[June 2 is Rose Day] "Bouquets" are the top association with roses. Men support "Red Roses," while women over 50 prefer "Red," and younger generations show diverse color preferences: A survey of 7,301 people.

MediaSeek Inc. operates "ICONIT Research," which conducts daily surveys within its QR/barcode reader app "ICONIT," boasting over 36 million cumulative downloads. In recent years, due to changes in search results and the spread of generative AI, "primary data" has gained attention as evidence to support the reliability of information. Primary data enhances the persuasiveness of articles and press releases, serving as a basis that is easily cited in SEO and AIO (AI Optimization). ICONIT Research offers survey outsourcing services for companies, handling everything from questionnaire design to report creation. In this release, the company announced the results of a survey on "rose preferences and images" conducted among 7,301 people. Overall, 50.8% of respondents like roses, and 47.1% associate them with "presents or bouquets." While women over 50 strongly support "red roses," younger generations show diverse preferences for colors like pink and blue. Men strongly associate "roses with red" across all age groups, and over 10% of younger men associate them with anime and manga.