Miidas Launches "Miidas Company Housing" Service, Enabling Increased Employee Take-Home Pay and Reduced SG&A (Personnel Costs) Without Relying on Wage Hikes, Utilizing Company Housing System

Miidas Inc. (Headquarters: Shinagawa-ku, Tokyo; Representative Director and President: Kietsu Goto; hereinafter "the Company"), part of the Persol Group with the vision of "Work and Smile.", provides the mid-career recruitment support service "Miidas." The Company will launch "Miidas Company Housing" on April 1, 2026 (Wednesday), a service that utilizes the company housing system to increase employees' take-home pay and reduce selling, general and administrative expenses (personnel costs) without relying on wage increases.

Background

In recent years, due to rising prices and persistently high social insurance premiums, even when companies implement base-up wage increases, employees' real take-home pay often does not increase significantly. The Ministry of Finance estimates that Japan's national burden ratio (taxes + social insurance premiums) is approximately 45%*, indicating a structure where salary increases do not directly translate into increased take-home pay. On the other hand, for companies, continuous wage increases lead to higher personnel costs, often becoming a burden on management.

To solve this dilemma between "wage increases" and "corporate cost management," Miidas will offer "Miidas Company Housing" as a strategic financial solution utilizing the company housing system and welfare benefits.

*Reference: Ministry of Finance "National Burden Ratio for FY2025"

Service Overview

"Miidas Company Housing" is an employee welfare service that switches the rental agreement of an employee's current residence to the company's name and deducts a portion of the rent from their salary, thereby increasing employee take-home pay and reducing corporate selling, general and administrative expenses (personnel costs) by leveraging tax and social insurance systems. Since there is no need to move and the system can be introduced while employees remain in their existing homes, it is an easy-to-implement system for both employees and companies.

Miidas's Role

Introducing a company housing system can often place a significant burden on HR and general affairs departments, including system design and operational support. "Miidas Company Housing" lowers these hurdles for introduction and operation, providing comprehensive support from system design to operation.

Miidas's Four Supports:

Service Name: Miidas Company Housing

Launch Date: April 1, 2026 (Wednesday)

Target: Miidas members (including free members)

Contact: https://corp.miidas.jp/inquiry?type=consultation

The Company will continue to work towards realizing better working styles for both companies and employees by providing services that support from recruitment to success and retention.

"Miidas" is the world's first*1 recruitment and job change service that reduces mismatches and supports success after joining the company. Amidst the deepening labor shortage due to population decline, it primarily supports small and medium-sized enterprises in enhancing their "recruitment power."

The "recruitment power" we define is not merely the efficiency of recruitment activities, but the ability to enhance a company's attractiveness. Based on this "recruitment power," we are promoting [recruitment strengthening branding] to enhance corporate value.

Therefore, "Miidas" provides functions that identify and support the resolution of challenges from talent acquisition to retention, based on its unique "4M2K" framework*2.

Support ①: Efficient recruitment activity support utilizing unique data analysis and AI, etc.

In recruitment, by objectively grasping differences from competitors and the company's appeal through unique data analysis, we efficiently support everything from designing job postings that make job seekers "want to apply" to promoting applications, utilizing AI and other tools. Based on approximately 600,000 (as of June 2025) "potential diagnosis" data, we create encounters with talent that previously could not be reached and optimal talent sought by companies.

Support ②: Support for creating a "chosen company"

In the post-recruitment phase, we provide a mechanism to support HR personnel in creating a workplace environment where employees can work with peace of mind. It is possible to visualize organizational engagement with a survey function and analyze employee feedback collected through it to identify issues and improvement points. We promote data-driven organizational improvement and aim to enhance employee satisfaction, thereby supporting companies to grow into "chosen companies" by job seekers.

*1: As a free smartphone app diagnostic service that enables talent recruitment, placement, and development using "Bias Diagnostic Game" (a test to measure cognitive bias) and "Competency Diagnostic (Trait Diagnostic)" (as of May 2023 / according to Future Trend Research Institute survey)

*2: The "4M2K" framework refers to a unique recruitment service specialized in recruitment that fully supports four actions that lead to corporate branding: "Find & Scout," "Charm," "Guide," and "Assess," and two elements that realize these actions: "Easy to use" and "Low price."

Related "Miidas" Services

・"Miidas Organizational Survey" which visualizes employee and team conditions by category with simple monthly questionnaires, useful for performance improvement and preventing turnover.

・Over 200 types of diverse online education and training courses, "Success Learning" which also allows management of employee course history and implementation of comprehension tests.

・A service that supports obtaining "Certified Health & Productivity Management Outstanding Organization" certification, which is difficult to obtain independently due to the need for stress checks and training implementation.

・"Welfare Benefits" service, offering a rich lineup of useful products at affordable prices for employees.

・"Scout Plus" service, which efficiently reaches many job seekers, introduces the company's appeal through specialized operators, and automatically sends scouts to eligible candidates by pre-setting required skills and experience, thereby enhancing recruitment power.

・Competency Utilization Course: https://corp.miidas.jp/landing/competency_training_courses

・Bias Diagnostic Game Training Course: https://corp.miidas.jp/landing/bias_training_courses

▶︎For recruitment using "Competency Diagnostic (Trait Diagnostic)", you can download materials here.

Miidas Inc. was established in April 2019 with the aim of driving innovation in the HR domain across the entire Persol Group and further contributing to companies' talent needs. The assessment recruiting platform "Miidas," operated by Miidas Inc., began service provision in July 2015.

Starting with receiving the Grand Prize in the "Professional Talent Acquisition/Employment Category" at Japan's HR Award 2019 in 2019, it also received [further awards in 2023].