Midas Launches 'Midas House' Service to Increase Net Pay and Reduce SG&A Costs via Corporate Housing Systems Without Relying on Wage Hikes
Midas Co., Ltd. will launch 'Midas House' on April 1, 2026, a strategic financial solution that leverages corporate housing systems to increase employees' take-home pay and reduce corporate labor costs simultaneously.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 18:00
- 🔍 Collected: April 1, 2026 at 09:36
- 🤖 AI Analyzed: April 21, 2026 at 08:17 (478h 41m after Collected)
Midas Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; President: Yoshinori Goto; hereinafter 'the Company'), a member of the Persol Group, provides the mid-career recruitment support service 'Midas'. The Company will begin offering the 'Midas House' service on Wednesday, April 1, 2026. This service utilizes corporate housing systems to increase employees' take-home pay and reduce selling, general, and administrative (SG&A) expenses (labor costs) without relying on traditional wage hikes.
### Background
In recent years, due to rising prices and high social insurance premiums, even if companies implement base pay increases, it has become difficult for employees' actual take-home pay to increase significantly. According to estimates by the Ministry of Finance, Japan's national burden rate (taxes + social insurance premiums) is approximately 45%, a structure where salary increases do not easily translate into net pay increases. On the other hand, for companies, continuous wage hikes lead to increased labor costs and can often become a management burden.
To solve this dilemma between 'wage hikes' and 'corporate cost management', Midas provides 'Midas House' as a strategic financial solution utilizing corporate housing and welfare systems.
### Service Overview
'Midas House' is a welfare service that realizes an increase in employees' take-home pay and a reduction in corporate SG&A expenses (labor costs) by switching the rental properties where employees currently reside to lease agreements under the company name and deducting part of the rent from their salaries, utilizing tax and social insurance systems. Since there is no need to move and the system can be introduced while staying in existing housing, it is an easy mechanism for both employees and companies to adopt.
### Benefits of Introduction
For Employees: By converting rent into a company-paid benefit with a corresponding salary deduction, the taxable income decreases, leading to lower income tax, residential tax, and social insurance premiums. This effectively increases net pay even without a base salary hike.
For Companies: As the social insurance premium burden is calculated based on the reduced cash salary, the company's share of legal welfare expenses is reduced. It also serves as a powerful tool for recruitment and employee retention.
### Background
In recent years, due to rising prices and high social insurance premiums, even if companies implement base pay increases, it has become difficult for employees' actual take-home pay to increase significantly. According to estimates by the Ministry of Finance, Japan's national burden rate (taxes + social insurance premiums) is approximately 45%, a structure where salary increases do not easily translate into net pay increases. On the other hand, for companies, continuous wage hikes lead to increased labor costs and can often become a management burden.
To solve this dilemma between 'wage hikes' and 'corporate cost management', Midas provides 'Midas House' as a strategic financial solution utilizing corporate housing and welfare systems.
### Service Overview
'Midas House' is a welfare service that realizes an increase in employees' take-home pay and a reduction in corporate SG&A expenses (labor costs) by switching the rental properties where employees currently reside to lease agreements under the company name and deducting part of the rent from their salaries, utilizing tax and social insurance systems. Since there is no need to move and the system can be introduced while staying in existing housing, it is an easy mechanism for both employees and companies to adopt.
### Benefits of Introduction
For Employees: By converting rent into a company-paid benefit with a corresponding salary deduction, the taxable income decreases, leading to lower income tax, residential tax, and social insurance premiums. This effectively increases net pay even without a base salary hike.
For Companies: As the social insurance premium burden is calculated based on the reduced cash salary, the company's share of legal welfare expenses is reduced. It also serves as a powerful tool for recruitment and employee retention.