Mirrativ Adds 'with AI' to Action Guidelines, Transforming into an AI-First Organization with Claude
Mirrativ, Inc. has added 'with AI' to the top of its corporate guidelines, shifting all operations to an AI-collaboration model. Following a company-wide Claude deployment, over 100 business improvements were realized in one month.
📋 Article Processing Timeline
- 📰 Published: May 25, 2026 at 19:00
- 🔍 Collected: May 25, 2026 at 10:31
- 🤖 AI Analyzed: May 28, 2026 at 12:55 (74h 23m after Collected)
Mirrativ, Inc. (Headquarters: Meguro-ku, Tokyo; CEO: Junichi Akagawa), supporting streamers on platforms like YouTube and Twitch under the 'All for Streamers' concept, has added 'with AI' to its action guidelines. The company is transitioning its entire operational model to prioritize AI collaboration.
As the foundation for this shift, Mirrativ deployed 'Claude' company-wide and launched the 'AI Matsuri' (AI Festival) project. Within less than a week, employees across various departments, including non-engineers, began building AI-driven systems. In one month, over 100 business improvement measures were announced, signaling a fundamental transformation across the organization.
### Background: Declaring Collaboration with AI
Mirrativ has invested in AI since early 2023, subsidizing ChatGPT Plus for all employees and introducing an 'AI Free Research' system. With the recent evolution of tools like Claude Code and Claude Cowork, the company determined that AI has moved into a practical phase where adoption fundamentally alters productivity. Consequently, Mirrativ is redesigning its workflows around AI as a core component.
### New Guideline: 'with AI'
Mirrativ added 'with AI — We aim to perform all activities alongside AI first' to the top of its guiding principles. AI is positioned as a 'coworker' rather than a 'replacement.' This value will be integrated into the company's employee evaluation system.
### Tangible Improvements
The 'HR AI Utilization Project' achieved an 84% reduction in job description creation time and enabled automated interview preparation. Additionally, the analysis team developed the 'ashura' project, combining a knowledge base with AI agents to allow all employees to perform data analysis using natural language, regardless of their SQL expertise.
Mirrativ continues to drive organizational transformation through AI collaboration while maintaining a clear focus on the value of human-led decision-making.
As the foundation for this shift, Mirrativ deployed 'Claude' company-wide and launched the 'AI Matsuri' (AI Festival) project. Within less than a week, employees across various departments, including non-engineers, began building AI-driven systems. In one month, over 100 business improvement measures were announced, signaling a fundamental transformation across the organization.
### Background: Declaring Collaboration with AI
Mirrativ has invested in AI since early 2023, subsidizing ChatGPT Plus for all employees and introducing an 'AI Free Research' system. With the recent evolution of tools like Claude Code and Claude Cowork, the company determined that AI has moved into a practical phase where adoption fundamentally alters productivity. Consequently, Mirrativ is redesigning its workflows around AI as a core component.
### New Guideline: 'with AI'
Mirrativ added 'with AI — We aim to perform all activities alongside AI first' to the top of its guiding principles. AI is positioned as a 'coworker' rather than a 'replacement.' This value will be integrated into the company's employee evaluation system.
### Tangible Improvements
The 'HR AI Utilization Project' achieved an 84% reduction in job description creation time and enabled automated interview preparation. Additionally, the analysis team developed the 'ashura' project, combining a knowledge base with AI agents to allow all employees to perform data analysis using natural language, regardless of their SQL expertise.
Mirrativ continues to drive organizational transformation through AI collaboration while maintaining a clear focus on the value of human-led decision-making.
FAQ
ミラティブが新たに追加した行動指針の内容は何ですか？
「with AI—私たちは、あらゆる活動を、AIとともに行うことをまず志向します—」という指針を既存の指針の筆頭に追加しました。
全社導入されたAIツールは何ですか？
Anthropic社のAIアシスタント「Claude」が全社導入されました。
「AI祭り」プロジェクトでどのような成果が得られましたか？
開始1ヶ月で100件以上の業務改善施策が発表され、非エンジニアを含めた社員が自らAIを活用した仕組みを構築するなどの変化が生まれました。
HR部門における具体的なAI活用成果は？
求人票の自動生成により作成時間を84%削減したほか、面接準備の効率化や採用KPIのリアルタイム可視化を実現しました。
データ分析における「ashura」プロジェクトとは何ですか？
分析基盤の知識を体系化したドキュメントとAIエージェントを組み合わせ、全社員が自然言語でデータ分析やクエリ作成を行えるようにした環境です。