Mediaseek Inc. operates 'ICONIT Research,' which conducts daily surveys for app users within 'ICONIT (ICONIT),' a QR/barcode reader app with over 36 million cumulative downloads.
In recent years, with changes in search results and the spread of generative AI, the evidence supporting the credibility of information has become more important than ever. This has drawn attention to 'primary data.' Primary data refers to data that a company directly collects or verifies, rather than summaries or inferences from other companies. It includes survey results, user behavior data, and verification data.
Primary data can enhance the persuasiveness of articles, press releases, and sales materials, differentiating them in SEO and serving as easily quotable and referencable evidence in AIO/LLMO (AI Optimization).
ICONIT Research undertakes survey outsourcing for companies and organizations, offering consultation from question design to data collection, aggregation, and report creation.
This release presents the survey results on favorite dinosaurs and the reasons behind them, conducted among 7,767 individuals.
Scope of Survey Outsourcing Services
* Collection Method: In-app surveys within the ICONIT app * Collection Speed: Capable of collecting approximately 10,000 responses per day * Target Audience: ICONIT users (attribute specification is negotiable depending on the project) * Question Types: Single choice, multiple choice, etc. * Delivery: Raw data, simple tabulation, cross-tabulation, graphing, etc. (as requested) * Use Cases: New product concept validation, A/B comparison of advertising copy, price perception surveys, purchase behavior surveys, brand recall surveys, article/program content creation, etc.
For companies looking to enhance the persuasiveness of their articles, videos, social media posts, press releases, white papers, and sales materials with primary data as a core, we offer consultation from question design to collection, aggregation, and reporting.
Details of ICONIT Research and the outsourcing process can be found here↓ https://www.iconit.jp/iconit-research/
Survey Result Highlights
* 'None in particular' was the most common answer at 56.7% * 'Tyrannosaurus Rex' was the favorite dinosaur at 21.2% * The most cited reason was 'just because' at 52.7%
(Note: Percentages may not sum to 100% due to rounding)
Survey Results
**■ Question 1: What is your favorite dinosaur?**
* Tyrannosaurus Rex: 21.2% * Triceratops: 8.6% * Brachiosaurus: 2.7% * Stegosaurus: 4.0% * Pteranodon: 3.9% * Velociraptor: 1.3% * Ankylosaurus: 1.1% * None in particular: 56.7% * Other: 0.5%
**■ *Question* 2: What are the reasons for liking that dinosaur? (Multiple choice allowed)**
* Just because * It looks cool * It seems strong * I like the sound of its name * Influence from movies, manga, or anime
*For inquiries regarding respondent attributes or other detailed data, please contact info@iconit.jp.
About Survey Outsourcing Services
ICONIT Research provides survey outsourcing services for companies and organizations that need to quickly collect responses through in-app surveys. It is a service capable of gathering about 10,000 responses in a single day.
For companies aiming to enhance the persuasiveness of their articles, videos, social media posts, press releases, white papers, and sales materials with primary data as a core, we offer consultation from question design to collection, aggregation, and reporting.
Details of ICONIT Research and the outsourcing process can be found here↓ https://www.iconit.jp/iconit-research/
Survey Overview
Survey Method: Conducted via the survey corner within the QR/barcode reader app ICONIT Survey Period: February 17, 2026 Number of Valid Respondents: 7,767 Note: Numbers in tables, graphs, and text are rounded to the first or second decimal place. Citation: Compiled by ICONIT Research
About QR/Barcode Reader ICONIT
The definitive app with over 36 million cumulative downloads. It features a proprietary barcode reader engine, Camreader, ensuring fast and accurate readings. Integration with multiple point services, such as Rakuten Point, also makes it appealing to point-collecting users.
About ICONIT Research
This is a daily survey research service targeting ICONIT users, capable of quickly collecting about 10,000 responses in a single day.
For companies aiming to enhance the persuasiveness of their articles, videos, social media posts, press releases, white papers, and sales materials with primary data as a core, we offer consultation from question design to collection, aggregation, and reporting.
Details of ICONIT Research and the outsourcing process can be found here↓ https://www.iconit.jp/iconit-research/
FACT BOX
- Source: PR TIMES
- Category: News