide.

Initiatives of L Message Agency 'Harerunare'

While operating in the real estate industry and managing local events, Harerunare provides support for LINE construction and operational improvement, primarily for schools that have implemented Sgrum*.

Their distinguishing feature is that they go beyond simple LINE operation to work alongside clients in restructuring on-site operations to compensate for severe labor shortages. With a focus on integrity and execution, they provide hands-on support as a 'reliable right-hand partner' to help reduce administrative burdens.

*Sgrum is a service for instructors that optimizes school and club management.

L Message: Automating Sales and Administration

L Message is utilized as an 'automation system for sales and administration' that supports customer service while preventing the reliance on specific individuals (knowledge silos).

In addition to allowing trial bookings for those who have not yet introduced Sgrum to be completed entirely on LINE, it also automates education through step-by-step messaging tailored to the customer's status. This compensates for differences in staff response levels and creates a system that allows even understaffed workplaces to consistently provide high-quality customer service.

Specialized Industries and Sectors

They specialize in community-based businesses, focusing on education and school businesses (sports schools, cram schools, dance studios, etc.), as well as the real estate industry and the operation of local events and markets.

Services Provided

They offer a wide range of services, including LINE official account setup, production, operation, and consulting, as well as customer acquisition support, promotion design, and design production.

Furthermore, they provide support for operational construction and digital transformation (DX) aimed at resolving labor shortages, creating actionable systems tailored to the on-site situation. They support the construction of a system that can be operated continuously by standardizing tasks so that even staff without specialized knowledge can handle them.

● Administrative operations that can be handled by 'gig workers' (under construction)

They go beyond simple tool implementation to standardize and automate on-site administrative tasks. They are building 'uninterrupted workplaces' where operations do not stall even during hiring difficulties or sudden vacancies, by simplifying operations to a level where even gig workers without specialized knowledge can respond immediately.

● Eliminating reliance on individuals and maintaining customer service quality

They systematize customer service that previously depended on staff experience by utilizing step-by-step messaging and response forms. Through careful interviews with stakeholders, they organize the school's strengths and values, supporting the creation of a system that can provide a stable customer experience even in an understaffed environment.

Inquiries

LINE Official Account: https://s.lmes.jp/landing-qr/2007835563-YWQ4e6xw?uLand=dNfWmd

About L Message

L Message is a LINE official account extension tool developed by Missiona Co., Ltd.

In addition to the basic functions of a LINE official account, it provides features that enable more advanced marketing activities, contributing to the resolution of issues businesses face when utilizing LINE.

▼ Main Functions - Message delivery - Form creation - Reservation management - Product sales and payment - Data analysis

By utilizing these functions, it becomes possible to perform detailed customer management and automate sales processes—tasks that were difficult with a standard LINE official account—thereby achieving both increased sales and improved operational efficiency.

L Message Official Website

You can use L Message via the link below: https://lme.jp/?prtimes