Towards a Society Where You Don't Have to Give Up on Your Dreams: Livran's Vision of a 'Balanced Life'
Livran aims to create a society where individuals don't have to sacrifice their dreams or well-being for their careers or other responsibilities. Their natural energy jelly, "merihari," is the first step in this mission, focusing on balancing mind and body to support individuals in pursuing their goals with their full, natural potential. This approach stems from a personal experience of burnout, highlighting the importance of natural balance over forced exertion.
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- 📰 Published: April 1, 2026 at 19:00
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Our dream at Livran is to create 'a society where you don't have to give up on your dreams.'
In modern society, it has become commonplace to sacrifice something in order to achieve something else.
Cutting back on precious time for your career. Postponing your own dreams for your life and roles. Losing the mental and physical space (health) amidst busyness.
We truly want to cherish both, but achieving that balance is by no means easy.
Our company name, 'Livran,' is a combination of 'Life/Live,' meaning life or living, and 'Libra,' meaning balance.
It carries our desire to correct various 'imbalances' in life, to support people striving towards their dreams, and to uphold a way of living that is true to oneself.
■ A Vision Born from Personal Experience
I myself, during an overseas assignment in my previous job, relied on energy drinks and coffee to keep working, and as a result of overexerting myself, I experienced a period of poor health.
Even if you can temporarily boost your performance, that state cannot be maintained for long.
What I realized then was that one's true potential is not 'when it's forcibly boosted,' but is naturally expressed 'when one is in balance.'
That is precisely why we want to create a society where people can naturally exert their abilities in a balanced state, rather than a society that compels continuous, forced effort.
■ The First Step: merihari
Livran's natural energy jelly, 'merihari,' was born as the first step in embodying this philosophy.
The theme is work-life balance.
We want to support a state where individuals can cherish their own time even amidst busy days, and advance towards their dreams in their own unique way.
From that desire, we developed this product that balances energy and relaxation with naturally derived ingredients, without relying on caffeine or additives.
■ Connecting with Challengers
Currently, merihari is not only sold online but also through...
・Sponsorships at sports events
・Provision to running teams
・Deployment in co-working spaces and share lounges
...and through these initiatives, we have increasing opportunities to connect with various 'people who take on challenges.'
Athletes who continue to strive towards their dreams and goals. Students who confront their own potential. Entrepreneurs aiming to create new value.
Each of them is trying to move forward despite their different environments and constraints.
However, at the same time, a common challenge many face is: 'I want to keep going, but my physical condition doesn't keep up.'
Therefore, we believe that rather than forcibly flipping a switch, creating a state where performance can be naturally expressed is essential for continuing to pursue one's dreams.
■ The Future We Aim For
What we aim for is not a society where one must choose between 'what one wants to do' and 'what one has to do,' but a society where one can live valuing both.
A state where one's mind and body are in balance, and where one can naturally exert their abilities without overexertion.
And the ability to choose what is important in life without sacrificing anything else.
Towards a society where you don't have to give up on your dreams.
Livran will strive towards a 'balanced life' together with you.
■ About the merihari Brand
'merihari' is a natural energy jelly brand that supports 'exhibiting one's original capabilities through natural balance.'
It is formulated with plant-derived ingredients such as Yamabushitake, Bacopa Monnieri, Mucuna Pruriens, Mango Leaf, and Ginkgo Leaf, which approach cognitive function and mental condition, without relying on caffeine.
It supports individuals who want to spend their busy days positively while balancing their mind and body, rather than forcibly boosting their energy.
■ Company Profile
Company Name: Livran Co., Ltd.
Location: Arai Building 3F, 3-25-41 Nishi-Tsutsujigaoka, Chofu City, Tokyo
Representative: Representative Director & CEO Shunsuke Ishida
Established: May 21, 2024
Capital: 6,000,000 JPY
Business Content: Planning and sales of food and health supplements themed around "balance support."
URL: https://meri-hari.com/
Instagram: https://www.instagram.com/merihari_official/
Contact: info@meri-hari.com
In modern society, it has become commonplace to sacrifice something in order to achieve something else.
Cutting back on precious time for your career. Postponing your own dreams for your life and roles. Losing the mental and physical space (health) amidst busyness.
We truly want to cherish both, but achieving that balance is by no means easy.
Our company name, 'Livran,' is a combination of 'Life/Live,' meaning life or living, and 'Libra,' meaning balance.
It carries our desire to correct various 'imbalances' in life, to support people striving towards their dreams, and to uphold a way of living that is true to oneself.
■ A Vision Born from Personal Experience
I myself, during an overseas assignment in my previous job, relied on energy drinks and coffee to keep working, and as a result of overexerting myself, I experienced a period of poor health.
Even if you can temporarily boost your performance, that state cannot be maintained for long.
What I realized then was that one's true potential is not 'when it's forcibly boosted,' but is naturally expressed 'when one is in balance.'
That is precisely why we want to create a society where people can naturally exert their abilities in a balanced state, rather than a society that compels continuous, forced effort.
■ The First Step: merihari
Livran's natural energy jelly, 'merihari,' was born as the first step in embodying this philosophy.
The theme is work-life balance.
We want to support a state where individuals can cherish their own time even amidst busy days, and advance towards their dreams in their own unique way.
From that desire, we developed this product that balances energy and relaxation with naturally derived ingredients, without relying on caffeine or additives.
■ Connecting with Challengers
Currently, merihari is not only sold online but also through...
・Sponsorships at sports events
・Provision to running teams
・Deployment in co-working spaces and share lounges
...and through these initiatives, we have increasing opportunities to connect with various 'people who take on challenges.'
Athletes who continue to strive towards their dreams and goals. Students who confront their own potential. Entrepreneurs aiming to create new value.
Each of them is trying to move forward despite their different environments and constraints.
However, at the same time, a common challenge many face is: 'I want to keep going, but my physical condition doesn't keep up.'
Therefore, we believe that rather than forcibly flipping a switch, creating a state where performance can be naturally expressed is essential for continuing to pursue one's dreams.
■ The Future We Aim For
What we aim for is not a society where one must choose between 'what one wants to do' and 'what one has to do,' but a society where one can live valuing both.
A state where one's mind and body are in balance, and where one can naturally exert their abilities without overexertion.
And the ability to choose what is important in life without sacrificing anything else.
Towards a society where you don't have to give up on your dreams.
Livran will strive towards a 'balanced life' together with you.
■ About the merihari Brand
'merihari' is a natural energy jelly brand that supports 'exhibiting one's original capabilities through natural balance.'
It is formulated with plant-derived ingredients such as Yamabushitake, Bacopa Monnieri, Mucuna Pruriens, Mango Leaf, and Ginkgo Leaf, which approach cognitive function and mental condition, without relying on caffeine.
It supports individuals who want to spend their busy days positively while balancing their mind and body, rather than forcibly boosting their energy.
■ Company Profile
Company Name: Livran Co., Ltd.
Location: Arai Building 3F, 3-25-41 Nishi-Tsutsujigaoka, Chofu City, Tokyo
Representative: Representative Director & CEO Shunsuke Ishida
Established: May 21, 2024
Capital: 6,000,000 JPY
Business Content: Planning and sales of food and health supplements themed around "balance support."
URL: https://meri-hari.com/
Instagram: https://www.instagram.com/merihari_official/
Contact: info@meri-hari.com