Exhibiting at "EBISU Bloomin’ JAZZ GARDEN 2026" for the Second Consecutive Year

BMW Japan will exhibit at the "EBISU Bloomin’ JAZZ GARDEN 2026" music festival from May 8th to 10th. The exhibit will feature a "UK" theme, showcasing the latest MINI models, including the MINI Cooper Paul Smith Edition, alongside test-drive opportunities and interactive photo spots.
eventNQ 75/100出典:PR Times

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  • 📰 Published: April 8, 2026 at 20:00
  • 🔍 Collected: April 8, 2026 at 11:30
BMW Japan Corp. (President and CEO: Kintaro Ueno) will exhibit at "EBISU Bloomin’ JAZZ GARDEN 2026," a music festival where visitors can enjoy high-quality music and gourmet food in a relaxed atmosphere, held at Yebisu Garden Place for three days from Friday, May 8th to Sunday, May 10th. This marks the company's second consecutive year participating in the event.

For this second exhibition, the theme will be "UK," the roots of the MINI brand. At the Clock Plaza and in front of BLUE NOTE PLACE within Yebisu Garden Place, the company will display three vehicles from the latest MINI family lineup, including the MINI Cooper Paul Smith Edition, a model created in collaboration with the iconic British fashion brand "Paul Smith." In addition to providing a photo spot that expresses the "UK-ness" that defines the MINI brand's roots, visitors who complete a survey at the event venue will receive a MINI x EBISU Bloomin’ JAZZ GARDEN 2026 original pouch. Furthermore, the entire new-generation MINI family lineup will be available for test drives at the Yebisu Garden Place Tower.

Having completed the full lineup of the new-generation MINI family last year, the company aims to promote each individual MINI model as well as the brand's overall image through this opportunity.

"EBISU Bloomin’ JAZZ GARDEN 2026" Exhibition Overview
Dates: May 8 (Fri) – May 10 (Sun), 2026
Venue: Yebisu Garden Place (4-chome, Ebisu, Shibuya-ku)
Vehicle Display: Clock Plaza & In front of BLUE NOTE PLACE (May 8: 16:00–20:00; May 9 & 10: 11:00–20:00)
- MINI Cooper Paul Smith Edition
- MINI Aceman
- MINI Countryman
Test Drive Experience: Yebisu Garden Place Tower Car Porch
May 9 & 10: 11:00–17:00 (Last entry: 16:00)
*Same-day reservation system (ends once capacity is reached)
- MINI Cooper
- MINI John Cooper Works Aceman
- MINI Countryman
- MINI John Cooper Works Convertible
Photo Booth: Available in the vehicle display area (featuring MINI Cooper)
Special Website: https://www.mini.jp/ja_JP/home/range/mini-cooper-5-door.html#jazz2026

About MINI
MINI, a British premium brand, has been developed, produced, and sold by the BMW Group since 2002. It is popular among people who enjoy not only driving but also their lifestyle.
Since 2023, all MINI models have been reborn as new-generation models, consisting of three main lines: the MINI Cooper, which comes in three body types (3-door, 5-door, and convertible); the MINI Aceman, which is available exclusively as an electric vehicle; and the SUV-type MINI Countryman.