From 'AI for Use' to 'AI for Revenue Creation': Mitsubishi Corporation Group's MCD3 Unveils 'PL-Direct Simulation AI' to Enhance Management Decisions at AI & Artificial Intelligence EXPO

MCD3, a wholly-owned subsidiary of Mitsubishi Corporation, will exhibit its 'PL-Direct Simulation AI' at the 10th AI & Artificial Intelligence EXPO. This solution aims to transition companies from efficiency-focused DX to AI utilization that directly generates profit, offering advanced investment decision-making, portfolio optimization, and logistics planning. It tackles the current 'plateau' in DX adoption by providing robust implementation capabilities for large enterprises facing complex variables and operational constraints.
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  • 📰 Published: April 6, 2026 at 22:30
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MCD3 Corporation (Headquarters: Shibuya-ku, Tokyo; Representative Director and President: Masao Iida; hereinafter "MCD3"), a wholly-owned subsidiary of Mitsubishi Corporation, will exhibit at the "10th AI & Artificial Intelligence EXPO [Spring]" to be held at Tokyo Big Sight from Wednesday, April 15 to Friday, April 17, 2026.

At this exhibition, MCD3 will showcase a total solution for AI implementation tailored for large corporations, systematizing the "practical knowledge" cultivated in industrial fields (logistics, energy, distribution, etc.). We will reveal case studies and a roadmap for AI utilization that moves beyond conventional "defensive DX (efficiency improvement)" to "create revenue (P/L)" in core management areas such as investment decisions and supply-demand adjustments.

■ Background of Exhibition: AI Implementation from the Field to Break Through the DX "Plateau"

While generative AI is becoming widespread, many companies are facing a DX plateau characterized by "unclear monetization" and "stalled PoC projects." To overcome these barriers, MCD3 provides comprehensive support for companies' AI transformation with its weapon of "gritty implementation capabilities" that are not mere theoretical discussions.

■ Highlights of Exhibition Content

At the MCD3 booth (booth number 13-16), solutions will be showcased that address the "complex variables" and "on-site constraints" unique to large corporations, aiming to create tangible impact.

1. [Demo Exhibit] PL-Direct Simulation AI

By combining generative AI with advanced algorithms, three use cases directly linked to management decisions will be demonstrated on screen.

  • Advanced Investment Decisions: AI analyzes capital investment and new business proposals. It instantly simulates the impact on ROI and EBITDA, accelerating decision-making.

  • Business Portfolio Optimization: Predicts profitability for each market fluctuation scenario and proposes optimal resource allocation. Supports data-driven management that does not rely on experience and intuition.

  • Shipping and Logistics Plan Optimization: In the event of disruptions such as supply chain interruptions, AI instantly proposes alternative routes and suppliers. Minimizes losses and strengthens on-site resilience.

PL-Direct Simulation AI Demo Image

2. Comprehensive Support in "Four Areas" to Drive Monetization

We will introduce our support system across four domains—"Strategy," "Execution," "Defense," and "Organization"—to overcome barriers to AI adoption. We present a roadmap for building a self-sustaining organization, ensuring that AI implementation is not a one-off project.

■ Recommended for:

  • DX promotion managers who are struggling with enterprise-wide deployment and on-site adoption beyond PoCs.

  • Management planning and business leaders who seek concrete P/L impact (revenue contribution) from AI.

  • Those who feel challenged by balancing "governance establishment" and "on-site convenience."

■ Exhibition Overview

  • Name: The 10th AI & Artificial Intelligence EXPO [Spring] (within NexTech Week 2026 Spring)

  • Dates: Wednesday, April 15 - Friday, April 17, 2026, 10:00 - 17:00

  • Venue: West Exhibition Hall, Tokyo Big Sight

  • Organizer: RX Japan Ltd.

  • Booth Location: Booth Number 13-16

■ Visitor Registration and Pre-Appointment

Pre-registration is required to visit the exhibition. By registering via the URL below and printing your visitor badge in advance, you can enter smoothly on the day.

Visitor Registration (Free): https://www.nextech-week.jp/hub/ja-jp/visit/ai.html

If you wish to receive a detailed explanation or demo experience at our booth, we recommend making a pre-appointment. Please apply using the form below.

Pre-appointment / Inquiries: https://www.mcd3.co.jp/contact

■ About MCD3 Corporation

MCD3 Corporation was established in July 2025 through the merger of Industry One Inc., MC Digital Inc., and MC Data Plus Inc. With the mission of "staying close to industry and continuously addressing social challenges," we aim to maximize customer value by combining the strengths of the three companies—design, digital, and data—to build a consistent operating model from business concept to service provision utilizing AI and digital technology.

Company Name: MCD3 Corporation

Establishment Date: April 21, 2015

Representative: Masao Iida, Representative Director and President

Business Overview: Planning, development, and provision of services and solutions utilizing AI and digital technology, etc.

Offices: Headquarters and Digital Product Company

       - 11th Floor, Ebisu First Square, 1-18-14 Ebisu, Shibuya-ku, Tokyo

       AIX Company Kyobashi Office

       - 8th Floor, WORK VILLA KYOBASHI, 1-13-1 Kyobashi, Chuo-ku, Tokyo

       AIX Company Hibiya Office

       - 11th Floor, Hibiya Mitsui Tower, 1-1-2 Yurakucho, Chiyoda-ku, Tokyo

URL: https://www.mcd3.co.jp/