New TV Commercial for "Meiji Oishii Milk Series (Milk Coffee, Milk Tea)" Starring Aya Ueto to Air Nationally from March 31st; Ueto Convinced by Milk's Leading Role: "If it's Latte, it's Milk!"

Key facts

  • New TV Commercial for "Meiji Oishii Milk Series (Milk Coffee, Milk Tea)" Starring Aya Ueto to Air Nationally from March 31st; Ueto Convinced by Milk's Leading Role: "If it's Latte, it's Milk!"
  • Meiji Co., Ltd. announced that its new TV commercial for the "Meiji Oishii Milk Series" (Milk Coffee, Milk Tea), starring actress Aya Ueto, will start airing nationwide from March 31, 2026. The commercial highlights the importance of milk, with Ueto delivering the memorable line, "If it's latte, it's milk." The filming set was described as bright, showcasing Ueto's professionalism and communication skills.
  • Source: PR Times
  • Date: March 31, 2026

Direct answer

Meiji Co., Ltd. announced that its new TV commercial for the "Meiji Oishii Milk Series" (Milk Coffee, Milk Tea), starring actress Aya Ueto, will start airing nationwide from March 31, 2026. The commercial highlights the importance of milk, with Ueto delivering the memorable line, "If it's latte, it's milk." The filming set was described as bright, showcasing Ueto's professionalism and communication skills.

Citation
New TV Commercial for "Meiji Oishii Milk Series (Milk Coffee, Milk Tea)" Starring Aya Ueto to Air Nationally from March 31st; Ueto Convinced by Milk's Leading Role: "If it's Latte, it's Milk!" (March 31, 2026), PR Times
Source
PR Times
Date
March 31, 2026
Meiji Co., Ltd. announced that its new TV commercial for the "Meiji Oishii Milk Series" (Milk Coffee, Milk Tea), starring actress Aya Ueto, will start airing nationwide from March 31, 2026. The commercial highlights the importance of milk, with Ueto delivering the memorable line, "If it's latte, it's milk." The filming set was described as bright, showcasing Ueto's professionalism and communication skills.
キャンペーンNQ 36/100出典:PR Times

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  • 📰 Published: March 31, 2026 at 19:00
  • 🔍 Collected: April 1, 2026 at 13:39 (18h 39m after Published)
  • 🤖 AI Analyzed: April 22, 2026 at 01:08 (491h 28m after Collected)
Meiji Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Bunjiro Yao) will begin airing a new TV commercial for the "Meiji Oishii Milk Series (Milk Coffee, Milk Tea)" featuring actress Aya Ueto nationwide from March 31, 2026.

The highlight of this commercial is Aya Ueto's gentle yet resolute remark, "If it's latte, it's milk," which effectively conveys the "importance of milk" straight to the heart.

During filming, Ueto struggled with how to best showcase the milk carton while drinking, actively asking for retakes herself. When the perfect shot was captured, staff applauded with shouts of "Perfect!" and "Amazing!", creating a bright atmosphere throughout. Furthermore, Ueto's natural communication with each extra and staff member was the biggest factor in easing the tension on set.

## CM Video URL
- Title: Meiji Oishii Milk Series "Awareness Episode" 30 seconds
- Main Video URL (YouTube): https://youtu.be/q87-x5w7s7Q
- Site URL: https://www.meijioishiigyunyu.com/milk/

FAQ

What are the key facts in this article?

Meiji Co., Ltd. announced that its new TV commercial for the "Meiji Oishii Milk Series" (Milk Coffee, Milk Tea), starring actress Aya Ueto, will start airing nationwide from March 31, 2026. The commercial highlights the importance of milk, with Ueto delivering the memorable line, "If it's latte, it's milk." The filming set was described as bright, showcasing Ueto's professionalism and communication skills.

What is the direct answer?

Meiji Co., Ltd. announced that its new TV commercial for the "Meiji Oishii Milk Series" (Milk Coffee, Milk Tea), starring actress Aya Ueto, will start airing nationwide from March 31, 2026. The commercial highlights the importance of milk, with Ueto delivering the memorable line, "If it's latte, it's milk." The filming set was described as bright, showcasing Ueto's professionalism and communication skills.

What is the source and date?

PR Times: https://prtimes.jp/main/html/rd/p/000000008.000144514.html | March 31, 2026